Head of Marketing Programs - New York, San Francisco

| Greater NYC Area
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Databases are the beating heart of every business in the world.

Cockroach Labs is the creator of CockroachDB, the most highly evolved cloud-native, distributed SQL database on the planet that scales fast, survives anything, and thrives anywhere. We created CockroachDB to unshackle teams from the constraints of their database. Join us on our mission to enable every developer to build world-changing applications!

The Role

We are looking for a Head of Marketing Operations to join the Marketing team at Cockroach Labs. In this role, you will build out and lead marketing operations as we scale the business through rapid growth. You will work closely with the Chief Marketing Officer to identify and manage strategic initiatives and streamline campaign and program execution both within the Marketing team and across the company. This is a unique opportunity to partner closely with go-to-market leadership across a high-profile, growing company to identify, plan, and implement processes and behaviors that maximize organization efficiency and increase the impact of our marketing activities on business outcomes. 

You Will
  • Partner with the CMO and other marketing leaders to define, manage, and help execute strategic initiatives that support the company’s growth.
  • Establish and develop program and project management skills and capabilities that will allow marketing to best support a fast-growing company. This will include driving the development of processes, systems, and infrastructure that enable Marketing efforts to scale.
  • Develop new capabilities to track and measure the ROI of marketing programs 
  • Lead annual and quarterly planning processes (in coordination with marketing leadership), that establish goals, prioritize investments, and identify and scope integrated campaigns.
  • Manage the executive-level reporting for Marketing, creating dashboards and presentations that will be used for board and executive meetings.
  • Establish a calendar of deliverables and milestones throughout the fiscal year and ensure stakeholder accountability with monthly and quarterly reviews and checkpoints.
  • Help communicate priorities, activities, and results company-wide, maintaining a healthy feedback loop on organizational needs.
The Expectations

In your first 30 days, you will get up to speed on Cockroach Labs and its culture, building the relationships you need to develop cross-organization influence. You will start to understand the core marketing goals and processes we have in place, as well as the context behind them. 

In 60 days you will develop an understanding of how marketing at Cockroach Labs works today, working with marketing leadership to identify and understand gaps and potential risks.  

Within 90 days, you will be fully integrated into the team. You will own the major Marketing processes while working closely with the Chief Marketing Officer to develop actionable plans on areas where we can improve alignment and efficiency. 

You Have
  • 8-12 years of experience in marketing, working in project management, operations, or similar role.
  • Passion for marketing and technology businesses.
  • Strong program management capabilities with history designing and implementing large strategic initiatives, with an ability to juggle multiple projects and requests simultaneously.
  • An entrepreneurial spirit, with a high tolerance for ambiguity and complexity and the ability to make the most of available resources.
  • Clear understanding of multiple disciplines within marketing: e.g., communications, field and regional marketing, product marketing, community development, customer advocacy, demand generation, and partner marketing.
  • Comfort using quantitative and qualitative data to identify themes, prioritize issues, and communicate key takeaways to cross-functional teams to inform the direction of the product.
  • A track record of leadership and broad organizational impact.
The Team

Reporting to Peter Guagenti, Chief Marketing Officer

Born and raised in New York, Peter has spent the last 20+ years in the Bay Area and has spent his entire adult life working in technology. He started as a founder of his own digital agency in the mid-90's, progressing to senior roles in consulting and agencies, before moving on to help build multiple successful open source enterprise software companies. He is passionate about building businesses, helping others create amazing things with technology, and having whatever positive impact he can on the world. 

When he is not at work, you can usually find him out hiking with his two daughters or traveling the world with his partner. He is also a car nut and avid racer and has competed in and won numerous road racing and rallying events across North America.

Our Benefits
  • 100% health insurance option (for you and your dependents!)
  • Paid parental leave (with baby bucks)
  • Flex Fridays
  • Flexible time off & flexible hours
  • Learning and Development budget
  • Relocation support

Cockroach Labs is proud to be an Equal Opportunity Employer building a diverse and inclusive workforce. If you need additional accommodations to feel comfortable during your interview process, please email us at [email protected].

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Technology we use

  • Engineering
  • Product
    • C++Languages
    • GolangLanguages
    • ReactLibraries
    • ReduxLibraries
    • CockroachDBDatabases
    • Google AnalyticsAnalytics
    • InVisionDesign
    • AirtableManagement


53 W 23rd St , New York, NY 10010

What are Cockroach Labs Perks + Benefits

Cockroach Labs Benefits Overview

Flexible Working: You are free to arrange your work schedule to meet your individual circumstances.

Wellbeing for All: We partner with Spring Health and an Employee Assistance Program to provide free counseling and support mental health on our team.

Flex Fridays: Focus on what drives and motivates you outside of core work responsibilities. This is your day to self-manage and grow in whatever way you choose.

Having Fun Together: We dedicate company time to bond over everything from trivia and karaoke to paint-alongs and fitness classes (even online!)

Team Trips: Twice a year we voyage beyond Manhattan’s shores. These might be trips to the Caribbean or to the mountains. The connections made in these environments build friendships and deepen the ties which make working together fun and productive.

Flexible Time Off: We care about productivity, not face time. Take time off when you need it.

Learning is Good: We provide $2500 annually to support learning and development through workshops, conferences, and networking events.

Paid Parental Leave (with baby bucks): We offer 12 weeks of paid parental leave to all new parents after 30 days with us, individualized transition time and re-entry support, plus $500 in baby bucks.

Health & Retirement: 100% health insurance coverage for you & your dependents; One Medical membership; Gym discounts; free Citibike membership; FSA; 401(k).

Volunteer in local community
Cockroach Labs does at least two bi-annual team-wide volunteer days, partners with BUILD NYC, and for every referral that gest hired, we donate $2,500-$5,000 to the referrer's charity of choice.
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Unconscious bias training
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Cockroach Labs' CREWS are groups to foster inclusivity and connection, including [email protected], Women of CRL, Infinite Colors (for neurodivergent people), and Roacher Pride. New Roachers can start one, too!
Hiring Practices that Promote Diversity
We've built a fairer hiring process including resume-blind, exercise-based interviews, implement rubrics across all of our hiring processes, and conduct regular unconscious bias training.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
100% Company-sponsored Medical, Dental, Vision, Basic Life, AD&D, and Disability Insurance for You, Your Spouse, Partner, and Dependents.
Wellness Programs
Mental Health Benefits
Cockroach Labs partners with Spring Health to provide complementary therapy sessions to all employees.
Retirement & Stock Options Benefits
Company Equity
Equity compensation is determined by the impact we expect an individual to have in their role paired with the risk that earlier employees took in joining the company.
Child Care & Parental Leave Benefits
Generous Parental Leave
8-12 Weeks of Family Leave + $500 Baby Bucks
Flexible Work Schedule
Cockroach Work Week: In-office Monday thru Thursday, with the option to work remotely on Fridays. Core Office Hours: 10am-4pm (except Tuesday Team Meeting from 5:00pm-6:00pm)
Remote Work Program
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Pre-tax Commuter Account & Paid Citi Bike Membership
Company Outings
Monthly Company Activities & Bi-Annual Company Trips
Free Daily Meals
Lunch Monday thru Thursday & Team Dinners Every Other Tuesday
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Relocation Assistance
Relocation Assistance for You and Your Family to Move to NYC
Home Office Stipend for Remote Employees
We provide each Roacher with a $1,000 budget to improve their work-from-home setup.
Professional Development Benefits
Job Training & Conferences
$1500 Learning & Development Stipend + $1500 for Associated Travel
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
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