Partner Enablement Manager, GTM

About the role:

As the Partner Enablement Manager, GTM, you’ll be responsible for driving partner-sourced and partner-influenced revenue by equipping Cresta’s ecosystem—technology partners, services partners, and channel sellers—with the tools, skills, and confidence needed to position and sell Cresta effectively.

You’ll work closely with Partner Leadership, Sales, Product Marketing, RevOps, and Product to design and deliver enablement programs that accelerate partner ramp, reinforce Cresta’s value in the partner sales motion, and ensure partners are set up to consistently execute high-quality customer engagements. Your focus will be on enabling partners that support Cresta’s Enterprise and Strategic customers, including global SIs, BPOs, and technology partners working with the world’s largest contact centers.

Your Enablement skill set should include both remote and in-person facilitation, as well as scalable self-service programming delivered by LMS. You’ll need to think creatively on how to use these tools to bring new partners up to speed as well as keeping them updated on the latest and greatest at Cresta.

Location preference: San Francisco, New York, or Remote

Responsibilities: 

• Design and deliver structured onboarding programs that quickly ramp new partners on Cresta’s product, value proposition, ideal use cases, and joint sales motions
• Partner closely with Partner Leadership to ensure enablement aligns with partner tiers, certifications, and GTM priorities
  

• Standardize and reinforce how partners position Cresta throughout the joint sales cycle—from discovery and solution alignment to executive conversations and close
• Enable partners on key elements such as qualification, use-case mapping, competitive positioning, and multi-threading in complex enterprise environments
  

• Deliver ongoing partner training through live sessions, workshops, and scalable content (e.g., playbooks, certifications, recorded enablement)
  

• Work with Product Marketing to develop partner-specific enablement assets from existing direct sales materials, including pitch decks, talk tracks, objection handling, competitive guidance, and persona-based messaging
• Ensure partners can clearly articulate Cresta’s differentiated value within their own offerings and industry contexts
  

• Define and track partner enablement success metrics such as partner ramp time, certification completion, partner-sourced pipeline, influenced revenue, and win rates
• Use data and feedback from the field to continuously improve programs, content, and delivery methods

Qualifications We Value:

• 5+ years of experience in Sales Enablement, Partner Enablement, Sales, Alliances, or a related role in a fast-paced B2B SaaS environment
• Strong understanding of partner ecosystems, including channel, SI, technology, or services partners—especially in enterprise or complex sales motions
• Proven ability to design enablement programs that scale through indirect sellers
• Strong cross-functional collaboration skills, particularly with Partner, Sales, Marketing, and Product teams
• Deep empathy for partners and a passion for helping them succeed as trusted customer advisors
• Exceptional communication and facilitation skills, both written and verbal
• Experience with modern enablement tools and platforms
• Familiarity with enterprise sales methodologies such as MEDDICC, Challenger, or Command of the Message

Perks & Benefits: 

We offer a comprehensive and people-first benefits package to support you at work and in life:

• Comprehensive medical, dental, and vision coverage with plans to fit you and your family
• Flexible PTO to take the time you need, when you need it
• Paid parental leave for all new parents welcoming a new child
• Retirement savings plan to help you plan for the future
• Remote work setup budget to help you create a productive home office
• Monthly wellness and communication stipend to keep you connected and balanced
• In-office meal program and commuter benefits provided for onsite employees

Compensation at Cresta 

Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table.

Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored.  If you are uncertain whether you have been contacted by an official Cresta employee, reach out to [email protected]