Manager, Business Development

About Emerald

Emerald’s talented and experienced teams grow our customers’ businesses 365 days a year with products that create connections, deliver content, and drive commerce. We produce over 140 annual events, create and deliver content through print and digital channels, and power commerce through our seamlessly integrated in-person and digital platforms and channels. For more information, please visit http://www.emeraldx.com.

Emerald is seeking a Business Development Manager to drive new event revenue across our multi-brand sales team. This is a pure hunter role, responsible for identifying, researching, and qualifying new exhibitor and sponsorship opportunities for our trade shows and conferences. Once qualified, leads are transitioned to the Account Executive team for close.

The ideal candidate thrives in a fast-paced environment, enjoys prospecting and outreach, and can creatively connect prospective customers to our in-person events.

 This position is based out of our Alpharetta, GA or New York, NY- Broadway offices.

Responsibilities

• Proactively source new business leads through competitive event research, publications, LinkedIn/social media, and CRM tools.
• Build and maintain prospect lists, ensuring all outreach activity and lead details are tracked in Salesforce.
• Conduct needs assessments with potential exhibitors to determine fit, potential ROI, and timing.
• Craft tailored pitches that demonstrate the value of Emerald’s events in driving measurable business outcomes.
• Collaborate with Account Executives to ensure a smooth handoff of qualified leads, including all relevant background and sales intelligence.
• Stay informed on market trends, competitive activity, and new exhibitor categories.
• Partner with marketing and attendee relations teams to provide feedback on lead quality and campaign performance.

Required Qualifications

• Proven success in outbound business development or sales prospecting (B2B, events/trade shows preferred).
• Strong outbound phone and email prospecting skills.
• Experience with Salesforce or similar CRM required.
• Self-motivated and disciplined with excellent organizational skills.
• Strong written and verbal communication skills with a consultative approach.
• Ability to travel up to 30% of the time.
  

About Emerald

At Emerald, we strive to foster a diverse and inclusive community. We actively recruit and champion candidates who bring new perspectives from varied professional backgrounds and experiences, and we are intentional about ensuring a positive hiring experience for everyone. Our job postings don’t contain experience inflation, and most don’t require college degrees. Instead, they’re crafted to focus on outcomes and transferable experiences that are assessed in a structured interview process carried out by trained hiring teams. 

COMPENSATION & BENEFITS

Target Compensation: $60,000-70,000

Please note that this range reflects a reasonable estimate of the target compensation for this position. This range may ultimately vary based on a candidate’s qualifications and may be higher where required by applicable law. 

We offer a competitive benefits package designed to strengthen our employees’ physical and mental health, including unlimited vacation for exempt employees, flexible working locations, 401(k) plan with a company match, medical/dental/vision coverage with inclusive provisions including transgender services and fertility benefits, parental and caregiver leave, dependent, commuter and FSA benefits, professional development programs like Toastmasters, and mental wellness tools.

If you need accommodation in our application process or have questions about our posted salary range, please email our Talent Acquisition team at [email protected].