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Job Summary

Bread is a technology company that aims to transform the way the world shops online. We build tools, technologies and APIs that allow e-commerce merchants to integrate installment loan financing and other alternative payment products  anywhere in their customers’ shopping journey. Bread was started in 2014 by financial technology veterans, and has experienced explosive growth to date. We’re backed by top investors including Menlo Ventures, Bessemer Venture Partners, Kinnevik, among others.

We’re seeking a Senior Account Based Marketing Manager to join our fast-growing team. The role will be responsible for the strategy and implementation of effective Account-Based Marketing programs that successfully drive engagement and pipeline from a target account list. The role will be responsible for executing personalized and target Account-Based campaigns and will also build strong partnerships with key stakeholders within the marketing and sales organization to align on account strategy and to execute across different marketing channels. The role will report to the Head of Marketing.

Job Description

Your Role at Bread:

• Own and execute on strategies to support account and vertical-based selling tactics, including developing target account lists and programs to accelerate pipeline, strategic account and lead acquisition
• Collaborate with sales to understand sales enablement needs and work with product marketing and content marketing to develop tools, training, and content
• Identify and analyze information gap and evaluate new technologies/data to optimize Bread’s lead scoring and ABM and vertical-based programs
• Develop and maintain comprehensive account profiles and target personas and define the target audience required to achieve ABM and industry goals
• Identify opportunities to improve marketing effectiveness through better audience segmentation and marketing tactics
• Establish measurement requirements and develop ABM dashboards for ongoing reporting and decision-making

What We’re Looking For:

• 5 years of experience in a B2B sales or marketing role, with 2-3 years focused on ABM or demand generation for enterprise accounts
• Bachelor's degree in Marketing, Business, or related degree
• Strong cross-functional, project management skills and the ability to multitask
• Ability to thrive in a fast-paced, high-growth environment
• Strong analytical background with a proven history of using data to drive decisions
• Previous experience in either the retail, e-commerce, or fintech space a plus

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Certifications:

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About Alliance Data Card Services

Alliance Data Card Services provides market-leading private label, co-brand, general purpose and commercial credit card programs, digital payments and Comenity-branded financial services. Using the industry’s most comprehensive and predictive data set, advanced analytics, and broad-reaching capabilities, Alliance Data Card Services has been helping partners increase sales and provide greater value to their customers for more than 30 years. Follow Alliance Data Card Services on Twitter, Facebook, LinkedIn and Instagram.   

About Bread®

A division of Alliance Data, Bread is a leading digital payments company that works with merchants and partners to personalize payment options for their customers. Through its full-funnel recommendation engine, Bread empowers merchants to sell more, improve conversion and lift average-order-value. Follow Bread on Twitter, Facebook and LinkedIn.

Alliance Data Card Services and Bread are a proud part of the Alliance Data enterprise, a FORTUNE 500 and S&P MidCap 400 company headquartered in Columbus, Ohio with more than 8,500 associates worldwide.

• Alliance Data offers a competitive salary, a comprehensive selection of benefit options including 401(k).

• All job offers are contingent upon successful completion of credit and background checks.

• Alliance Data is an Equal Opportunity Employer.

• Alliance Data will provide accommodations to applicants needing accommodations to complete the application process.

• Any applicant offered employment will be required to establish that they are legally authorized to work in the United States for Alliance Data.

• Alliance Data participates in E-Verify.

• Alliance Data will consider for employment qualified applicants with criminal and credit histories in a manner consistent with the requirements of all applicable laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.

• Alliance Data complies with the Americans with Disabilities Act (ADA), as amended, and all applicable state/local laws.  Applicants with disabilities may contact Alliance Data to request an arrange for accommodations.  If you need assistance to accommodate a disability, you may request an accommodation at any time.  Please contact the Recruiting Team at [email protected].