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Edelman Data and Intelligence (DXI)
Are you curious by nature? Do you always seek to understand human behaviors in your everyday life? Do you believe strategic communications can help make the world a better place? Do you think the world of research needs to change and adapt to a more complex and ever-evolving technology-enabled and data-driven world? Do you have an entrepreneurial mindset and are you energized by advising clients and teams on the opportunities associated with data and intelligence? If so, Edelman Data and Intelligence (DxI) is looking for you to join our team!
The Paid Media Associate will be responsible for day-to-day management of clients’ paid media activities across a variety of platforms and initiatives. This person will manage the execution, optimization, reporting, and administrative upkeep of paid media campaigns, and will support more senior team members and Account teams during the development and presentation of media plans.
Responsibilities
Support the planning, execution, optimization, and reporting of paid media campaigns across social and digital platforms
Translate integrated marketing plans into tactical media recommendations and campaign setups
Manage campaign pacing, budgets, invoicing, and buy details within internal systems
Execute and optimize campaigns across platforms including Meta, LinkedIn, TikTok, X, Pinterest, Snapchat, and Google Ads
Monitor campaign performance, deliver reporting insights, and ensure timelines and budgets are met
Collaborate with internal teams, clients, and vendor partners to support campaign success and business growth
Basic Qualifications:
1+ years of relevant experience in planning and buying paid social and digital media
Bachelor’s degree or equivalent work experience required
Preferred Qualifications
Experience analyzing campaign performance and identifying optimization opportunities
Familiarity with paid media, budget tracking, and campaign management tools such as Campaign Manager 360/DCM and Media Ocean/Prisma
Knowledge of audience and media research tools including GWI, MRI, Pathmatics, and comScore
Strong communication, writing, analytical, and project management skills with the ability to manage multiple priorities
Familiarity with Google Analytics, Tag Manager, Looker Studio, programmatic media, paid search, and SEO is a plus
A little more about us:
Edelman Data & Intelligence (DxI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission.
We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful.
DxI brings together and integrates the necessary people-based PR, communications, social, research and exogenous data, as well as the technology infrastructure to create, collect, store and manage first-party data and identity resolution. DxI is comprised of over 350 research specialists, business scientists, data engineers, behavioral and machine-learning experts, and data strategy consultants based in 15 markets around the world.
Edelman DxI is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.
$50,000 - 70,000 a year
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An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.
DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.
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