Senior Marketing Manager, Germany

| Remote
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At Squarespace, our platform empowers millions of people — from individuals and local artists to entrepreneurs shaping the world’s most iconic businesses — to share their stories and create an impactful, design-forward, and easy-to-manage online presence. From our headquarters in NYC, we are working to grow our international reach and bring the future of online publishing to a worldwide audience. 

We have a unique opportunity for an accomplished marketing leader to create and guide the strategic direction and operational execution of our Germany expansion. You’ll work with local agencies and cross-functionally with the NYC-based marketing team to plan & execute localized go-to-market plans including events and partnerships, PR, CRM, paid media, and community building efforts. Combining a breadth of marketing expertise in Germany and proven success in market expansion, you will be an essential contributor to the Global Team and teams across the organization shaping the future of Squarespace.

This role is based in Berlin and reports to our Head of International Marketing. 

RESPONSIBILITIES 

  • Create and manage holistic marketing plan
  • Build Squarespace’s cultural relevance through the planning and execution of strategic events and partnerships, and community initiatives
  • Correspond with active partners, customers and vendors to secure their collaboration in marketing initiatives
  • Monitor and track the progress of projects from start to finish and compile ongoing reporting
  • Manage local agencies (briefing, providing strategic direction, executional oversight)
  • Partner with Media, Communications, CRM, and Brand Strategy teams to optimize across channels
  • Utilize consumer insights to get a deeper understanding of our consumer and develop insight-driven marketing
  • Create and maintain internal presentations and documents for active marketing programs
  • Maintain current knowledge of local cultural trends and media consumption patterns 
  • Drive growth and impact across all major international KPIs: customers, revenue, conversion, marketing ROI, LTV, and retention
  • Available to travel internationally

QUALIFICATIONS

  • 7-10+ years of broad-based marketing experience, ideally in consumer tech or a closely related industry
  • Proven success launching products in new markets without an existing presence
  • Experience managing agency partners 
  • Deep knowledge across digital and traditional marketing channels
  • Understanding of localization and how cultural perspectives influence go-to-market plans
  • Comfort navigating through ambiguity in a dynamic environment
  • Language ability in German is a plus

Squarespace works with a selected Third Party Employment Service (TPES), who will act as the official employer of record and will manage all compliance and payroll activities locally. Squarespace adheres, to the extent of its ability to, all statutory ethical and legal recruitment standards and principles.

About Squarespace

Squarespace makes beautiful products to help people with creative ideas succeed. By blending elegant design and sophisticated engineering, we empower millions of people — from individuals and local artists to entrepreneurs shaping the world’s most iconic businesses — to share their stories with the world. Squarespace’s team of more than 1,200 is headquartered in downtown New York City, with offices in Dublin and Portland. For more information, visit www.squarespace.com/about.

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

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Technology we use

  • Engineering
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PHPLanguages
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • Backbone.jsFrameworks
    • Ember.jsFrameworks
    • HadoopFrameworks
    • SparkFrameworks
    • SpringFrameworks
    • KubernetesFrameworks
    • DockerFrameworks
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedshiftDatabases
    • KafkaDatabases
    • PrestoDatabases

Location

Squarespace is headquartered in the West Village of Manhattan, within walking distance from the 1, A, C, E, B, D, F, and M trains.

An Insider's view of Squarespace

What are some social events your company does?

In the past we've had trivia nights, talent shows, and video game tournaments. My background is actually in theatre, so amazingly had the opportunity of taking to the microphone and hosting some of the events here.

Jose Paz

Community Manager

What kinds of technical challenges do you and your team face?

Our team’s mission is to configure, integrate, automate, and report on all HR systems. This means we are constantly trying to do things no one has ever done before. Some of the challenges we regularly encounter are hacking together system integrations, implementing controls to ensure data integrity, and manual task automation for our users.

Paul

Engineering Manager

How has your career grown since starting at the company?

As the Data Engineering team has grown, I've become a team lead and learning lots of new technologies, such as Postgres and Airflow.

Polina

Senior Software Engineer

What are some social events your company does?

The company holiday party is a pretty big social event. Each location has one and I’ve crashed three of the four parties in Ireland as well. At this point, if I don’t go to the Dublin holiday party, I might get messages asking if I’m okay.

Vishal

Team Lead, Product Support

What are Squarespace Perks + Benefits

Squarespace Benefits Overview

We take care of our employees in more ways than one. We offer competitive medical, dental, and vision for our employees and their dependents. We also offer up to 20 weeks of paid family leave (includes parental), daily gourmet lunches, and seasonal wellness programming, including meditation, yoga, and nutritionist sessions at the office. And so many snacks.

Culture
Volunteer in local community
Partners with Nonprofits
Eat lunch together
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Pet Friendly
Recreational Clubs
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Cross functional training encouraged
Time allotted for learning
All employees have full access to LinkedIn Learning.
Online course subscriptions available
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