Company Overview

NewsCred, the world’s leading enterprise content marketing company, is on a mission to create software that transforms how marketing teams work. 

NewsCred is a three-time Gartner Magic Quadrant leader and a regular Great Place to Work. Every day, across our New York, London, and Dhaka offices, nearly 200 brilliant NewsCred employees commit their passion, time, and energy to shaping the future of an industry. 

Our bread and butter is enterprise content marketing, and we are the best in the world at it, with exceptional retention rates over our 10+ year history. Our teams combine strategic expertise, award-winning licensed and original content, and comprehensive-but-intuitive software to help the world’s biggest multinational brands publish content that people actually want in this world filled with ad noise. 

But we are not resting on our success. We believe that modern marketing organizations will have their own operating system, just as Engineering has Jira and Sales has Salesforce. This Marketing OS will centralize where campaigns get planned and marketing teams work together. There are many big companies competing to be the winner, but we think we have the lead because of our expertise in content and the robustness of our software.

Overview of the Position

We’re seeking a strategic writer and SEO specialist to join our growing marketing team. This role is an integral part of the editorial content and messaging team that will focus on developing and implementing a unified and comprehensive SEO strategy.

Reporting into the Director of Product Marketing, you will manage all SEO activities (e.g keyword strategy, link building), write SEO-driven and highly-linkable content, and contribute to NewsCred’s editorial strategy. This position requires a strong writing and content production background, combined with a passion for analytics. Candidates should possess knowledge of all aspects of SEO and have proven experience driving programs that rank well.

What You’ll Do

• Research and implement content strategies for organic SEO success
• Perform ongoing keyword research including discovery and expansion of keyword opportunities
• Contribute to NewsCred’s editorial strategy, delivering a high and steady volume of optimized blog content
• Source and manage freelance writers to contribute blog content and provide editorial oversight
• Assess the website and recommend changes to architecture, content, linking, and other factors to improve SEO positions for target keywords.
• Optimize copy and landing pages for search engine optimization
• Develop link building strategy and implement across blog and core website pages
• Work with the wider marketing/development team to ensure SEO best practices are properly implemented on new pages
• Track, report and analyze website analytics to identify areas of opportunity and drive traffic growth

What You’ll Need

• Strong writing and editing skills
• Proven experience with on-page SEO (technical SEO a plus)
• In-depth experience with search and web analytics tools (e.g. GA, SEMrush)
• Up-to-date with the latest trends and best practices in SEO
• Knowledge of ranking factors and search engine algorithms
• 3+ years of content experience

Please note, we are open to applications from candidates across the US.

Diversity & Inclusion

At NewsCred, we believe that diversity is an essential part of a healthy workplace and that inclusivity is more than just good intentions.

We are committed to recruiting, hiring, and retaining a diverse community that is representative of the ones we live in. We will hold ourselves accountable by measurable success criteria and will be transparent on our progress towards these commitments. 

Our work isn’t over when we have successfully diversified our pool of employees; we are committed to ongoing efforts to make NewsCred an inclusive environment for all. This includes providing ongoing opportunities for education, awareness, and partnerships that share our commitment to eliminating unconscious bias and raising awareness about experiences other than our own.

Why You’ll Love Working Here

• Our culture is the most important thing we offer: a place to do your best work and a chance for your voice to be heard in a democratic environment as we shape a high-growth space. Learn more in our “How We Work” document
• All-hands Demo Days on Wednesdays; catered lunches on Fridays
• A full suite of benefits, including medical, vision, dental, 401k match, and generous parental leave
• Best-in-class compensation plans, as well as company equity – everyone has a stake in our growth
• An agile performance review process, to encourage ongoing transparency between managers and direct reports
• Unlimited vacation days and flexible working hours
• Student loan repayment program, enabling you to potentially save thousands in interest