Global Director of Public Relations

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Global Director of Public Relations 

Summary

Away is looking for a Global PR Director to join and lead our talented PR team. The ideal candidate has a minimum of 8 years of experience in pr, media relations, and communications, with a combination of both in-house and agency experience preferred. This role requires excellent organizational skills with expertise in project management and cross-functional planning, demonstrated experience developing the necessary systems and process to operate efficiently, and a passion and understanding of brand voice and positioning. The Global PR Director will manage multiple agencies, lead a small internal PR team, and report to the VP of Brand Marketing & Communications.

Some of what you’ll do:

  • Lead PR strategy and execution globally, today this is North America and Europe
  • Manage multiple domestic and international PR agencies and in-house PR team
  • Lead development and creation of quarterly and launch specific PR strategies and campaigns to support new products, experiential programs, seasonal promotions, brand partnerships, and other company-wide initiatives
  • Maintain close relationships with media and identifying new media to work with in future
  • Lead the development of a comprehensive Comms library, including media documents, FAQs, talking points, and press releases
  • Strategic, long term thinking and ability to capture complex relationships
  • Implement process for and producing monthly editorial and competitive analysis reports, pro-actively working to increase SOV
  • Set and measure both quantitative and qualitative goals
  • Work closely with our Head of Executive Communications to identify media opportunities that elevate the company’s co-founders, and leverage them for brand-focused press opportunities
  • Manage reputation management and rapid response strategy in partnership with Head of Executive Communications

Who you are:

  • You have at least 8 years of experience in public relations with both in-house and agency experience
  • You have strong organizational skills to project manage multiple agencies, cross-functional team initiatives, and nonstop programming
  • You are a natural storyteller, and deeply understand how the story ties to broader metrics and brand goals
  • Your writing and editing skills are best in class
  • You possess deep knowledge of national, top-tier press behavior, and have familiarity with international press behavior
  • You are excited to manage, develop, and lead a PR team of currently three people
  • You have on-the-record experience, and are comfortable with public speaking
  • You are curious and resourceful with a natural ability to solve problems and seek new information
  • You love to travel (but that's a given)

Benefits

  • Competitive salary + equity
  • Health, dental, and vision insurance
  • Fitness reimbursement
  • Quarterly company outings
  • Annual international team trips
  • Flexible PTO

ABOUT AWAY

Away (awaytravel.com) is modernizing the travel experience, beginning with your luggage, while striving to set the example for how socially conscious companies should conduct themselves. In November 2015, we launched our brand in Vogue, GQ, and USA Today, and have been featured in over 80 publications including New York Magazine, Travel + Leisure, and Wallpaper*. Away was founded by two Warby Parker alums and has raised $31M in venture funding from investors including Global Founders Capital, Forerunner Ventures, and Accel Partners.

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Location

Away's HQ is in Soho, one of the liveliest neighborhoods in the NYC, with great restaurants, shopping, and easily accessible public transportation.

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