The PR Assistant will support integrated communications, manage media and client lists, schedule meetings, monitor news, and assist at events. Ideal for someone eager to learn and grow in public relations with strong writing and organizational skills.
Sunshine Sachs Morgan & Lylis is proud to represent clients across many industries including entertainment, social good, tech and lifestyle and we tell their stories through a variety of mediums. We’re proud of each and every campaign we execute, but you may be wondering why we don’t have more than a landing page as our website. While many of our clients are household names (you know them, we’re sure of it), our digital footprint is purposefully small. We fly under the radar and we like it that way.
If you are fired up and ready to do good, join us!
We have an immediate opening for a PR Assistant. What does this mean? You have a strong interest and clear understanding of what PR is and, most importantly, you love this work! This is a great role for someone who has a wide range of interests and just really wants to DO. You’ve had a couple of internships that solidified that this is where you want to be! You have all this energy, are building amazing relationships but just want more. Maybe consumer? Perhaps events? Social good? Tech and startups? If you want to take it on, show us you can, and we’ll encourage it!
Assistants are the essential foundation of many teams and account-critical administrative functions. We teach our assistants the skills they need to grow, however, from Day 1, we expect them to exhibit behaviors that define the most successful communications professionals.
Our candidate is curious, eager and open to trying new things, eager to learn all aspects of integrated communications (from media relations to social media, creative, brand integration, and talent integration). Even though this may be their first professional job, they demonstrate emotional maturity in their interpersonal interactions. They are collaborative and inclusive of others. They are often the first point of contact for special guests, clients and visitors at the company (when we are back in the office!) and, as such, they are a clear communicator, professional and courteous.
Responsibilities Include:
- Willingness and an interest to soak it all in; learn the ins and outs of integrated communications (talent/influencer integration, media relations, social media, creative and brand integration).
- Creating and maintaining lists! Lots of lists! Specifically, media lists.
- Scheduling and providing logistical support for client meetings and events.
- Supporting client account teams as needed.
- Monitoring news cycles and flagging latest “pop culture moments”, competitor news, for clients.
- Communicating effectively with senior staff on status of requested tasks and projects.
- Occasionally attending and supporting the execution of client events
- Support administration of accounts including developing agendas, meeting recaps, activity reports, client status reports, budget trackers, etc.
- Light office duties as assigned such as: maintaining acceptable standards of conference rooms, and kitchen, setting up and breaking down for luncheons, preparing rooms and other areas for guests, greeting guests and vendors and escorting them to their meeting area, etc.
You Should Apply If:
- You have 1 year of experience in this industry (communications, entertainment, politics, public relations, etc.) Internships count!
- You are eager and open to learning all aspects of integrated communications (media relations, social media, creative, brand integration, talent integration)
- You are a strong writer – persuasive, concise, creative, and quick!
- You are eager to network and build connections in the media industry
- You are a strategic thinker, bring new ideas to the table, and love a good brainstorm.
- You have strong decision-making abilities and accountability; this is an important role, own it!
- You have an innate curiosity and an entrepreneurial spirit.
- You are incredibly organized, detail oriented and able to excel at managing multiple projects simultaneously.
- You’re willing to work select evenings/weekends– our clients often need us to GO, GO, GO!
- You enjoy overdelivering rather than meeting expectations and take genuine pride in being part of something good.
Benefits x Perks
We go well beyond the benefits that you’re looking for like medical, dental, and vision plans, 401(k) with matching, annual merit-based bonuses, PTO, fertility, FSA for medical, childcare, and commuter expenses. Sunshine Sachs Morgan & Lylis offers those benefits and many perks including, a flexible work schedule, Work from Anywhere program, Summer Fridays, Wellness Days, and a 4-week sabbatical or trip to celebrate select anniversaries. We love to socialize so, we have collaborative workspaces, some offices even have rooftops, celebrations, networking opportunities, and community volunteering. We frequently mark opportunities to listen, learn and act throughout the year (Juneteenth, Election Day, International Women’s Day, etc.).
SSM&L is committed to diversity, equity, inclusion, and ability. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, identity and expression, national origin, disability status, protected veteran status, or any other characteristic protected by law.
There’s more!
From day one, employees are carefully matched with a mentor to guide them on their path to success. Training and mentoring are a big deal here and since we are into promoting from within, we make sure to provide more than enough tools for you to learn and grow. We are proud to offer training throughout the year on topics for professional growth as well as personal growth. We have also developed a series of teaching workshops that are structured for each level of the company. Sunshiners also take love to take advantage of the monthly Meet the Media series where media contacts provide valuable insider info for pitching them and their colleagues.
Sunshine Sachs Morgan & Lylis New York, New York, USA Office
136 Madison Avenue, 17th floor, New York, NY, United States, 10016
Similar Jobs
Marketing Tech
The role involves preparing media lists, pitching to media, writing press materials, monitoring media coverage, and supporting client events. Candidates must have a degree in PR or related fields and prior internship or agency experience.
Top Skills:
CisionMeltwater
AdTech • Marketing Tech
The PR Assistant will support account teams in media outreach, build influencer and media relationships, manage client communications, and assist in event logistics and research.
Top Skills:
MS Office
AdTech • Marketing Tech
The PR Assistant supports account teams in client projects, manages media relations, conducts research, and assists with writing and event logistics.
Top Skills:
Media DatabasesMicrosoft Office Applications
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory


