As Vice President of Marketing, you will define and execute marketing strategies, manage acquisition channels, and grow a high-performing team to achieve ambitious growth targets at FINN.
About FINN
FINN is an independent platform for car subscriptions from over 30 brands. Subscribe to a car with just a few clicks and it will be delivered directly to your doorstep in just a few days: FINN offers a carefree service and handles insurance, financing, registration, taxes and maintenance. FINN also funds climate action by supporting certified climate protection projects and thus offsets the carbon footprint of every vehicle of all drive types – from production to every mile driven. FINN was founded in Munich in 2019. The mission: to have a positive impact on people, organizations and the planet through frictionless mobility.
More Information: www.finn.com
Your Role
As Vice President Marketing, you play an integral role in achieving FINNs ambitious growth targets. Working closely with FINNs Chief Growth Officer, you define the long-term strategy for growth across the channels Paid Marketing, Brand, SEO, Partnerships, Affiliate and PR & Communication across FINNs B2C, JobAuto and B2B target groups. You are responsible for an annual marketing budget that exceeds 15€m in 2026 and scales from there. Your objective is to make FINN the natural choice for everyone looking for individual mobility.
This position is a maternity cover with fixed contract term until 31.07.2027.
Your Benefits
- This role is based in Munich or remotely in Germany with frequent travels to the Munich’s office. Assume leadership responsibility in a fast-growing scale-up with significant upside potential.
- With massive growth potential, FINN allows you to quickly develop and succeed in a highly motivating startup environment with ambitious challenges in cross-functional teams.
- Competitive fixed salary, aligned with experience and qualifications.
- Our open, modern office in the middle of Munich is known for loads of fun with amazing colleagues and frequent team events
- You want to drive your own car with FINN? – Get one with our employee discount program.
Your Responsibilities
- Drive marketing strategy and execution: You own FINN’s acquisition efforts across channels and target groups, continuously optimizing strategy and execution to deliver on ambitious growth targets in a fast-paced environment.
- Steer channels and budgets: You holistically steer FINNs acquisition channels and campaigns to drive conversion and maximize impact. You continuously optimize marketing spend to achieve targets at maximum efficiency.
- Test new channels: By establishing additional channels to reach and acquire customers, you play a key role in FINN’s ambition to have 250k subscribers by the end of 2027.
- Grow, lead and develop a AAA team: Grow the existing team to scale customer acquisition at FINN. Direct and develop your team members to maximize team performance and happiness.
Your Profile
- 4+ years of leadership experience in a high-growth company with a strong track-record in a marketing function, leading a team of 10+ FTEs.
- Experience in leveraging data and tech to drive revenue (e.g. MMM, DDA, Personalization, Product)Track record of owning the long-term marketing vision and strategy, successfully balancing priorities and delivering on KPIs in a quickly changing environment with a strong emphasis on driving impact.
- Highly analytical and data-driven, coupled with customer obsession and eagerness to develop a deep understanding of our customers’ needs.
- Proven track record of building brand awareness and crafting a compelling brand narrative, bringing it to life across multiple customer journeys in close collaboration with cross-functional teams.
- Graduated top of your class.
- Fluent in English; German language skills are an advantage.
Interested in Joining Our Fast-Growing Startup?
Please upload your CV and transcripts online. Jan and Kingsley are looking forward to your application!
Equal Opportunities for Everyone
FINN is an equal opportunity employer. We embrace and celebrate diversity and are committed to creating an inclusive environment for all employees. We are open to all groups of people without regard to age, color, national origin, race, religion, gender, sex, sexual orientation, gender identity and/or expression, marital status, or any other legally protected characteristics.
Top Skills
Data Analysis
Digital Marketing
Marketing Strategy
FINN New York, New York, USA Office
386 Park Ave S., New York, NY, United States, 10016
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