Marketing Science Group Lead at Snap Inc.
Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.
Snapchat is the camera used by millions of people every day to Snap with family, watch Stories from friends, see events from around the world, and explore expertly curated content from top publishers. In short, we are a passionate team working hard to build the best platform in the world for communication and storytelling.
We are looking for a Marketing Science Group Lead to join Team Snapchat! This is a highly cross-functional and high-visibility role supporting some of Snap’s biggest and fastest growing US verticals. As a Marketing Science Group Lead, you will be responsible for representing Snap measurement internally to US leadership and business teams, and externally to our clients. Working from our Santa Monica, New York, or Chicago office, you will guide advertisers on how to understand the efficacy of their campaigns, and help them execute the right tests/research. You will be a player/coach, providing direct support for a vertical or category while also supporting the development of a small group of high-performing Marketing Science professionals.
What you’ll do:
Own and manage vertical-level strategies, learning agendas, and campaign measurement process geared toward helping advertisers grow their investment profitably on Snap
Highlight Snap’s value proposition to advertisers and the industry at large by drawing upon playbooks, internal insights & research, or recommending 1P or 3P research needed
Work directly with advertisers, agencies, industry trade bodies, and other external stakeholders to advance ad measurement practices
Participate in account strategy with sales and leadership teams
Be an informal team leader focused on peer coaching and leveling-up the marketing science org
Support filling our candidate pipeline with top talent as the team grows
Degree in a quantitative field such as math/statistics, finance, economics, engineering, business (Master's degree or undergrad + equivalent experience)
8+ years of ad efficacy and insights research experience at a leading ad platform, agency, or research firm
Extensive direct work experience with top advertisers in one or more industries
Team leadership with people development experience
Advanced degree in math, economics, engineering or related quantitative field
Experience working with sales teams in an analytic/quantitative capacity
A track record of nuanced data-driven insights to a range of audiences
Hands-on data analysis experience with standard technical tools like SQL, R, Matlab, Python, etc.
Self-starter who is equally comfortable presenting to C-level executives as being “plugging in” and writing queries/code
Deep and broad knowledge of ad measurement ecosystem (e.g., closed loop solutions, lift testing, multi-touch attribution, app install measurement, reach/audience) and industry trends