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Lead growth marketing strategies for Regal, focusing on data-driven experiments and innovative channel testing to drive customer acquisition.
ABOUT US:
Founded in 2020, Regal is the AI Agent Platform. Regal gives every company the tools to transform customer communications with delightful AI Agents that are connected to your data, easy to customize and monitor, always available, and ready to take action. Power better support, sales, and operations – with way less effort. Our founders, Alex Levin and Rebecca Greene, helped build Angi (Angie’s List, HomeAdvisor, and Handy) to over $1.5B in revenue.
Based in Manhattan, we’re building an in-person culture of entrepreneurs who want to win and build something meaningful. We’re backed by top investors including Founder Collective, Homebrew, and Emergence Capital.
Come join us as we create a category-defining company, and follow Regal's company page on LinkedIn to stay up-to-date on our journey and current job openings!
We’re moving fast, and the numbers speak for themselves:
- Partnered with enterprise brands like Google, AAA, Ro, Coursera
- Raised $82M (top tier investors including Emergence & Homebrew)
- Completed 250MM+ calls
- Driven $7B revenue for customers
- Scaled to $## ARR
- Built amazing NYC (NoMad) in office culture
ABOUT THE ROLE:
The Growth Lead will lead experiential and digital distribution strategies to drive growth for Regal. This is a hands-on, high-velocity role for someone who thrives on testing, iterating, and scaling new marketing channels. The right person isn’t just good at running campaigns; they’re obsessed with growth hacking, new tools, and finding fresh ways to break through. You will get to work closely with Regal execs and have a lot of visibility into how a high-growth marketing team and startup runs.
Above all, you are data‑driven: you hypothesize, tinker, iterate, and ruthlessly cut tactics that don’t perform.
RESPONSIBILITIES
- Run rapid‑fire experiments across paid social, SEM, display, and the website, setting clear hypotheses, launching tests, and optimizing for CAC and ROAS.
- Tinker with new channels: from TikTok-style B2B content to AI-powered ad creation, to finding underpriced media that others haven’t tapped into yet.
- Be a scrappy executor: if we want to test OOH or podcast ads, you’ll research vendors, vet them, negotiate pricing, and launch quickly.
- Leverage paid and organic strategies to amplify content across channels like LinkedIn, newsletters, display ads, and video.
- Optimize every piece of creative: from landing pages to ads to short-form video, using the latest marketing tools, AI, and automation.
- Move fast and iterate constantly: speed is everything in this role. We don’t need perfect; we need what works right now.
- Measure and report on performance: track pipeline contribution, CPL, ROAS, and iterate based on what’s working (and what’s not)
ABOUT YOU
- 2-4 years in growth, demand gen, or digital marketing - ideally within a high‑growth B2B or B2C SaaS environment.
- Growth hacking mindset: You’re always testing new tools, AI-driven ad creative, and new ways to distribute content.
- Paid media experience: You’ve managed budgets across paid social, display, programmatic, or other digital channels.
- Creative problem solver: You don’t need direct experience in every channel, but you figure things out fast.
- Data-driven and analytical: You don’t need direct experience with the advertising metrics but you are quantitativeObsessed with speed: You execute quickly, efficiently, and effectively.
- Entrepreneurial DNA: You want to be a founder one day. You thrive in fast-paced, ambiguous environments where you can shape processes, influence product direction, and drive revenue. Your adaptability and growth mindset help you navigate change and complexity with ease.
BENEFITS/PERKS
- We care about your health!
- Medical, Dental, and Vision plans - 80% covered by the company
- Flexible PTO & 11 paid holidays/year
- Subsidized ClassPass membership
- We care about future you!
- 401k Plan
- Paid parental leave
- Pre-tax commuter benefits
- We care about connection!
- In-office breakfast and snacks daily
- Happy hours, team outings, & annual off-sites
- Complete laptop workstation
- & more to come!
POSITION LOCATION & OFFICE DETAILS:
This position is only available in New York City (HQ- NoMad). Hybrid roles are required in office T/W/TH and office optional M/F.
*If you think you’re missing relevant experience but you’re hungry and a fast learner (and can prove it), we want to hear from you!
Top Skills
AI
Data Analysis
Digital Marketing
Marketing Automation
Regal New York, New York, USA Office
We are just north of Madison Square Park and close to every major subway! We are surrounded by quick and easy spots to grab lunch like Whole Foods, Sweetgreen, Chipotle, Dig, & more.
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