The role involves managing community engagement, developing partnerships, and executing marketing strategies to promote Goodlabs’ mission. Responsibilities include organizing events and cultivating relationships with partners and community members.
We're looking for a Growth Marketer to build and own the community and partnerships function. Our users love Goodlabs, how can we enable them to be our biggest advocates?
On any given day, you might be managing a blood drive at a major company, designing a creative activation to get people excited about donating blood in a new market, moderating a community of thousands of engaged donors, or hopping on a call with a prospective partner to scope a new distribution deal.
This is a high-ownership role. You'll report directly to the founder, run autonomously, and have the creative freedom (and budget) to build.
Who you are:
- Proven community builder who knows how to keep large, engaged groups active over long periods of time
- Strong storyteller who can craft exciting narratives from our community to put towards our written and video content
- Customer-obsessed, strong relationship builder who has empathy for our various target segments
- Relentlessly resourceful and down to call in favors to do more with less
- Low-ego team player who embodies "be a good roommate"
- Genuinely excited about combining altruism with business to build a generationally important company
- Proven track record of using AI to 100x your capabilities
What you will do:
- Help people act on their excitement/love for Goodlabs
- Develop and execute strategies to build and sustain large, engaged communities around Goodlabs’ mission
- Design and run creative partnership programs with massive exposure (think: blood drives with major companies in our operational markets)
- Establish distribution partnerships that introduce Goodlabs to new, large audiences that align with our mission
- Own inbound and outbound partner communication and serve as a trusted face of Goodlabs externally
- Find/build new relationships, partnership wedges, and community channels
Bonus experience:
- Background in consumer-facing brands, especially at companies with geographic launch playbooks like DoorDash, Lyft, Uber, or Instacart or healthcare
- Experience in OOH marketing and creating unique activations in metro areas
- Familiarity with the health and wellness industry
- Could be a few years out of college or 15 years out. We're focused on capability, slope and motivation to make the world a better place
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