Content Marketing Manager, Health Plans & Channel
Content Marketing Manager, Health Plans and Channel
Maven is the largest virtual clinic for women's and family health, offering continuous, holistic care for fertility, pregnancy and parenting. Maven’s award-winning digital programs are trusted by leading employers and health plans to reduce costs and drive better health outcomes for both parents and children. Founded in 2014 by CEO Kate Ryder, Maven has supported more than 10 million women and families to date. Maven has raised more than $200 million in funding from leading investors including Sequoia, Oak HC/FT, Dragoneer Investment Group and Lux Capital.
Recent awards include:
- FORTUNE Best Place to Work in Health Care (2021)
- FORTUNE Best Place to Work in New York (2021)
- PARENTS@WORK Best Places to Work for Parents (2021)
- ROCK HEALTH Disruptive Founder of the Year (2021)
- GREAT PLACE TO WORK Certified (2021)
- FAST COMPANY #1 Most Innovative Company in Health (2020)
- CB INSIGHTS Digital Health 150 (2020)
- INTERBRAND Breakthrough Brand (2020)
We’re looking for a Content Marketing Manager, Health Plans and Channels, to join our Marketing team, reporting to the Senior Director of Content Marketing. You are an experienced content marketer who is looking to bring your passion for women’s and family health to work!
As a Content Marketing Manager, Health Plans & Channels you will:
- Partner with Maven Health Plans and Strategic Alliances teams to understand pain points and needs of audiences
- Develop and execute content strategies/campaigns to drive awareness, understanding and interest in Maven
- Develop and maintain the editorial calendar for health plan and channel content
- Create content, including webinar and event programming, papers, guides, blogs, infographics, videos, newsletter content, and emails
- Partner with Maven design team to ensure compelling format and timely delivery of content
- Partner with Maven Growth Marketing team to measure effectiveness of content and continuously improve content strategies and execution based on data
- Work within the boundaries of Maven’s brand voice while creating dynamic content that tells Maven’s stories and engages key audiences
We’re looking for you to bring:
- 4 years of relevant editorial and event programming experience
- Healthcare, health plans, HR benefits or B2B2C marketing experience necessary
- Passion for writing and editing
- Experience designing content campaigns (strategy, measurement, content calendar, etc.)
- Proven cross-team collaboration success
Helpful experiences and skills (if you don’t have them, you can learn them with us!):
- HR benefits marketing
- Content performance analysis
- Basic graphic design skills
At Maven we believe that a diverse set of backgrounds and experiences enrich our teams and allow us to achieve above and beyond our goals. If you do not have experience in all of the areas detailed above, we hope that you will share your unique background with us in your application and how it can be additive to our teams.
Benefits & Perks:
Maven employees are united in their quest to improve the health and well-being of women and their families in our community. We seek to empower all of our team members to fulfill that mission and reach their full potential regardless of function, geography or experience level. That’s why we invest in our employees, who are our most important asset in achieving our mission. To that end, we offer:
- Choice of great medical, dental, and vision insurance plan options, including a plan for which the premium for Mavens is 100% covered by Maven
- Access to the Maven platform service and free Maven appointments for Mavens and generous credits for family & friends
- Free One Medical membership
- 401(k) match
- Unlimited paid time off
- Monthly stipend for your choice of wellness benefits
- Weekly stipend for a *free* lunch
- One-time stipend to enhance your work from home experience (We will be working remotely until sometime next year!)
- A variety of virtual team events such as musical performances, game nights & happy hours
- 12 weeks parental leave and 2 weeks flexible time upon return
- Annual professional development stipend
- 1 month paid sabbatical after 5 years
Maven is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Please note that Maven Clinic interview requests and job offers only originate from an @mavenclinic.com email address (e.g [email protected]). Maven Clinic will also never ask for bank account information (routing, account numbers), social security numbers, passwords or any other sensitive information to be delivered over email, or phone. If you receive a scam issue or a security issue involving Maven Clinic please notify us at: [email protected].