VP of Global Marketing
Are you a self-driven, experienced senior marketing expert looking to take on an exciting challenge at a rapidly growing company?
As part of our vision, Smartly.io’s goal is to become the #1 SaaS-based advertising platform across Facebook, Google, Amazon and Pinterest. How? – We help some of the largest global brands succeed in digital advertising by driving higher performance ROI through automation, creative, and optimization.
To support this vision, Smartly.io is searching for a VP of Global Marketing, based in our office in New York, to help take the awareness and adoption of our SaaS product to the next level as we expand globally.
You will be responsible for and will play an important role in the development of our global marketing strategy and its execution. You will also be pivotal in the development and leadership of the Smartly.io global marketing function.
You will build a world-class marketing team and ensure it has the best abilities to work and learn - to grow faster than ever before. Coordinating and collaborating with brilliant minds of growth hacking, marketing automation, development, and content production, you and the team will work together towards a common goal in a fun yet immensely efficient environment.
>> Learn more about our company culture and how we work at smartly.io/culturehandbook
>> Browse open positions at smartly.io/careers
As a VP of Global Marketing at Smartly.io, you will
- Lead all marketing and communications strategies to increase awareness, engagement, acquisition and retention and overall amplification of the Smartly.io brand globally.
- Lead a team of marketing professionals (14 people) globally.
- Be responsible to further attract, hire, inspire, develop, and retain them.
- Be overseeing the execution of marketing activities globally.
- Leading the team by example with a hands-on leadership approach and developing the collaboration between team members and with other teams.
- Build a positive team culture while inspiring and motivating the team to achieve its goals.
- Collaborate closely with Sales, Global & Regional Leaders well as Sales Operations and FP&A.
- Understand marketing needs and develop varied strategies and tactics based on client & regionals.
- Understand and internalize the Smartly.io vision and translate them into a global marketing strategy and actions.
- Be responsible for managing the marketing budget and ensuring a return on investment against dollars spent.
We’re definitely looking for you if you
- Have 10+ years of experience preferred in marketing and strategic development within a global high-growth SaaS business in B2B environment.
- Have experience and vision in: creative, branding, PR, events and field marketing, demand generation, thought leadership, content marketing, digital marketing, partnership marketing.
- Have significant experience in hiring and leading a global marketing team.
- Have a collaborative business partner mindset with the ability to build, develop, and inspire.
- Have a history of success in nurturing and strengthening the relationship of internal Sales, Marketing and Technology teams.
- Demonstrable project management skills, including the capability to manage and deliver success under tight timelines.
- Can demonstrate a blend of creative, research and analytical skills.
- Have the ability to engage and leverage internal resources cross-functionally.
- Have experience in building a team and bringing great practices and ways of working to be implemented.
- Are looking to expand your understanding of the online advertising ecosystem and social media platforms including Facebook, Instagram, Google, Pinterest and more.
- Bachelor's or Master’s degree preferred, and/or marketing qualifications.
Who we are
Smartly.io is a fast-growing team of 300+ Humble Hungry Hunters. We are building a B2B SaaS product to fully automate and optimize online marketing at scale for the largest advertisers across the globe. We are a global company with 36 nationalities and footholds in 17 cities, serving 650+ brands across the globe, including eBay, Uber and TechStyle.
We are on a mission to make online advertising easy, efficient, and enjoyable across all major platforms. Easy as in automated, efficient as in constantly driving performance, and enjoyable through the best user experience and service in the market. We do this by combining creative automation, ad operations, and outstanding customer service to help brands scale their results – not headcount.
Great people choose us and stay with us because they like our company culture and how we tackle challenges of huge scale at speed. Learn more about how we work at smartly.io/culturehandbook.
Some things we're proud of:
- 94% of Smartlies recommend the company as a great place to work.
- 4.9/5 stars on Glassdoor.
- 2017 Digiday WorkLife Awards: Tech Platform with the Most Innovative Culture.