Global Head of Marketing Operations

| Hybrid
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Contentsquare is a dynamic SaaS technology startup based in New York City, seeing explosive growth following $122 million of funding. Recognized by Gartner as one of the four most innovative ecommerce technologies in the world, and Wired Magazine as one of Europe’s hottest startups, Contentsquare is a Digital Experience Analytics Platform helping brands to create better experiences online.

We work with 600+ clients globally including Unilever, L'Occitane, GoPro, Hertz, Avon and Club Med to empower their teams with behavioral insight.

Contentsquare’s marketing organization is scaling and hiring a Global Head of Marketing Operations. In this role, we’re looking for a marketing guru, a technology enthusiast, and a master of efficiency – someone with strong execution skills who knows how to get things done.

You will be responsible for overseeing and developing current marketing processes and establishing new best practices, ensuring flawless execution of our programs and identifying areas for improvement. You will also hold the keys to the marketing technology stack, assist with global demand generation initiatives, and help us impact our approach throughout the buyer journey and customer lifecycle.

What you’ll be doing:

  • Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute and report on leads; optimize the technology and build the data processes that fuel the marketing team helping us measure, optimize, scale, and personalize our demand generation and nurture campaigns using automation technology and data.
  • Work with the marketing & sales leadership team to forecast and implement marketing strategies that generate demand and pipeline, close business, and use allocated budget productively.
  • Create new processes and offer insight into areas of improvement, continually review and enhance campaigns, and ultimately drive adoption and usage of efficient and effective marketing tools.
  • Drive cross-functional collaboration and alignment with Sales Operations to optimize lead management and workflows. 
  • Ensure maximization of the marketing to sales funnel increasing efficiencies and conversion rates.
  • Define a holistic marketing database management strategy that supports data unification and access across our internal systems, ensures data quality, and enforces governance and measurement; partner with the sales and growth operations team to ensure data hygiene in our CRM database.
  • Create an accountable team culture that balances tremendous goals directly affect pipeline influence.

Who we're looking for:

  • 3-5 years of relevant experience in marketing operations, marketing retention, data and analytics, and demand generation, ideally at a high-growth B2B/SaaS company.
  • Experience with lead-scoring, attribution, full-funnel lead acquisition.
  • Understanding of marketing processes, digital marketing, web content planning, and content lifecycle management.
  • Hands-on experience with marketing automation platforms and technology systems such as Salesforce, Marketo or Hubspot, data visualization platforms, Google Analytics, etc.
  • Proven track record of inheriting and improving existing best practices and implementing new processes.
  • Ability to communicate advanced technical concepts to non-technical audiences, navigate ambiguity, and manage competing priorities.
  • A natural curiosity in asking “why?” and identifying the root cause of success and shortfalls.
  • Analytical, thoughtful, results-driven mentality.

In addition to the opportunity to have a tangible impact on the success of the global business, we also offer:

  • Plenty of opportunities for training and development
  • Competitive coverage on a variety of health, dental and vision insurance plans
  • Competitive parental leave offering after 1 year of employment
  • Opportunity to contribute to a 401K
  • Unlimited PTO
  • Summer Fridays
  • Fun office culture with a big opportunity to make an impact on our growing US team culture, including a rotating Culture Crew (including both office and remote teams) for you to help organize regular outings such as game nights, movie nights, and happy hours
  • An office fully-stocked with coffee (or an espresso machine if you'd like!), breakfast, fruit and snacks
  • Trips to our global offices for onboarding, the Hackathon, and our annual worldwide kickoff trip
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • D3JSLibraries
    • ReactLibraries
    • FigmaDesign
    • InVisionDesign
    • MiroDesign
    • SketchDesign
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • TrelloManagement
    • DocuSignCRM
    • HubSpotCRM
    • SalesforceCRM
    • MailChimpEmail
    • SlackCollaboration
    • ZoomCollaboration
    • Monday.comProject Management

Location

Our NYC office offers a breathtaking rooftop with views of the freedom tower, and is located in a very commutable area in downtown Manhattan. There are plenty of dining options and an entertainment for lunch or after work to celebrate team wins.

An Insider's view of Contentsquare

What's the biggest problem your team is solving?

Our team supports the business cross-functionally in engaging our clients that drives retention and growth, and we have many great clients!

I manage programs that get our clients engaged on a more macro-level, which is key if we want to grow and be scalable, and keep our customers excited about the product and our partnership.

Camille

CX Manager

How has your career grown since starting at the company?

I joined Contentsquare as a Sr. Recruiter and 18 months later, was promoted to Head of Global TA Ops and now lead a global team of 15 people. Since Day 1, my bosses have entrusted me with tasks I had no prior experience in, and they truly foster an environment where I feel comfortable and confident jumping at opportunities and facing them head on.

Yanilda

Head of Global Talent Acquisition Operations

What is your vision for the company?

ContentSquare will be the leader in the Experience Analytics solutions arena. We will accomplish this goal thru focused efforts and execution on creating continuous value for our customers and delivering world-class solutions to the marketplace via the most talented, diverse and engaged employees in the SaaS World.

Chip

Chief Revenue Officer Americas

What are Contentsquare Perks + Benefits

Contentsquare Benefits Overview

Employees at Contentsquare are our top priority, which is why we offer a plethora of benefits and perks. We are committed to keeping our employees engaged and motivated at work, and we do this by supporting a healthy work-life balance for employees.

Culture
Volunteer in local community
Contentsquare employees are encouraged to give back to their communities by using a volunteer day to support philanthropic and social well-being organizations.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Summer hours
Flexible work schedule
Remote work program
Contentsquare employees, whether based in New York or Denver, have the opportunity to work remotely for 2-3 days per week and are offered a work-from-home allowance to level up their home office.
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Our ERGs are dynamic communities, led by the CSquad, that provide a safe haven for individuals who share common identities, life experiences, or allyship to connect, support, and advocate for others.
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Contentsquare covers 85% of the benefits premium.
Life insurance
We offer $10,000 of basic life insurance and employees have the option to enroll in supplemental life insurance and pay extra.
Pet insurance
Wellness programs
Contentsquare offers a variety of wellness programs, including annual wellness stipends, in-office fitness classes, and full access to Plumm, our mental health support program.
Team workouts
Mental health benefits
Contentsquare has implemented new meeting efficiency guidelines to protect your time, and in addition, offers programs and stipends to support wellness, including Plumm, our mental health support prog
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
All full-time permanent employees are offered stock options upon joining Contentsquare.
Performance bonus
Child Care & Parental Leave
Generous parental leave
Family medical leave
Adoption Assistance
We have virtual events where our employees will include their kids as part of the fun! We've had virtual bracelet making, painting, and halloween activities where parents are able to bring their kids.
Company sponsored family events
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Contentsquare offers full-time US employees an unlimited vacation policy and encourages them to take a minimum of 3 weeks per year.
Paid volunteer time
Our employees are offered one day per year to volunteer, but they can also use their unlimited paid time off to volunteer.
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Home-office stipend for remote employees
Professional Development
Job training & conferences
We allocate budget for each function to take advantage of this.
Lunch and learns
Promote from within
Mentorship program
Contentsquare recognizes the importance of mentorship in navigating and advancing careers. We have a rigorous matching process for mentors and mentees.
Continuing education stipend
Online course subscriptions available
Customized development tracks
Personal development training
Virtual coaching services
Apprenticeship programs
Contentsquare offers apprenticeships in Europe and internships in the United States through our Emerging Talent Program.

Additional Perks + Benefits

Annually, our Compensation and Benefits team assesses different benefits and programs to incorporate into our offerings. This is crucial to us as we acknowledge the continuous evolution in the world, and we must be dedicated to enhancing our benefits gradually to ensure our CSquad have the necessary resources to thrive.

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