Growth Platform Manager - AHF

Job Description
At Kraft Heinz, we are driving a bold transformation to unlock new growth across our global portfolio. We are now seeking a n AFH GROWTH PLATFORM MANAGER to join our Away f rom Home (AFH) business in the EPDM region (Europe & Pacific Developed Markets) - a key strategic pillar for the company's long-term success.
This is a high-impact, leadership-oriented role, offering broad exposure to senior stakeholders across the business. As Heinz is our No.1 global brand, you will play a central part in defining how we grow in dynamic markets and deliver outstanding value to our customers and partners.
About the Role
As Growth Platform Manager, you will lead the AFH EPDM portfolio roadmap and communications strategy, driving growth through strategic planning, innovation, and cross-functional leadership. You will compose the long-term vision for the AFH business, translating insights into actionable plans that strengthen brand equity, accelerate performance, and improve our go-to-market execution.
This role offers a rare opportunity to combine strategic leadership, commercial competence, and creative thinking. You will work closely with senior leaders across Marketing, R&D, Sales, and external agencies - guiding initiatives that build the future of the Heinz brand in the Away f rom Home channel.
Key Responsibilities

• Lead the strategic roadmap and portfolio communication plans for the AFH EPDM business.

• Analyze market dynamics, competition, and emerging trends to identify new growth opportunities.

• Steer the end-to-end innovation process - from concept and product development to launch and post-launch optimization.

• Collaborate with cross-functional teams (R&D, Operations, Marketing, Sales) and external partners to ensure seamless execution.

• Optimize existing portfolio performance through commercial innovation, phasing out underperforming SKUs to drive profitability.

• Partner with the AFH director of platform to advance our marketing transformation agenda, chipping in to capability building, team development, and thought leadership.

• Act as a strategic advisor to internal and external senior partners, ensuring alignment and clarity on priorities.

About You
T he ideal candidate is a strategic, hands-on leader who combines strong analytical thinking with creative problem-solving and magnificent execution. You bring an entrepreneurial mindset and the confidence to influence across multiple levels of the organization.
You are as comfortable working with creative and media agencies as you are collaborating with engineers and technical experts , t ranslating business vision into powerful propositions and practical solutions. You encourage collaboration, accountability, and innovation across the teams you lead.
Qualifications & Experience

• A Master's degree in Business , Marketing, or a related field.

• Proven experience in strategic marketing, innovation, or commercial management, ideally within FMCG or B2B environments.

• Demonstrated leadership and stakeholder management skills, with experience influencing senior decision-makers.

• Strong analytical and critical thinking, with the ability to translate data into insights and business cases.

• Skilled in simplifying complex information and communicating clearly across functions.

• Experience managing external partners, including media and creative agencies.

• Excellent collaboration and communication skills, with a proactive, entrepreneurial outlook.

• Proficiency in English ( additional languages are an advantage).

• A valid EU work permit (Orientation Year Visa not included).

Professional Attributes

• Communication Skills - Y ou'll easily be exposed to senior management, no matter your level. Therefore, it's important you have excellent interpersonal skills , to take care of all kinds of different stakeholders.

• Analytical - We're a very data driven company. You know how to translate sophisticated data into a simple solution with your analytical perspective. This can be penetration, consumer insights or other data.

• Result driven - You don't only focus on your own results, but always do what's best for the company.

• High pressure - A fast paced and dynamic environment is what keeps you energized.

• Team player - Achieving results is nice, but achieving results with the team is simply the best. You're a great teammate, which means you're sometimes a leader, sometimes a follower but always working towards the same common goal.

What We Offer You

• An ambitious employer; we only want the best for you;

• A fast career track like only few other companies can match;

• A competitive salary, many benefits and excellent bonus structure (above market );

• Always room for new insights ; if you have an excellent idea, please let us know, and we can set it in action!

Location(s)
Amsterdam
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.