Junior Social Strategist & Content Creator

Zero is a creative studio founded in NYC. Our intention is to create an environment where multidisciplinary teams can solve problems for progressive and contemporary brands. We aim to constantly re-evaluate what it’s like to work with a studio and provide a high degree of value and service to our clients and our team.

Our studio seeks an individual with a diverse background and the ability to succeed with a wide array of motivated and creative individuals. We believe that process is at the core of our success - and are continually seeking to evolve ours to get the most out of each engagement. The unique and complex problems that face our clients call for fresh and strategic thinkers.

As a Junior Social Strategist & Content Creator, you’ll collaborate with the social media and creative teams in strategic concepting and planning for social media, content calendar planning, content creation and metrics analysis and reporting. 

To be successful in this role, you are required to stay up to date on fast-moving trend cycles and culturally relevant topics to understand what will resonate for brands online. You are someone who has a natural affinity and passion for the internet and will be the person who consistently brings this awareness and thinking to the team at large.  

You’ll work directly with teams across disciplines, including Accounts and Creative. Candidates are expected to have a foundation in social media strategy and content creation. In this role, your primary responsibility is to collaborate with our teams to create the most effective work possible in an enjoyable, engaging, and positive environment.

You’ll be expected to approach the day-to-day with a positive, solutions-oriented mindset. We believe the traits of kindness, respect, and empathy are vital to the role, and a high degree of collaboration and entrepreneurial thinking will be keys to success.

Strategic Concepting & Planning 

• Conduct research including social media audits, social listening, platform/channel determination, messaging and target audience identification  
• Collaborate with and occasionally facilitate brainstorming workshops with the creative team to concept and execute content that drives engagement 
• Keep the Zero team on top of trends and stay plugged into industry updates, following developments from major social platforms and innovative social marketing campaigns
• Collaborate with the team on influencer discovery, strategy, outreach, briefing, and contracting 

Content Creation 

• Collaborate on the production of social content creation for posts and video across various platforms while creating content yourself
• Collaborate with the creative team in ensuring the look, feel, and voice & tone stay on-brand for Zero’s clients 

Metrics Analysis & Reporting 

• Analyze metrics on organic and paid channels to determine what’s working, what’s not, and where there are opportunities for change and growth 

• An affinity for being online and a passion for the internet and cultural trends
• Ability to plan, shoot and edit TikTok and Reels content in-platform 
• Ability to collaborate on the creation of social calendars based on strategy 
• Keen eye for detail and a high degree of familiarity with internet trends 
• Interest in influencer partnerships and knowledge of influencer trend cycles
• Curiosity and a willingness to learn in a fast-paced environment
• A proactive approach, taking initiative and responsibility for tasks  

• Ability to travel to shoot UGC content (i.e. stop into retailers and shoot video, shoot photos at different locations for static content, etc.) and comfort shooting content in your home space
• Interest in social copywriting including captions & in-post copy
• Eye for design & videography production

• 1-3 years of experience in social media strategy and content creation for clients

• This position reports to the Marketing & Social Director

• Zero has physical studio spaces in Brooklyn and Milwaukee. Staff are expected to occasionally work in these locations during the work week. Additional details can be discussed during the interview process.

• Annual salary range between $45,000 - $60,000 determined by experience and seniority level
• Multiple medical plans with up to 80% of premiums covered by Zero
• Multiple dental plans fully covered by Zero
• Three weeks (15 days) vacation
• Seven days of paid sick time
• Twelve paid holidays
• Paid holiday break between Christmas and New Years
• Short Term Disability Insurance
• 401(k) with match after (3) months of full-time regular employment
• Charitable Match & Employee Milestone Programs
• Commuter Benefits
• Additional benefits are available with details provided upon request or during onboarding

• This posting will be unpublished on Friday, February 6 unless candidates are identified sooner. Shortlisted applicants will be contacted on a rolling basis or after this date.