Braze

Where your passion is welcome and your impact is real.

Hybrid

View Profile

Jobs//Hybrid//Marketing//

Public Relations Lead

Sorry, this job was removed at 10:13 p.m. (EST) on Sunday, April 23, 2017

View 503 Jobs

Find out who's hiring in Greater NYC Area.

See all Marketing jobs in Greater NYC Area

View 503 Jobs

Easy Apply

By clicking Apply Now you agree to share your profile information with the hiring company.

Save job

WHO WE ARE

Appboy is the leading lifecycle marketing platform for the mobile-first era. We exist to help marketers seize the opportunities created by the challenges of today’s digital economy. That means we built the world’s best intelligent CRM so marketers can connect human-to-human, at scale, with their customers, driving deep engagement and ROI.

The center of our platform is the holistic user profile that offers a single view of the customer. Our robust audience segmentation and advanced multi-channel messaging allow brands to use the data from these user profiles to create and automate highly personalized marketing campaigns, and build meaningful dialogues with their audiences across devices and channels.

Thousands of global marketers use Appboy to connect with over 700 million active users, with 150 billion real-time events and 7.5 billion messages processed through our platform each month. We help brands like Domino’s, Tinder, iHeartMedia, Opera, SoundCloud, and Urban Outfitters to better engage, retain, and monetize their customers. Appboy is venture backed with over 120 employees and offices in New York, San Francisco, and London. Learn more at Appboy.com.

WHAT WE'RE LOOKING FOR

Public Relations lead is responsible for collaborating with the Senior Director, Brand & Community to increase awareness of the Appboy brand, its product, and Appboy thought leadership and corporate programs in the press (both trade and consumer) globally. Public Relations lead to play an integral role in thought leadership, social media strategy and execution, awards submissions and securing speaking engagements for the company. We are looking for an individual who is passionate about technology and who will grow Appboy from a B2B brand to B2B2C.

WHAT YOU'LL DO

Conceptualize and execute press/influencer/analyst strategy which reinforces the communications objectives around our company and product mission
Leverage relationships and story-telling ability to connect with and pitch influential media outlets, journalists, and analysts to place stories about company news, data reports, and other initiatives in multiple markets globally
Create compelling content to grow the company’s footprint (press releases, corporate announcements, and other creative content)
Collaborate with key players in the international tech community, including Appboy executives, external influencers, partners, and clients, to craft and pitch press releases and thought leadership pieces
Collaborate with Appboy Business Intelligence and Content teams to create original content that around industry events like CES, SXSW, and Dmexco and cultural moments to generate industry buzz across press and social media outlets
Create strategy for and help manage community and press events (including exec speaking opps and awards shows) in conjunction with Field Marketing Demand Generation, and Brand teams
Provide reporting and analysis on press and social impression levels for PR campaigns, plus highlights from influencers like quotes or important engagements with the Appboy brand
Update company one sheet, boilerplate and general presentations with up-to-date numbers and information
Develop and maintain a creative link building strategy with traditional, editorial publications and influencers in addition to social media, product review and tech community sites
Keep Appboy employees informed of press mentions, Appboy-related stories, competitor stories and important industry news

WHAT YOU HAVE

Bachelor’s degree and a minimum of 4 years working in functions that include combinations of the following: corporate communications, talent/executive reputation management, social media strategy, press strategy, influencer marketing, content creation
Big thinker, who isn’t afraid to roll up his/her sleeves
Social media execution and listening experience required (knowledge of Hootsuite or like tools a plus)
Understanding, knowledge and interest in technology is a MUST
Knowledge and interest in International markets, a plus
Manage annual budgets for all initiatives and activities
Manage third party vendors
Strength in management and negotiation skills
International and Domestic travel, when required

WHAT WE OFFER

Complete tech startup vibe including free daily lunches & snacks, group events and top of the line computer setup! A general feeling throughout the office that what you do matters everyday.

Collaboration! Complete support of your teammates across all departments and a real “get it done” attitude for our customers.

Excellent medical insurance and life assurance coverage for you and your dependents
Matching 401K
Daily lunches, snacks and beverages
Collaborative, transparent, collegial and fun loving office culture
Flexible time off policy to balance your work and life in the way that suits you best

Easy Apply

By clicking Apply Now you agree to share your profile information with the hiring company.

Save job

Email For Later

loading ...

Emailed

By clicking Apply Now you agree to share your profile information with the hiring company.

Zak Rittenhouse

Senior Learning Experience Design Lead

SUCCESS FOR ALL

Forging Inclusion Into Learning and Culture

As a learning experience professional, Zak Rittenhouse is responsible for ensuring that employees at Braze have the skills they need to be successful in their roles. Zak also helps his colleagues access what they need through Braze’s employee resource groups (ERGs). By participating in Pride@Braze and HealthyMinds ERGs, Zak supports inclusion and mental health well-being, while building deeper connections in a distributed environment. “Being a part of these ERGs especially as a fully remote employee has allowed me to feel more connected, seen and valued by my peers at Braze,” he said.

Our innovative spirit is reflected in our approach to problem solving, our commitment to diversity and inclusion and our emphasis on continuous improvement and growth.

Pranay Jain

GM West and Senior Director, Market and Competitive Strategy

SUPPORTING GROWTH

Investing in Colleagues to Support Growth

Pranay Jain has stayed curious and ambitious when it comes to opportunities for advancement within Braze. Throughout his journey from supporting clients to a more strategic role, Pranay credits Braze’s leaders with helping him grow. “The opportunities I’ve received are directly related to the support of the leadership team around me,” he said. “They continue to push me and the company forward and provide new paths for growing and making an impact on the organization.”

“Anyone can grow and succeed at Braze. When I first joined, I had no experience as it was my first role in the field – I learned it all at Braze. If you are driven to succeed, you’ll find plenty of support here, and some of the best mentors around.”

Rachel Waitt

Senior Operations Lead, Social Impact

AN INCLUSIVE WORKPLACE

Leveraging Data to Take Action

As Braze’s Social Impact Operations Lead, Rachel Waitt uses data and analytics to find areas of opportunity and then takes action to build a more globally diverse team. “Becoming an inclusive workplace involves a shift of hearts and minds as well as addressing how we structure the foundation of our operations and policies,” Rachel said. “Employee resource groups are a crucial part of that.” To empower and elevate the voices of ERG leaders, Lee and the Social Impact team at Braze are supporting ERG leads in encouraging robust membership engagement, building community and offering meaningful programs for members.

We're changing our narrative about who can and should feel safe at work in order to become a more community-centric environment.

What are Braze Perks + Benefits

Braze Benefits Overview

At Braze, we are dedicated to providing our team members with exceptional medical, dental, vision, and mental health plans, because we are firmly committed to a healthy environment for our team.

We are committed to supporting your personal and family needs by providing family forming benefits, equal paid parental leave for both birthing and non-birthing parents, including adoption and surrogacy, in addition to back-up childcare so you can focus your energy on your growing family.

We know just how important work-life harmony is.To facilitate this, we've implemented a flexible paid time-off policy that empowers you to align your work and personal life in the way that suits you best.

Your future matters to us, which is why we've designed regionally customized programs such as 401(k) employer matching through Fidelity for our US employees, starting from day one of your employment with us.

In addition to our 401(k) program, Braze partners with the Origin Financial Wellness Platform, a valuable service designed to bolster and optimize their financial well-being. This platform includes a variety of tools, resources, and guidance, empowering employees to manage their finances with greater efficacy, make informed financial choices, progress toward their financial objectives, and ultimately enhance their financial health.

In an effort to continuously foster a fair and inclusive workplace, equity is extended to all full-time employees, regardless of their role or tenure. As we grow and succeed, you do, too.

We are also passionate about supporting your professional growth and development through structured career pathing, the resources available through the Braze University learning platform, LinkedIn Learning, mentorship opportunities, and tuition reimbursement.

Your success is our success – we're here to empower you to achieve your full potential, embrace what you’re passionate about and ignite your career.

Culture

Volunteer in local community

In addition to volunteering in our communities globally, our Braze Cares program focuses on charitable giving. Employees can curate donation funds to support causes and Braze matches $100 per employee

Partners with nonprofits

We have a partnership in NYC with New York Edge, a nonprofit bridging the opportunity gap among underserved students by providing programs to improve academic performance, health & wellness & more.

Open door policy

OKR operational model

Team based strategic planning

Open office floor plan

Employee resource groups

Employee awards

Flexible work schedule

Remote work program

Diversity

Dedicated diversity and inclusion staff

Mandated unconscious bias training

Diversity manifesto

Diversity employee resource groups

We have 10 ERGS that represent diverse affinity groups: Asians@Braze, Black@Braze, Brown@Braze, Elle@Braze, Healthy Minds@Braze, Jews@Braze, Muslim@Braze, Parents@Braze, Pride@Braze, and ¡Somos!.

Hiring practices that promote diversity

Health Insurance + Wellness

Flexible Spending Account (FSA)

Disability insurance

Dental insurance

Vision insurance

Health insurance

Life insurance

Wellness programs

Mental health benefits

Financial & Retirement

401(K)

401(K) matching

Company equity

Employee stock purchase plan

Performance bonus

Charitable contribution matching

Child Care & Parental Leave

Childcare benefits

Generous parental leave

16 weeks of equal Growing Family Leave to welcome a new child, plus a flexible ramp back to work plan.

Return-to-work program post parental leave

Fertility benefits

Braze will reimburse $5,000 annually ($25k lifetime max) for eligible family formation benefits including fertility testing, adoption, surrogacy, egg freezing (and more!) for you and your partner.

Vacation + Time Off

Unlimited vacation policy

Generous PTO

Paid volunteer time

Paid holidays

Paid sick days

Flexible time off

Office Perks

Commuter benefits

Company-sponsored outings

Free daily meals

Free snacks and drinks