People Inc. Logo

People Inc.

Marketing Operations Manager

Posted 2 Days Ago
Be an Early Applicant
Hybrid
New York, NY
80K-95K Annually
Mid level
Hybrid
New York, NY
80K-95K Annually
Mid level
Manage end-to-end project management for marketing launches, coordinating cross-functional teams, timelines, and deliverables. Own workflows, optimize processes and tools, track campaign milestones, run kickoffs and post-mortems, and create reporting to ensure campaigns launch on time and at scale for the PEOPLE App.
The summary above was generated by AI

Job Title

Marketing Operations Manager

Job Description

About The Position | Major goals and objectives and location requirements

People Inc. is seeking an enthusiastic and detail-oriented Marketing Operations guru to support Marketing team campaigns and initiatives for the PEOPLE App, one of the company’s flagship mobile experiences. Reporting to the Head of Acquisition, this role  is responsible for keeping projects and workflows organized and moving efficiently. 

Through cross-functional coordination, you’ll manage day-to-day tasks across marketers, designers, and various team leads ensuring all stakeholders have the clarity and support they need to execute high quality campaigns on time and at scale. Your role is hands-on and essential to keeping the marketing engine running smoothly and delivering measurable impact. 

This highly collaborative, execution-focused role is ideal for someone with 3–5 years of experience who loves to  build out marketing processes and gets excited to see campaigns go-to-market.

Key responsibilities:

  • Act as the project manager for all marketing launches, partnerships and events working with the Head of Acquisition on timelines, dependencies, and lead cross-functional coordination to keep campaigns on track.

  • Oversee project management tools, marketing calendars and timelines.

  • Partner with Marketing, CRM, Editorial, Programming, Social and Sales to plan out marketing initiatives.

  • Track milestones and ensure deliverables hit deadlines across campaigns & launches.

  • Coordinate briefs, drive project  kick off meetings and conduct post-mortems to keep teams  aligned.

  • Create structure and reporting around campaign progress, deliverables and dependencies.

  • Support communications and coordination across internal teams and external vendors.

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Team | The Team and/or Brand.

The PEOPLE App delivers the best of PEOPLE in one seamless destination–from trusted reporting and exclusive storytelling, to interactive and immersive experiences. We’re expanding how audiences can engage, whether they’re coming for breaking news, browsing the feed, diving into long-form storytelling, or spending time with our games.

About The Positions Contributions:

Weight % Accountabilities, Actions and Expected Measurable Results

40% - Campaign & Launch Project Management: 

Own end-to-end project management for marketing launches, partnerships, and events; Build and manage timelines, dependencies, and cross-functional workstreams; Ensure all deliverables are completed on time and at quality standards; Identify and resolve risks or bottlenecks proactively

25% - Cross-Functional Coordination & Communication: 

Partner with Marketing, CRM, Editorial, Programming, Social, and Sales to align priorities; Lead kickoffs, status updates, and post-mortems; Manage stakeholder expectations across a distributed organization; Serve as the connective tissue ensuring clarity up, down, and across teams

20% - Workflow & Process Optimization: 

Oversee and improve project management tools (Airtable, Jira, calendars); Introduce and document new processes to improve efficiency; Create standardized briefs and workflows to streamline execution; Identify opportunities to reduce friction and improve campaign velocity

15% - Reporting, Tracking & Operational Visibility: 

Track campaign milestones and progress against timelines; Create reporting structures around deliverables and dependencies; Maintain marketing calendars and documentation; Support post-launch recaps and operational analysis

The Role’s Minimum Qualifications and Job Requirements:

Education:

Bachelor’s degree, or equivalent education and experience.

Experience:

  • 3–5 years of experience in operations within digital marketing, apps, media or subscription marketing organizations

  • Ability to manage multiple projects and workstreams simultaneously.

  • A clear, confident communicator — you're great at keeping things on track and making sure the right people deliver the right things, on time

  • Experience collaborating with multiple stakeholders including design, editorial, social and marketing leads; comfortable managing timelines and expectations up, down, and sideways in a cross-functional, distributed org

  • Comfortable building new processes and introducing workflow improvements.

  • Familiarity with app KPIs (e.g., DAU, retention, push performance) or experience supporting app-related marketing efforts

  • Bonus: Love of PEOPLE, pop-culture aficionado, socially native, and  experience working in media 


Specific Knowledge, Skills, Certifications and Abilities:

  • Familiarity with project management tools (e.g., Airtable, Jira)

  • Comfortable building out systems and improving workflows


% Travel Required (Approximate): 0-5%

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Salary: New York: $80,000.00 - $95,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

#NMG#

Top Skills

Airtable
CRM
JIRA
HQ

People Inc. New York, New York, USA Office

225 Liberty Street, New York, NY, United States, 10281

Similar Jobs at People Inc.

Yesterday
Hybrid
New York, NY, USA
105K-125K Annually
Junior
105K-125K Annually
Junior
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Seeking a Full-stack web developer for ad tech integrations. Responsibilities include building APIs, enhancing performance, and collaborating using Agile methodologies.
Top Skills: CSSGitHTMLJavaJavaScriptJIRALotameOnetrustPermutivePrebid.Js
2 Days Ago
Hybrid
New York, NY, USA
80K-95K Annually
Mid level
80K-95K Annually
Mid level
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Lead end-to-end app growth marketing for the PEOPLE app: plan and run cross-channel acquisition and retention campaigns, manage performance marketing and creative, set up tracking, analyze results, and collaborate with product, editorial, design, and data teams to drive installs and active user growth.
Top Skills: AppsflyerBrazeGoogleGoogle AnalyticsIterableKochavaLookerMetaTiktok
2 Days Ago
Hybrid
New York, NY, USA
212K-212K Annually
Senior level
212K-212K Annually
Senior level
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Lead and mentor a front-end team, define technical roadmaps, collaborate with product/design/backend, oversee architecture and integrations, develop cross-platform mobile features with React Native, and ensure code quality and timely delivery.
Top Skills: CSSDeployment ToolsFtlHandlebarsHTMLJavaJenkins Ci/CdJspNextNode.jsNuxtOop JavascriptReactReact NativeReduxTypescriptVanilla JavascriptVue

What you need to know about the NYC Tech Scene

As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.

Key Facts About NYC Tech

  • Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
  • Key Industries: Artificial intelligence, Fintech
  • Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
  • Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account