About AlphaSense: 

AlphaSense is a market intelligence platform used by the world's leading companies and financial institutions. Since 2011, our AI-based technology has helped professionals make smarter business decisions by delivering insights from an extensive universe of public and private content—including company filings, event transcripts, news, trade journals, and equity research. Our platform is trusted by over 1,800 enterprise customers, including a majority of the S&P 500. Headquartered in New York City, AlphaSense employs over 450 people across offices in the U.S., U.K., Finland, and India. For more information, please visit www.alpha-sense.com.

About the Team:

AlphaSense Marketing is a revenue, pipeline and customer focused marketing team that encompasses demand generation, product marketing, corporate communications, PR / AR, brand, customer marketing / education, content marketing, and events. At our core, we’re here to support AlphaSense’s growth and the success of our customers, which we do by contributing to pipeline and revenue; developing a brand that’s widely known to the markets we serve; and driving product adoption and deep engagement. 

Who You Are:

You’re a Product Marketing Manager with 3+ years experience who wants to take on the challenge of marketing the AlphaSense platform to our target audiences in ways that will strengthen our brand, boost sales and retain our awesome clients.

You’re both creative and a quantitative thinker who is skilled at taking product features and translating them into meaningful value propositions for knowledge workers working in corporations and in financial services. A great communicator with strong collaboration skills, you’re able to understand and position technical features in terms of the value they provide to our audience of busy, brilliant clients, trial users, and prospective users.

• Bachelor’s degree and 3+ years in a Product Marketing role
• Proven track record of success running go to market campaigns
• Understanding of the wants and needs of knowledge workers
• Experience using in-platform messaging tools such as Appcues, Intercom
• Excellent written, verbal and organizational skills
• Familiarity with NLP and Machine Learning
• A collaborative, optimistic team player
• Flexibility to quickly adapt and adjust your strategy to align with evolving business needs

What You'll Do:

• Develop and implement plans to position and promote our products within relevant audience segments, and an obsession with measuring results.
• Understand and help create AlphaSense product positioning
• Create messaging targeting relevant audiences to communicate the value of new AlphaSense products and features
• Execute cross-channel go-to-market strategies, that include email communications, collateral, blog posts, in-app messaging, advertising
• In partnership with Design and Product team, control every piece of in-platform copy so that it reflects the AlphaSense brand voice
• Lead go-to-market strategy for product launches
• Cultivate regular communication with clients, weaving client feedback into strategies for upcoming product launches
• Drive customer retention using segmentation to target the most relevant features to the most relevant users
• Measure and adapt strategy based on campaign results

AlphaSense is an equal opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals. All employees share in the responsibility for fulfilling AlphaSense’s commitment to equal employment opportunity. AlphaSense does not discriminate against any employee or applicant on the basis of race, color, sex (including pregnancy), national origin, age, religion, marital status, sexual orientation, gender identity, gender expression, military or veteran status, disability, or any other non-merit factor. This policy applies to every aspect of employment at AlphaSense, including recruitment, hiring, training, advancement, and termination. 

In addition, it is the policy of AlphaSense to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations, and ordinances where a particular employee works.