Company Description

Tipico is an energetic, passionate, bold tech company, and we love sports! Tipico has recently expanded to the US market, establishing our headquarters in Hoboken, New Jersey. We are driven by our core values: passion, progress and trust. Our goal is to build the best possible mobile sports betting product in the industry, in order to amplify the emotions of millions of sports fans every day. LET’S MAKE THIS INTERESTING!

Job Description

Do you have a passion for overseeing marketing campaigns from start to finish? Are you driven to provide the best campaign experience to consumers? Does working in a fast paced, collaborative environment sound like your next professional step? 

If so, you are in the right place!

The Campaign Operations Coordinator will report directly to the Head of Marketing Technology, Operations & Strategic Partner Integration and will partner with stakeholders across the company, as well as with 3rd party partners, to ensure marketing campaigns are properly trafficked, tracked, and reported. 

As a key member in the marketing department, the Campaign Operations Coordinator will use their deep expertise, project management skills and proven track record of operational excellence to manage creative, tagging, trafficking, analytics and reporting plans. Key tasks include:

• Create, maintain, and optimize scalable processes to ensure best practices for marketing campaigns.
• Project manage the development, production, and distribution of creative assets, including liaising between creative agencies, media agencies, and internal teams.
• Build and maintain landing pages within Content Management System.
• Oversee the details of each promotional offer including terms and legal approval.
• Partner with the technology team to ensure tracking is properly implemented for accurate campaign measurement, including media partners, affiliate partners, and web properties.
• Closely monitor marketing campaign effectiveness, including providing leadership with key metrics, reporting, and analysis.
• Own various tools and processes that make reporting actionable, including UTM parameter creation, naming conventions, QR codes, link shorteners, etc.

Qualifications

• Minimum 1-3 years of relevant working experience in a similar role in the areas of marketing technology, data and paid media
• Super organized taskmaster; strong presentation skills
• Demonstrated project management skills
• Creative operations, marketing project management and technical task management experience
• Working knowledge of digital advertising, marketing tracking/reporting, and mar-tech systems (CRM, analytics, mobile SDK, social)
• Technically savvy, with a good understanding of mobile app development cycles, AGILE methodologies and project management tools like JIRA, CONFLUENCE, SLACK
• Comfortable being challenged and seeking challenge from colleagues and stakeholders
• Ability to think outside of the box, be innovative, adaptable and come up with creative solutions to changing business challenges
• Goal-orientated and results driven with the ability to see the bigger picture

Additional Information

What's in it for you:

• Work in an environment where you, your work and ideas matter and have an impact
• You will be a be part of the newest and up and coming USA online sports betting companies in the market
• Work in a new and young business with high growth potential
• Build your own success story together with us
• Work with self-organized, self-responsible and entrepreneurial employees
• Start-up feeling, backed-up by a leading European sports betting house. We are a high-volume business and are taking off in the US! 
• Competitive salary, Medical, Vision, Dental Benefits, Unlimited PTO, and more!