Marketing Director, Health

About The Position 

Dotdash Meredith  is seeking a Marketing Director to join our Health & Pharma Ad Sales Vertical. Reporting to the Marketing Executive Director  responsible for Direct Response, you will help to lead team members as they execute our RFP process, and help drive our revenue strategy and go-to-market materials. 

About Your Contributions:

• Lead vertical specific and portfolio-wide proposal process by managing proactive and RFP responses, creating smart, strategic ideas for advertising partners

• Develop creative strategic proposals, meeting presentations, proactive pitch programs and educational materials for multiple clients each week

• Use brand storytelling to bring ideas to life through well-written and visually-appealing proposals that represent our brands flawlessly, continually refining pitches based on client feedback 

• Collaborate to drive positioning, brand franchises, and sellable opportunities for our brands, with potential to contribute to additional Dotdash Meredith brands

• Partner with Account Strategy, Sales, Content Strategy and Brand Marketing to support process iteration and meet client needs

Hybrid 3x a week- New York

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
 

The Role’s Minimum Qualifications and Job Requirements

Education:

Bachelor’s Degree Preferred

Experience:

• 8–10 years of marketing experience, preferably within a digital media publisher.

• 2+ years working directly with health and pharmaceutical clients.

• 2+ years of people leadership experience—you know how to coach, develop, and inspire talent.

Specific Knowledge, Skills, Certifications and Abilities:

• Exceptional Communication Skills: Adept at crafting and delivering clear, persuasive messaging across a range of audiences—from internal stakeholders to external partners—while remaining composed and solution-oriented under pressure.

• Integrated Media Expertise: Deep understanding of the advertising landscape, including both digital and print media, with the ability to strategically align offerings to client goals. Familiarity with health/pharma advertising and the broader tech and data-driven marketing ecosystem is a strong plus.

• Strategic Self-Starter: A proactive thinker with a strong grasp of organizational objectives who can independently identify opportunities, pitch ideas, and drive initiatives from concept to execution.

• Agility in Fast-Paced Environments: Thrives in a dynamic, deadline-driven setting with the ability to prioritize, pivot, and problem-solve efficiently while keeping a positive, collaborative mindset.
   

• Innovation Through Cross Portfolio Solutions: Skilled in leveraging lifestyle and health-endemic brands to develop innovative, audience-first solutions that resonate culturally and drive measurable impact—bringing creativity and relevance to every campaign.

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