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Coral Care

Marketing Manager

Posted 2 Days Ago
Hybrid
New York, NY, USA
110K-130K Hourly
Mid level
Hybrid
New York, NY, USA
110K-130K Hourly
Mid level
Lead provider-facing marketing and community initiatives to recruit, engage, and retain pediatric therapists. Create campaigns, content, local programs, and online/offline community experiences while collaborating across marketing, operations, product, and design.
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About Coral Care

Coral Care is a pediatric in-home therapy marketplace. We connect families with licensed occupational therapists, speech-language pathologists, and physical therapists, and we deliver care where children actually are: at home. We work with 600+ providers across nine states and recently closed our Series A.

We started Coral Care because finding good pediatric therapy is too hard, and the families who need it most often wait the longest. Our job is to make that path simpler, warmer, and faster for the parents looking for help and for the providers who want to do meaningful work without the overhead of running their own practice. Today, 800+ providers across nine states use Coral Care to earn income, build local caseloads, and practice in a way that works for their lives.

The role

We are looking for a Marketing Manager to make Coral Care the place to be for pediatric providers. This is a community-first role: your job is to build real connections among our therapists, so they join, stay, and grow with us.

You'll work closely with our Director of Marketing, Head of Provider Operations and Clinical Lead across the full provider experience, from first interest to a thriving practice. This is a hands-on builder role for someone who loves bringing people together and bringing ideas to life.

What you will own

  • Provider-facing campaigns and content. You will create the content and campaigns that reach therapists where they are and bring them into the Coral Care community.
  • The provider experience. Working closely with our Head of Provider Operations, you will build programs that help providers feel connected and supported across their whole time with us, from first interest through a flourishing practice.
  • Provider community. You will design creative, genuine ways for providers to connect with each other and with Coral Care, in person and online. Build the kind of community people want to be part of, and keep it alive as we grow.
  • Local and community marketing. Support efforts that help clinicians connect and build practices in their own neighborhoods, strengthening local care networks city by city.

Who we are looking for

You're an integrated marketing manager who has done brand or community-based marketing. You know how to engage a community of people and make them feel part of something.

Our dream profile is a startup marketing manager who knows how to own, execute, move fast, and experiment.

We're also open to someone who started on the agency or the brand side and then moved to an early-stage startup. Agencies teach you how brand works, how to build a real brief, and how to think through strategy. What matters most is range, hustle, and a track record of creative community work.

  • 4–6 years of experience in marketing or communications, with meaningful ownership of your work.
  • Integrated marketing experience, with examples of community-based marketing and a track record of making people feel part of something.
  • A strong writer who communicates clearly, simply, and with empathy.
  • Creativity in how you bring people together, online and in person, paired with a bias toward building and shipping, not just planning.
  • Strong content and email marketing experience, including running campaigns in marketing automation tools.
  • Highly organized and comfortable running multiple workstreams at once.
  • Comfort collaborating across functions, including design, programs, product, and operations.

Why this role is a good one

This role directly supports Coral Care's mission to create income opportunities for clinicians and expand access to care for families. This is real ownership: you'll invent the community programs that make Coral Care the place providers want to be, and you'll see your work show up in real relationships with therapists across the country. We move fast, we ship, and we back the people doing the work.

How to apply

In 300 words or less, tell us about an integrated marketing campaign you led. What was the core goal? How did you execute it based on your target persona? How did you measure success? What would you do differently?

Please attach your resume along with your website or portfolio. (Bonus points for showing creative work!)

Coral Care is an equal opportunity employer. We welcome applicants of all backgrounds.

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