Job Description:
The Manager executes media campaigns for one or more clients in the dentsu portfolio. They ensure efficient completion of campaign work, perform insightful data analysis, and communicate optimizations and recommendations internally and with clients. They are responsible for managing daily pacing and performance checks and are the first line of defense for QA process to ensure campaign executions deliver as planned.
Managers collaborate with account leads to craft client-ready presentations and reports. The ideal candidate is well-versed in the planning process and demonstrates the ability to translate a brief into campaign strategies and eventually into tactical plans within buying platforms or insertion orders. They demonstrate subject matter expertise and in-depth knowledge of the buying platforms and partners they are responsible for operating. The role is client-facing and the ability to communicate clearly about rationale and campaign results is essential.
Key Accountabilities:
- Responsible for managing a portfolio of campaigns across channels in platform and with direct partners
- Prioritize and guide a team to accomplish tasks efficiently, ensuring seamless campaign execution
- Provide oversight of plans to ensure optimizations and pacing are delivering expected performance
- Analyze data to interpret results and communicate insights and optimization recommendations
- Ensure pre-launch and post-launch QA processes are properly completed for all campaigns
- Steward day-to-day team operations and workflows
- Collaborates with all other teams to complete joint presentations & responsibilities as assigned
- Manage RFP process; review proposals, negotiate media plans and develop tactical recommendations showcasing strong rationale and innovative thinking
- Assists with proposals and overarching campaign strategy, consistently demonstrating exceptional project management beyond basic campaign demands
- Maintain up-to-date proficiency with buying platforms and technology required to execute programmatic campaigns and plan/book direct campaigns
- Demonstrate understanding of audience strategy and ability to interpret and implement in-platform
- Assist with pixel and tag generation, implementation, and quality assurance.
- Demonstrate a foundational understanding of digital media ecosystem, including all elements of the tech and how they work together (DSPs, SSPs, data partners, third party ad verification partners, etc.)
Qualifications
- 3+ years of experience within the digital & programmatic and/or social industry
- Experience across programmatic and/or technology platforms and omnichannel DSPs such as DV360, TTD, Xandr, Yahoo, Meta, TikTok, Snapchat, Pinterest & others.
- Experience across other industry & ad technology platforms, such as ad servers (ex: CM360), ad verification platforms (ex: DoubleVerify, IAS), Mediaocean, Prisma, or similar planning/financial platforms, etc.
- Basic understanding and experience with industry trends and challenges
- Experience with troubleshooting/auditing PMP/PG deals
The annual salary range for this position is $54,000-$83,088. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
#LI-AD5
#LI-Hybrid
Location:
New YorkBrand:
IprospectTime Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
Top Skills
dentsu New York, New York, USA Office
150 E 42nd St, New York, New York,, United States, 10017
Similar Jobs
What you need to know about the NYC Tech Scene
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory
