Channel Marketing Manager, Americas

Location

Brookfield Place New York - 225 Liberty Street, Suite 3501

Business - Brookfield Oaktree Wealth Solutions

Brookfield Asset Management, a leading global alternative asset manager, has an exemplary 100+ year history of owning and operating real assets and related businesses. In 2019, Brookfield acquired a majority interest in Oaktree Capital, a leader among global investment managers specializing in credit and other alternative investments. Together, Brookfield and Oaktree share a long-term, value-driven, contrarian investment style, focusing on sectors in which their in-depth operating experience and market knowledge provide a competitive advantage.
 

Brookfield Oaktree Wealth Solutions is a dedicated business delivering the unparalleled alternative investment expertise of Brookfield and Oaktree to private wealth investors, in partnership with their financial advisors. The business unit is dedicated to effectively supporting the financial intermediary community and bringing timely & unique solutions to market with the individual investor in mind.

Brookfield Culture

Brookfield has a unique and dynamic culture.  We seek team members who have a long-term focus and whose values align with our Attributes of a Brookfield Leader:  Entrepreneurial, Collaborative and Disciplined.  Brookfield is committed to the development of our people through challenging work assignments and exposure to diverse businesses.

Job Description

The Firm is seeking a Channel Marketing Manager to join the growing Marketing & Communications team in its New York office, working closely with the Americas sales team, Marketing and other internal partners. This person will be responsible for marketing, brand building, and lead generation among U.S. wirehouse and Independent channels while serving the rapidly growing Canadian market. 

Responsibilities: 

• Develop and execute multi-channel marketing programs to build and strengthen advisor relationships across innovative marketing tactics; including, sales support, events, digital, advertising, and PR  

• Collaborate with Sales to create impactful content and sales enablement strategies 

• Design a data-driven marketing segmentation strategy using third-party data sets and internal insights to build effective marketing journeys that generate qualified leads  

• Build customer loyalty through programs focused on value-add and thought leadership  

• Develop expertise of the wealth marketplace, data providers and third-party marketing partnerships 

• Drive product launch campaigns aligned with overarching marketing strategies 

• Establish measurable marketing goals, produce ongoing reporting on campaign metrics and sales influence, and marry industry trends and the competitive landscape to iterate on approach 

• Collaborate with marketing team – digital, editorial, and product – customizing outputs that resonate with your target audience and respect regional compliance sensitivities  

Successful candidate will possess the following: 

• 5+ years of marketing experience, preferably in financial services  

• Bachelor’s Degree in Marketing, Communications or related field 

• Proven expertise in data analytics and digital marketing 

• Affinity for working with a variety of marketing technology 

• Able to translate complex financial concepts into compelling marketing narratives 

• Experience with private wealth/intermediary channel preferred 

• Outstanding project management and communication skills 

• Knowledge of alternatives strategies in public and private markets is beneficial 

• Excitement for working in an entrepreneurial environment, sharing and establishing best practices 

• Experience building and tracking multi-channel marketing campaigns 

Salary Range: $110,000 - $150,000 

Our compensation structure is comprised of a base salary and a short-term incentive program (cash bonus). Cash compensation tends to vary based on geography to account for local market conditions and is set to be market competitive. Compensation decisions are based on a number of factors including relative experience, overall years of experience, industry experience, education and designation. 

Brookfield is committed to maintaining a Positive Work Environment that is safe and respectful; our shared success depends on it.  Accordingly, we do not tolerate workplace discrimination, violence or harassment.

We are proud to create a diverse environment and are proud to be an equal opportunity employer. We are grateful for your interest in this position, however, only candidates selected for pre-screening will be contacted.