Media Strategist, Paid Social

Squarespace is looking for a Media Strategist to join our paid social team and enhance our presence across full-funnel, global campaigns with an emphasis on performance. We are looking for a strategic-thinking and results-driven digital marketer with a history of driving conversions within direct response campaigns.

You have managed and enhanced paid social campaign strategy in either an in-house or agency position, with hands-on experience across multiple self-service buying platforms (Meta, Pinterest, TikTok, Snapchat, Reddit, etc.).

If you are passionate about impactful creative and digital strategy, excited about data, and devoted to flawless execution we'd love to meet you.

You will work hybrid in our New York City office and report to the Media & Acquisition Team Lead.

You'll Get To…

• Facilitate paid social campaign strategy and execution, targeting users across formats and the full marketing funnel
• Implement campaign strategies, creative refreshes, and tests
• Optimize tactics, including audience, creatives, and bidding strategies
• Implement structured and informed testing initiatives, help develop testing roadmap based on cross-functional marketing goals
• Support the full-funnel team by surfacing insights and updating performance reports
• Help manage relationships with current and future ad tech partners
• Work on projects within media and other Squarespace department teams

Who We're Looking For...

• 2+ years of experience as a paid social buyer for Direct Response campaigns
• Knowledge of the evolution of Paid Social media and proficiency in multiple self-service buying platforms, including Meta
• Experience optimizing large investment levels ($10M+) across multiple markets and partners based on conversion-KPIs
• Experience with conversion tracking and performance KPIs.
• Comfort working in Excel / Google Sheets (can maintain complex spreadsheets) and building reports, creating clear presentations informed by data
• Measurement-driven, considers and implements ways of measuring effectiveness for recommended media

Benefits & Perks

• A choice between medical plans with an option for 100% covered premiums 
• Fertility and adoption benefits
• Access to supplemental insurance plans for additional coverage
• Headspace mindfulness app subscription
• Global Employee Assistance Program
• Retirement benefits with employer match
• Flexible paid time off
• 20 weeks for parental leave and up to 12 weeks to care for an ill family member
• Pretax commuter benefit
• Education reimbursement
• Employee donation match to community organizations
• 6 Global Employee Resource Groups (ERGs)
• Dog-friendly workplace
• Free lunch and snacks
• Private rooftop
• Hack week twice per year

Cash Compensation Range: $70,500 - $95,000 USD

The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include on-target commissions or overtime pay), Squarespace employees are eligible to receive an incentive award as part of their total compensation.

About Squarespace

Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity and creating and managing social media presence with Bio Sites and Unfold. Our team of more than 1,500 is headquartered in bustling New York City, with offices in Dublin, Ireland, Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia. For more information about our company culture, visit https://www.squarespace.com/about/careers.

Our Commitment

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

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