Mondelēz International
We're a global snacking company empowering people to snack right.
Hybrid

Manager, Foodservice Brand Strategy

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Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
*Hybrid - East Hanover, NJ
This savvy business manager will work to proactively write and present customer presentations on behalf of the Mondelez U.S. Foodservice marketing team. They will collaborate with brand equity teams to identify opportunities to drive trial on Mondelez brands such as Oreo, Chips Ahoy, Sour Patch Kids and Belvita. The candidate will be a proven leader with an enterprise mindset and strong collaboration skills who can work cross functionally, independently and as part of a larger team. They will also be responsible for the development of customer and channel strategy and innovation pipelines. The ideal candidate has experience with and strong knowledge of developing brand strategy for foodservice organizations, such as quick serve restaurants, education and healthcare. The candidate will report directly to the Director of Marketing, Foodservice.
Responsibilities and Initiatives:
Customer & Channel Strategy Development

  • Work with the Director of Foodservice Marketing to develop short- & long-term strategy for foodservice customers
  • Translate consumer data & insights into go to market strategies for Mondelez Foodservice
    • Analyze consumer data & insights to create strategic selling stories & presentations for national, regional and key account teams
    • Work within Hubspot to manage customer presentation timelines where marketing support is needed
    • Proactively communicate customer presentation schedules to FS Marketing Director & CVP, Foodservice
  • Attend customer presentations as needed and presents marketing related subject matter
  • Write creative briefs to support the creation of sales materials. Work closely with Manager of Customer & Channel Activation to brief creative agencies that design these materials
  • Monitor market trends and research and communicates competitive marketing activities to foodservice account teams.


Brand Equity Management

  • Work with brand equity teams to understand foodservice opportunities that drive trial for Mondelez brands, including Oreo, Chips Ahoy, Nourish and Confectionary brands
  • Serve as the primary liaison between the foodservice marketing and the brand equity teams, scheduling regular meetings to develop relationships with key brand equity partners
  • Work with brand equity teams to proactively understand brand innovation calendars and communicate to foodservice marketing, culinary and account teams. Translate the brand innovation calendar into foodservice applications
  • Proactively work with brand teams to understand integrated marketing calendars and partnerships and translate into foodservice applications
  • Manage placements of key foodservice initiatives on brand owned channel content calendars. Work with brand equity teams to establish foodservice content calendars on owned equity channels
  • Continuously work to include foodservice partners in brand equity key initiatives
  • Shape and communicate foodservice vision and mission to brand equity teams. Quantify and steward the value of foodservice among brand equity teams


Innovation Strategy & Pipeline

  • Devise customer innovation growth strategies
  • Create testing pipeline to support key customers, including market & concept testing plans
    • Develop business cases to support customer innovation and create customer proposals.
    • Manage A&C market testing budget.
  • Work with culinary, national account and insights teams to write foodservice concepts to be included in Data Essentials and Technomic concept screening process
  • Develop custom research briefs to support key foodservice initiatives (e.g. CLTs, Brand Lift, Brand Health.)


Qualifications

  • Bachelor's degree in business, marketing, management, or related field. Master's degree preferred
  • 5 years prior marketing experience as a Brand Manager, Associate Brand Manager, Marketing Manager, or related marketing profession
  • Minimum 2 years of previous foodservice industry experience preferred
  • Proven ability to develop brand and marketing strategies and communicate recommendations to leadership teams
  • Possess strong analytical skills partnered with a creative mind
  • Is an excellent data driven thinker who has an affinity for numbers
  • Has excellent verbal and written communication skills, attention to detail and strength in presenting
  • Is a strong project manager and is comfortable with leading cross-functional projects
  • Possess an innovative nature and a sense of urgency with respect to project management and completion
  • Possess advanced power point and excel skills
  • Passion for creating sales materials and presentations
  • Location: This is a hybrid opportunity that will require travel to our East Hanover, NJ office and up to 15% travel to customers


No Relocation support available
Business Unit Summary
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, weproduce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands-including Oreo and Chips Ahoy! cookies, Ritz , Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products -are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
Job Type
Regular
Marketing Excellence
Marketing

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What are Mondelēz International Perks + Benefits

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
In-person all-hands meetings
Summer hours
Employee awards
Flexible work schedule
Diversity
Dedicated diversity and inclusion staff
Diversity manifesto
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Performance bonus
Child Care & Parental Leave
Family medical leave
Vacation + Time Off
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Bereavement leave benefits
Office Perks
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Relocation assistance
Onsite gym
Professional Development
Job training & conferences
Tuition reimbursement
Promote from within
Mentorship program
Continuing education available during work hours
Online course subscriptions available
Paid industry certifications
Personal development training
Apprenticeship programs

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