As a Product Marketer, you'll develop product positioning, execute go-to-market strategies, conduct market research, and support campaigns while collaborating across teams.
At Didomi, we empower organizations to build trust with their users by enabling transparency and control over their data. Our Consent and Preference Management Platform helps businesses comply with privacy regulations while enhancing user experiences. As we grow, we’re looking for a talented and motivated Product Marketer to join our North American team.
Role Overview
As a Product Marketer at Didomi, you’ll play a critical role in shaping how our products are positioned, launched, and adopted in the market. You’ll collaborate across teams to craft compelling messaging, define go-to-market strategies, and ensure our customers understand the full value of our solutions. This position is part of the Product team, emphasizing technical understanding and close collaboration with Product Managers, for close alignment with product development initiatives.
Key Responsibilities
- Market Positioning & Messaging: Develop clear, compelling product positioning and messaging tailored to our North American audience.
- Go-to-Market (GTM) Strategies: Plan and execute GTM strategies for new features and product launches, coordinating efforts across Product, Sales, and Marketing teams.
- Customer Insights: Conduct market research and gather customer feedback to inform product development and marketing strategies.
- Content Creation: Develop marketing materials in collaboration with Marketing teams, including case studies, whitepapers, sales enablement tools, and website content, that highlight the value of our platform.
- Competitive Analysis: Monitor industry trends and analyze competitors to identify opportunities for differentiation.
- Campaign Support: Collaborate with the demand generation team to create campaigns that drive awareness, engagement, and adoption.
- Collaboration with Product Teams: Work closely with Product Managers to ensure alignment between product development and market needs.
- Enablement & Training: Develop and deliver enablement materials and training sessions for internal teams, including Sales and Customer Success, to ensure they can effectively communicate the value of our products.
Qualifications
- Experience: 3–5 years of experience in Product Marketing, preferably in SaaS or technology-focused industries.
- Market Knowledge:
- Skills:
- Tools: Experience with tools like HubSpot, Salesforce, or similar marketing and sales platforms is a plus.
-Familiarity with privacy, consent management, or related fields is a strong plus.
-Experience with enterprise markets is highly advantageous.
-Proven ability to craft compelling messaging and positioning.
-Strong understanding of go-to-market strategies and product launch processes.
-Excellent written and verbal communication skills.
-Analytical mindset with the ability to interpret data and draw actionable insights.
-Ability to understand technical solutions and navigate complex industries (privacy regulations; advertising).
Recruitment process
- First Interview: A conversation with our Senior Talent Acquisition Manager to assess fit and experience.
- Second Interview: In-depth discussion with the hiring manager.
- Task Assignment: A practical task or case study relevant to the role followed by a presentation to our Product Team.
- Offer: Presentation of the job offer to the selected candidate.
Applicants who contact employees directly regarding their application will not receive a response. Please submit your application through the designated application form.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
The information collected from your application is subject to data processing on the basis of the performance of pre-contractual measures. The processing is intended for the management of applications for positions at Didomi. The fields marked with an asterisk are mandatory. Failure to complete them will result in your application being impossible to process. The recipients of the data are Didomi’s Human Resources team and other people in the company who are involved in the recruitment process, as well as their service providers. The data provided will be kept on our records for a period of two years, beginning from the last contact Didomi has with the candidate. In accordance with the applicable legislation you have the right to access, rectification, deletion, opposition. In case of disputes, you have the right to refer to the Commission National de l'Informatique et des Libertés. You can exercise your rights by contacting the data controller at the following address [email protected]
Top Skills
Hubspot
Salesforce
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