Senior Technical Content Marketer at Cockroach Labs

| Greater NYC Area
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Databases are the beating heart of every business in the world.

Cockroach Labs is the creator of CockroachDB, the most highly evolved cloud-native, distributed SQL database on the planet that scales fast, survives anything, and thrives anywhere. We created CockroachDB to unshackle teams from the constraints of their database. Join us on our mission to enable every developer to build world-changing applications!

About the Role

We are looking for a Senior Technical Content Creator to be responsible for producing and editing the highest-quality, engaging, shareable content that represents Cockroach Labs and CockroachDB. You will create technical white papers, blog posts (for Cockroach Labs and third-party blogs), and more across multiple digital channels to attract, engage, and convert visitors, combining your unmatched storytelling skills with a passion for technology to generate attention for CockroachDB. 

This role will blend your technical knowledge with your journalistic and creative skills. You will create content to engage users, prospects, and key influencers in the infrastructure industry. The ideal candidate is a prolific and talented technical content creator with a portfolio that showcases strong writing and content creation skills, a record of hitting deadlines, and a mind for how to create a digital conversation that will engage target audiences. 

You Will

  • Drive interest by creating technical content, including white papers, presentations, blog posts.
  • Provide thorough reviews to ensure content is error-free and aligned with brand guidelines.
  • Collaborate across functions and silos to meet content marketing business objectives.
  • Distribute content through appropriate channels to achieve goals.
  • Optimize content to improve search engine ranking, visitation, and conversion rates.
  • Assist with PR initiatives and product launches.
  • Manage and develop editorial calendars and workflows.
  • Provide accurate and timely project reporting on content marketing activities.

You Have

  • 5+ years of experience in content development, journalism, or other writing/editing. 
  • Experience or formal training in software development or technical writing 
  • Excitement about Cockroach Labs’ mission and an interest in database technology.
  • Ability to work cooperatively with, and gain the respect of, software developers. 
  • Excellent writing skills.
  • Ability to evaluate the structure of a piece and revise it to improve structure, flow, and clarity.
  • Passion for writing and storytelling with a strong portfolio of writing samples — both long and short form.
  • Ability to independently manage multiple projects, prioritize effectively, and meet deadlines.
  • Up-to-date knowledge of SEO, SEM, and analytics best practices.
  • BS degree or equivalent experience. 

The Expectations

In your first 30 days, you will immerse yourself in our market and product, so you can gain proficiency in your communications. You will go through our current sales onboarding program, as well as Cockroach University. We believe that it's important for you to take this first month to observe enablement and training programs currently in place to become familiar with our company, technology, and message. 

During this time, you will build relationships with various teams at Cockroach Labs, including with engineers, tech leads, and product managers. You will work closely with engineering , product, and marketing to further grasp our current product, sales approach, and customers. As you gain confidence in the message and technology, you will be called upon to begin developing content pieces. 

After 3 months, you will be fully integrated into the team. While you will continue to deepen your understanding of CockroachDB, you will be engaged in multiple writing project, and setting and implementing priorities in coordination with the Content Director and the rest of the marketing team.

The Team

Reporting to Jessica Edwards, Director of Content Marketing

Jessica has been marketing for technical products and companies for the greater part of a decade, and worked with non-profits for years before moving into the tech space. She has a deep love of storytelling, education, knowledge-sharing, and community building. After 13 years in NYC, she recently moved to Portland, OR, and is still getting used to the rain.

Our Benefits

  • 100% health insurance coverage (for you and your dependents!)
  • Paid parental leave (with baby bucks)
  • Flex Fridays
  • Flexible time off & flexible hours
  • Education reimbursement
  • Relocation support

Cockroach Labs is proud to be an Equal Opportunity Employer building a diverse and inclusive workforce. If you need additional accommodations to feel comfortable during your interview process, please email us at [email protected]

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Technology we use

  • Engineering
  • Product
    • C++Languages
    • GolangLanguages
    • ReactLibraries
    • ReduxLibraries
    • CockroachDBDatabases
    • Google AnalyticsAnalytics
    • InVisionDesign
    • AirtableManagement


53 W 23rd St , New York, NY 10010

What are Cockroach Labs Perks + Benefits

Cockroach Labs Benefits Overview

Flexible Working: You are free to arrange your work schedule to meet your individual circumstances.

Wellbeing for All: We partner with Spring Health and an Employee Assistance Program to provide free counseling and support mental health on our team.

Flex Fridays: Focus on what drives and motivates you outside of core work responsibilities. This is your day to self-manage and grow in whatever way you choose.

Having Fun Together: We dedicate company time to bond over everything from trivia and karaoke to paint-alongs and fitness classes (even online!)

Team Trips: Twice a year we voyage beyond Manhattan’s shores. These might be trips to the Caribbean or to the mountains. The connections made in these environments build friendships and deepen the ties which make working together fun and productive.

Flexible Time Off: We care about productivity, not face time. Take time off when you need it.

Learning is Good: We provide $2500 annually to support learning and development through workshops, conferences, and networking events.

Paid Parental Leave (with baby bucks): We offer 12 weeks of paid parental leave to all new parents after 30 days with us, individualized transition time and re-entry support, plus $500 in baby bucks.

Health & Retirement: 100% health insurance coverage for you & your dependents; One Medical membership; Gym discounts; free Citibike membership; FSA; 401(k).

Volunteer in local community
Cockroach Labs does at least two bi-annual team-wide volunteer days, partners with BUILD NYC, and for every referral that gest hired, we donate $2,500-$5,000 to the referrer's charity of choice.
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Unconscious bias training
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Cockroach Labs' CREWS are groups to foster inclusivity and connection, including [email protected], Women of CRL, Infinite Colors (for neurodivergent people), and Roacher Pride. New Roachers can start one, too!
Hiring Practices that Promote Diversity
We've built a fairer hiring process including resume-blind, exercise-based interviews, implement rubrics across all of our hiring processes, and conduct regular unconscious bias training.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
100% Company-sponsored Medical, Dental, Vision, Basic Life, AD&D, and Disability Insurance for You, Your Spouse, Partner, and Dependents.
Wellness Programs
Mental Health Benefits
Cockroach Labs partners with Spring Health to provide complementary therapy sessions to all employees.
Retirement & Stock Options Benefits
Company Equity
Equity compensation is determined by the impact we expect an individual to have in their role paired with the risk that earlier employees took in joining the company.
Child Care & Parental Leave Benefits
Generous Parental Leave
8-12 Weeks of Family Leave + $500 Baby Bucks
Flexible Work Schedule
Cockroach Work Week: In-office Monday thru Thursday, with the option to work remotely on Fridays. Core Office Hours: 10am-4pm (except Tuesday Team Meeting from 5:00pm-6:00pm)
Remote Work Program
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Pre-tax Commuter Account & Paid Citi Bike Membership
Company Outings
Monthly Company Activities & Bi-Annual Company Trips
Free Daily Meals
Lunch Monday thru Thursday & Team Dinners Every Other Tuesday
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Relocation Assistance
Relocation Assistance for You and Your Family to Move to NYC
Home Office Stipend for Remote Employees
We provide each Roacher with a $1,000 budget to improve their work-from-home setup.
Professional Development Benefits
Job Training & Conferences
$1500 Learning & Development Stipend + $1500 for Associated Travel
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
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