Skillshare
Skillshare is an online learning community for creatives.
Fully Remote
Remote

Digital Marketing Manager, Affiliate & Referral at Skillshare

| Remote
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As a Digital Marketing Manager at Skillshare, you'll be responsible for our affiliate and referral programs, which are key marketing areas to fuel our rapid growth. You'll set a strategy to achieve our goals for these channels, then lead execution.
The ideal candidate is able to structure and scale existing acquisition channels to reach significantly higher levels of performance. They use a combination of thoughtful analysis, new processes, and hand-on management to achieve results. This is an opportunity to make an impact by turning established marketing programs into top channels for the company.

What you'll do:

  • Lead the growth of our existing affiliate, teacher, and student referral programs. 
  • Develop channel plans to increase new subscriptions and revenue, considering performance metrics, marketing funnels, and resources.
  • Manage and expand the existing affiliate network, referrals, and direct relationships.
  • Hands-on execution and collaboration with our affiliate agency, including goal setting, partner recruitment, campaign deployment, and optimization.
  • Optimize flows to increase conversion rates and virality within these channels.
  • Develop promotions and incentive structures to maximize growth and meet efficiency.
  • Full responsibility for the strategies, budgets, and performance against goals. 

Why we're excited about you:

  • 3-5 years experience in a digital marketing role, managing affiliate, referral, or similar channels.
  • Experience developing an in-house affiliate or referral program strongly preferred. 
  • Hands-on expertise with affiliate platforms (Impact, CJ, Rakuten, etc.) and related technical tasks (pixels, tracking links, reversals, etc.).
  • Able to negotiate and structure affiliate relationships for success and net positive results.
  • Know how to drive word-of-mouth and craft incentive programs that benefit all sides.
  • Evidence of analytical skills, preferably with the use of data, statistics, and/or models.
  • Know how to assemble and coordinate resources to achieve sales results.
  • Feel a strong sense of ownership for your work and goals.

Why you're excited about us:

  • Impact: You will have both support and autonomy to drive results. You’ll take two existing channels and turn them into core areas of growth for the business.
  • Growth: You’ll have a key role on a high-visibility team. There will be opportunities to shine professionally and reach new milestones in your career.
  • Our team: We are a passionate, high-performance team that is a lot of fun to work with. Our culture has been consciously designed to encourage transparency, curiosity, creativity, and impact.
  • Our mission: We’re doing work that matters – connecting lifelong learners around the world and empowering them to pursue their creativity.
  • Flexibility: We believe that doing your best work means living a full life. That means different things for everyone, so we optimize for trust, invest to support remote teams, have an unlimited vacation policy (with a required minimum!), and encourage work-life balance.

About Skillshare

Skillshare is an online learning community for creatives. We have thousands of inspiring classes for creative and curious people, and millions of members who come together to find inspiration and take the next step in their creative journey. We are backed by Union Square Ventures, Spark Capital, Amasia, Spero Ventures, and Burda Principal Investments.
Skillshare is committed to building a diverse team that reflects a variety of backgrounds, perspectives, and skills. We’re proud to be recognized as a top place to work by BuiltinNYC, Crain’s, and Forbes, in addition to being one of the five best places to work for women by Bpeace, and a top-rated workplace for dads by Fatherly. We work to ensure a consistent interview process, fair compensation, and inclusive work environment for all.

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Where we are

Previously headquartered in New York, we're now a fully distributed company, with team members across the United States and around the world.

Technology we use

  • Engineering
  • Product
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • TypescriptLanguages
    • SASSLanguages
    • jQueryLibraries
    • ReactLibraries
    • WebpackLibraries
    • Backbone.jsFrameworks
    • Node.jsFrameworks
    • TensorFlowFrameworks
    • YiiFrameworks
    • MySQLDatabases
    • RedshiftDatabases
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • ZeplinDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
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What are Skillshare Perks + Benefits

Skillshare Benefits Overview

At Skillshare, we strive to create an inclusive culture in which each person is compensated fairly, has robust learning and development opportunities, and feels supported in bringing their whole self to work. We also believe that doing your best work means living a full life – that means different things for everyone, so we optimize for trust, invest to support remote teams, have an unlimited vacation policy (with a required minimum!), and encourage work-life balance.

Our perks include:

- Health, Dental and Vision coverage
- 401(k)
- Unlimited vacation (with a required minimum!)
- 14 weeks parental leave (gender neutral)
- Paid sabbaticals for tenured employees
- Learning and conference stipends
- $750 stipend for setting yourself up for success at home (think: desk, headphones, plants, ergonomic chair)
- Monthly reimbursement of up to $75 for high-speed internet services
- Stipend for mental health/well-being tools (Headspace, Talkspace, Peloton, etc.)
- Monthly coffee/tea reimbursement of up to $25
- Ongoing manager training with LifeLabs
- Inclusion workshops with Paradigm

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
In addition to our social committee, we have dedicated Diversity & Affinity groups in which team members decide to come together around a shared identity or background.
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Highly diverse management team
Unconscious bias training
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
We offer both short- and long-term disability insurance.
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Read more about how we think about equity compensation here: https://medium.com/swlh/a-no-b-s-guide-to-startup-stock-option-grants-526a8bc33c2b
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Skillshare offers 14 paid weeks of paid parental leave to both birth-giving and non-birth-giving parent/s.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Happy Hours
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Skillshare creates professional development opportunities by offering an annual budget to attend external conferences, in addition to ongoing internal learning programming.
Lunch and learns
Promote from within
Customized development tracks

Additional Perks + Benefits

In addition to the above, we also offer a number of perks around flexibility – including the option between a 1-month bonus or sabbatical at your 3-year mark. Our 100% remote environment comes with the ability to set up your at home workspace with a $750 wfh stipend as well as the option to utilize our partnership with Industrious Co-Working space for those who want to work outside the home.

An Insider's view of Skillshare

What are some social events your company does?

Moving fully remote has meant changing our approach to team-bonding. We are keeping the energy up with happy hours, trading Zoom backgrounds, and, recently, our affinity group for women of color hosted company-wide trivia that kicked off with a Rihanna dance break.

Chantel

Senior Creative Producer

How do you collaborate with other teams in the company?

Cross-team collaboration is frequent and organic at Skillshare; we foster a uniquely friendly atmosphere of openness and shared purpose. Through cross-team threads, project-based meetings, comments on RFC's, pull request reviews, Q&A sessions, and, of course, simple conversations, collaboration commonly happens across a table or across time zones.

Justin

Director of Engineering

What are some things you learned at the company?

I was immediately impressed and encouraged by the creative problem solving at Skillshare. Data plays a huge part in learning about our members, determining the most popular classes, and fostering creative community. I was a student within the community long before helping build it. My favorite experience so far has been learning watercolor basics.

Zhen

Director of Business Intelligence

How do you make yourself accessible to the rest of the team?

As a management team, we strongly believe in making ourselves accessible. This includes: 1:1s with direct reports, skip-level meetings, team-wide meetings, coffees with people across departments, and attending team events. More broadly, we apply the same foundational rule we all learned in kindergarten: treat people the way you want to be treated.

Sabrina

COO

What kinds of technical challenges do you and your team face?

We're in an exciting position - we have a product that we believe in and a community that believes in us. The question we face is: how can we build a platform which works for the Skillshare of today, but will scale to the needs of the Skillshare of the future? It’s not enough to keep up with growth; we must build for where our growth will take us.

Samantha

Director of Engineering

Skillshare Careers In NYC
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