Marketing Science Group Lead - CPG

| Greater NYC Area

Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.

We’re looking for a CPG Marketing Science Group Lead to join Snap Inc! As a member of our Marketing Science US team, you will leverage insights, measurement, and learning plans to help advertisers in the CPG industry maximize ad performance on Snapchat. The Marketing Science team collaborates across sales, measurement product, and product marketing to drive adoption of the most important and performant ad-buying and measurement tools Snapchat has to offer. You will be a player/coach, providing direct support for the Health and Beauty category while also coaching a small group of high-performing CPG Marketing Science professionals.

  • What you’ll do:

    • Lead measurement operations and learning plans for key CPG clients in support of their media objectives and the long-term growth of the partnership.

    • Own CPG measurement and insights strategy including OKRs, business case development, and ways of working in partnership with the Head of CPG Sales.

    • Work closely with Sales, Product, and Product Marketing to evaluate, position, and improve ad-products leveraging causal and observational measurement frameworks.

    • Lead quarterly business reviews of the CPG vertical, highlighting industry trends, measurement adoption, learnings progress, and relevant requests to extended measurement leadership and cross-functional teams.

    • Oversee day-to-day flawless measurement operations across first and third party measurement solutions.

    • Prime-mover on category-level performance meta analyses, vertical research, and playbooks rooted in scientifically sound analytics.

    • Build measurement fluency and competency across your team, Sales, and other cross-functional partners.

    • Serve as the day-to-day trusted measurement consultant for key strategic advertiser relationships.

    • Lead consolidation, analysis, and business case development of CPG ads-product requests supporting the OKR-setting, roadmapping and sprint-planning processes.

  • Knowledge, Skills & Abilities:

    • Deep understanding of measurement concepts, solutions, and underlying statistical fundamentals leveraged in the ads efficacy and measurement ecosystem.

    • Can access, analyze, interpret, and communicate ads performance insights leveraging a wide range of standard data science tooling.

    • Understands the CPG industry needs and can creatively apply measurement solutions and insights in a way that improves advertiser performance and the value-proposition of Snap.

    • Extensive direct work experience with top advertisers in one or more industries

    • Team leadership with people development experience

  • Minimum Qualifications: 

    • Bachelor’s degree in a quantitative or business field - economics, math, engineering, operations research or similar

    • 8+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company

  • Preferred Qualifications:

    • A deep understanding of the digital advertising and measurement ecosystem as it relates to the CPG industry.

    • Demonstrated ability to structure and conduct analyses to generate insight and recommendations

    • Self-starter who is equally comfortable presenting to C-level executives as being “plugging in” and writing queries/code

    • Advanced degree in business, math, economics, engineering or a related field

    • Proficiency in advanced analytical tools (e.g. SQL, SAS, SPSS)

    • A deep understanding of applied statistics including sampling approaches, causal modeling, time series analysis, and data-mining techniques

    • A proven track record of building and influencing client or partner relationships

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at [email protected].

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages
    • Objective-CLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • Backbone.jsFrameworks
    • DjangoFrameworks
    • Ember.jsFrameworks
    • FlaskFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM
    • SendGridEmail

Location

Snap NYC is in the heart of Times Square in the former New York Times office building!

What are Snap Inc. Perks + Benefits

Snap Inc. Benefits Overview

Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms.

Every Snap office has its own set of benefits built around its needs, but here’s a rundown of some of the programs you'll find in our NYC office.

Culture
Volunteer in Local Community
Partners with Nonprofits
Friends Outside of Work
Eat Lunch Together
Intracompany Committees
Daily Stand-up
Open Door Policy
Team-Owned Deliverables
Team-Based Strategic Planning
Group Brainstorming Sessions
Pair Programming
Open Office Floor Plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious Bias Training
Someone's Primary Function is Managing the Company's Diversity and Inclusion Initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Employees can contribute to a Medical FSA to pay for eligible medical expenses, or a Dependent Care FSA to pay for eligible daycare expenses, with pre-tax dollars.
Disability Insurance
Employees can take up to 16 weeks of short-term disability for 60% tax-free pay with benefits remaining active. Long-term disability is also available at 60% tax-free.
Dental Benefits
We provide free dental coverage for employees and eligible dependents. In addition, the plans have an orthodontia benefit. Annual in-network cleanings and exams are covered at no cost.
Vision Benefits
Snap provides a free vision plan for employees and eligible dependents. The plan includes a LASIK benefit and a $200 annual frame/contact lens allowance.
Health Insurance Benefits
We provide free PPO and HSA plans to employees and their dependents with the option to buy-up to an enhanced PPO plan with lower co-pays.
Life Insurance
We provide Basic Life and AD&D insurance at 2x salary at no cost.
Wellness Programs
Team Workouts
Retirement & Stock Options Benefits
401(K)
Snap offers a retirement savings plan that allows you to save for your retirement on a pre-tax and/or post-tax basis.
401(K) Matching
Snap matches 100% up to 3% and 50% on your 4th and 5th contribution to both your pre-tax and/or Roth elective contributions and the match is immediately vested. We also offer the Mega Backdoor Roth.
Company Equity
Snap offers compensation packages that allow you to share in Snap's long-term success!
Child Care & Parental Leave Benefits
Child Care Benefits
Snap provides back-up child care at a subsidized rate for up to 80 hours per year.
Generous Parental Leave
Non-birthing parents receive up to 16 weeks of full pay and birthing parents receive up to 26 weeks of full pay.
Family Medical Leave
Snap provides up to 6 weeks of full pay as part of our Family Caregiver Program.
Adoption Assistance
Snap will reimburse up to $40k towards any adoption expenses and $80k towards surrogacy expenses you incur and you are eligible for up to 16 weeks of full pay to bond with your new child.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Employees are allotted four hours of paid time off to volunteer at charities that align with the company’s philanthropic pillars: youth, education, and arts.
Paid Holidays
Paid Sick Days
Snap provides 15 sick days per year if you're feeling under the weather.
Perks & Discounts
Casual Dress
Commuter Benefits
Our Commuter Benefit allows you to use tax-free funds to pay for parking and public transportation — such as train, subway, bus, ferry, trolley, or vanpool — as part of your daily commute to work.
Company Outings
There are various social events to choose from, ranging from cultural, health & fitness, personal development, volunteering, arts & crafts, and more.
Free Daily Meals
Employees get a Snap Meal Card with a daily stipend of $16. You can use the card at restaurants and on food delivery services!
Stocked Kitchen
All offices are stocked with free snacks, drinks, coffee, etc.
Recreational Clubs
Employees can participate in sports leagues through SnapFit. We also offer team fitness classes, hikes, races, and more.
Relocation Assistance
To help you get to your new city safe and sound, Snap assists with eligible candidates' relocations through final move flights, storage, package & delivery, corporate housing, moving cash, and more.
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Snap has a Learning & Development program that enables employees to continue honing their skills, and individual teams have budgets to send eligible employees to industry conferences, trainings, etc.
Diversity Program
Lunch and Learns
Cross Functional Training Encouraged
Promote from Within
Mentorship Program
Time Allotted for Learning
Online Course Subscriptions Available
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