ABOUT THE TEAM

theSkimm is hiring a full-time Director of Social Media to expand our brand presence and engage our audience across social media platforms. Reporting to our Managing Editor of News, this role is creative meets data. You will be responsible for developing social media content that fosters a deep sense of community and grows both brand engagement and revenue. You will manage a small team of social media producers and will collaborate closely with theSkimm’s Video, Audio, Editorial, Design, Sales, and Marketing teams.

WHAT YOU'LL BE DOING

• Leading overall social media strategy for official brand accounts (Instagram, Facebook, Twitter, LinkedIn) for all content initiatives: news, money, well, career, branded, audio, video, marketing
• Directing the creative and editorial operations of all organic and sponsored social media content
• Leading pitch meetings to optimize timely news and culture content and setting the posting schedule across multiple social media channels
• Managing a team of Social Media Producers and creating clear processes and operations for the team
• Editing and approving all social media posts, ensuring alignment with voice, brand, and content tentpoles
• Establishing theSkimm’s news presence on social - developing a clear distinction and purpose between it and our other news platforms
• Analyzing performance data and innovating the social strategy to optimize and grow performance metrics
• Creating the high-level social strategy for large-scale marketing and content campaigns
• Representing our social channels in cross-departmental meetings 
• Administering all third-party and internal social media tools and content management systems

WHAT WOULD SET YOU UP FOR SUCCESS

• 6-8 years of social media experience with a proven track record of increasing audience engagement, building brand equity, and driving revenue growth 
• Expertise in publishing content for Instagram, Facebook, Twitter, and LinkedIn
• Experience leading strategy and execution for a news & information, consumer, and/or emerging brand
• Superior news judgement, research, and fact-checking expertise
• Experience working with breaking news deadlines and ability to be on-call for breaking news over the weekend
• Strong managerial skills and the ability to uphold an environment of learning, growth, and mentorship within a growing team
• A player/coach mentality who can think big picture while still getting your hands dirty
• Expertise and passion for culture, trends, and new media ventures

WHAT WOULD SET YOU APART

• A strong understanding of theSkimm’s brand and voice and ability to communicate its message with consistency
• Art direction experience in graphic design, illustration, videography, and/or photography
• Experience executing on branded content
• Knowledge of copyright laws for social media publishing 
• Experience with Dash Hudson, Figma, Falcon, CrowdTangle, Instagram Insights, and Asana 

WHAT WE OFFER

• Comprehensive insurance plans, commuter benefits and 401(k) starting on your first day
• Competitive salary & equity packages
• Flexible vacation policy and generous holiday observances
• One Medical Membership
• A vibrant office environment full of books, couches and a roof deck 
• Complimentary access to theSkimm’s growing suite of membership products 
• The opportunity to be part of a values-driven, hardworking and diverse group of people building a membership company that makes it easier to live smarter

ABOUT THESKIMM

theSkimm is a membership company dedicated to helping female millennials live smarter lives. By seamlessly integrating into our members existing routines, we've become a trusted brand to more than 12 million people. We're fundamentally changing the way our members consume news, consider products or services, and take action on important things happening in their lives. Our flagship product, the Daily Skimm, is still the fastest growing email newsletter on the market, and we've grown our product suite to fit into other routines at home, work, and on-the-go. theSkimm App debuted at #1 in News in iTunes, our podcast "Skimm'd from The Couch" reached #1 in Apple Podcasts within hours of launching, and more than 200,000 people voted with us in the 2018 midterm elections.

As theSkimm grows, we're committed to helping our members tackle big decision-making moments in life by giving them the information they need to make informed and empowered choices whether that be in civic engagement, finance, career, health, and more. Founded in 2012 by two friends on a couch, we've since grown to over 100 employees based in NYC. We are passionate. We are a TEAM. We work hard, but we know when to take a break to enjoy each other's company. Our products help people live smarter lives and we're building a brand trusted by millions of female millennials across the country. Join us!

This is a full-time role based in New York, NY.