About CompStak

CompStak envisions a commercial real estate industry where accurate and transparent data leads to better, faster deals for everyone. We gather critical information that is hard to access, then make it instantly and seamlessly available to our platform members.

Launched in 2012, we’ve partnered with thousands of brokers across the country, using a unique crowdsourced model to create the foremost lease and sale transaction data and analytics platform in the world. CompStak is used by the world’s largest real estate investors, lenders, brokers and appraisers to compare properties, underwrite investments and loans, close deals and track market trends.

CompStak has over 70 employees in the US and continues to grow. We’re backed by top VCs and industry players like Canaan Partners, Moody’s, RealPage, 500 Startups, and Daily Mail Group, and have raised over $25m to date. Our HQ is in New York City, and we have regional offices in Los Angeles, Chicago & Atlanta.

About the Role

We're seeking a highly-motivated, experienced and proven marketing leader to own CompStak's Enterprise Marketing efforts. As Director of Enterprise Marketing, you will own the programs, campaigns, and tactics that drive our sales team's opportunity, pipeline, and revenue goals.

 Responsibilities

• Lead the demand generation function to drive predictable, scalable, and repeatable pipeline and revenue.
• Own our lead nurturing programs and optimize them to expedite opportunity creation, pipeline acceleration, and closed-won revenue.
• Propose, execute, and optimize multi-channel acquisition programs that integrate digital and traditional channels, including email, social, SEM/PPC, events, content, direct mail, paid advertising, etc.
• Manage list segmentation and scoring to deliver more targeted and relevant messaging to improve engagement and ultimately conversion of prospects
• Develop content distribution plans across marketing channels that lead to opportunity creation (social networks, paid ads, content syndication, blog, display, web, and email)
• Work with the Design Team to develop marketing assets, including email, advertisements, landing pages, direct mail pieces, collateral, infographics, etc.
• Create and execute event plans that drive pipeline growth.
• Create and execute go-to-market plans for new products and features that open and accelerate opportunities.
  

Skills and Experience

• 5+ years experience in B2B marketing, with a focus on campaign design and demand generation at a SaaS, technology, or commercial real estate firm 
• Track record of creating high-quality opportunities through the successful planning and managing of demand generation programs.
• Experience using Salesforce
• Deep experience with marketing automation systems, Hubspot preferred
• Extensive knowledge of success metrics, behavioral and demographic targeting, and ROI-driven marketing optimization techniques
• Ability to prioritize and manage various projects based on current business requirements and landscape.
• Thrives in a fast-paced, high-growth environment.
• BA/BS degree in business, marketing, commercial real estate, or related field