The role involves creating compelling copy aligned with brand guidelines, collaborating with design teams, conducting research, and ensuring compliance with regulations, particularly in healthcare and pharma sectors.
overview
We are looking for a freelance senior level copywriter with previous healthcare/pharma (animal healthcare experience is a bonus) experience to support our creative team from a freelance perspective. This person will have experience working in an agency setting and know their way around a detail aid.
required—the stuff we can’t do without
- Create fresh, intelligent, and intriguing copy that aligns with brand and/or campaign style guidelines
- Take a strategic approach to storytelling with a critical eye toward audience, competition, and market objectives
- Execute core materials that will serve as a foundation for future projects
- Partner with the art team to ensure that content and visuals work cohesively
- Perform research as necessary to respond to client requests or to support product claims
- Analyze the quality and completeness of source material
- Format references according to AMA style
- Proactively manage reference and source materials, including preparing materials for client review
- Ensure copy meets all legal, medical, regulatory compliance, and brand style requirements
- Contributes to and maintains the consistency of assigned brands across all materials
- Demonstrates internal presentation skills
- Excels in original copy development
- Excels in source pack knowledge, identifies claims within sources
- Proficient in advertising industry knowledge
- Demonstrates AMA and individual brand style guides knowledge
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