LinkedIn Employee Advocacy Communication Manager-Vice President

Job Description
J.P Morgan is seeking an experienced and strategic Social Media Manager to lead, and measure, employee advocacy and engagement on social media platforms, with a primary focus on LinkedIn. As the digital cornerstone for global networking, career discussions, and business growth, LinkedIn is the primary platform for J.P. Morgan employee use.
As a LinkedIn Employee Advocacy Communication Manager on the Global Social Media team, you will drive employee engagement and advocacy efforts on LinkedIn. You will support our LinkedIn Sales Navigator initiatives, provide internal education and guidance, manage the Corporate & Investment Banking (CIB) Ambassador and Advocacy programs, and ensure adherence to controls and guardrails to protect our employees and the firm. You will leverage your deep understanding of social selling, content creation, social media analytics, and B2B marketing and communications in a dynamic and collaborative environment.
Job responsibilities:

• Provide guidance, support, and guardrails for employees regarding LinkedIn best practices
• Oversee and execute the onboarding and off boarding of CIB program participants
• Communicate updates of program progress and results, providing consistent measurement
• Create and maintain employee forward-facing editorial calendars for Ambassador programs, with coherent content pillars and support distributing content for Advocacy programs
• Create and publish content on behalf of Ambassadors, ensuring high-quality visuals and graphics alongside strong copywriting
• Analyze program performance, providing insights and recommendations for continuous improvement
• Conduct training sessions to educate employees on the firm's social media policy, ensuring employees are well-informed and compliant with social media guidelines
• Collaborate with key partners across risk, controls, legal and compliance to protect the firm and employees by adhering to regulatory and line of business requirements
• Oversee industry trends and platform updates
• Lead and inspire a team of two direct reports
• Foster a collaborate and creative work environment, encouraging innovation

Required qualifications, capabilities, and skills:

• Enthusiastic team player who is able to work closely with senior stakeholders across several departments including: banking, research, compliance, legal, technology, communications, marketing, and risk
• Bachelor's degree
• 8+ years of professional work experience
• Significant experience working in Social Media and/or in Executive Communications and in-depth knowledge of LinkedIn and its capabilities, including experience with LinkedIn Sales Navigator
• Possess a strong leadership presence, excellent presentation skills and the ability to convey decisions with clarity
• Sound judgment and high-quality written, verbal, and interpersonal communication skills
• Ability to cultivate relationships in the firm across divisions and lines of business globally
• Experience building out social media employee advocacy programs, primarily on LinkedIn
• Strong knowledge and passion for keeping up to speed on the social media landscape
• Strong organizational skills and ability to manage several tasks simultaneously, effectively communicating on project timeline, status and results
• Familiarity with social media publishing and analytics tools (Hearsay, Sprinklr, etc.)

Preferred Qualifications, Capabilities, and Skills

• Adobe Creative Suite proficiency preferred
• Financial Services experiences preferred

About Us
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans
About the Team
J.P. Morgan's Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.