The Product Marketing Manager drives product launches, collaborates cross-functionally, and translates technical details into market strategies and content. This includes conducting competitive research, developing sales tools, and ensuring messaging aligns with customer needs.
About Us:
Spreedly is the world's leading Open Payments Platform, sitting at the center of a network processing more than $50b of GMV annually. Spreedly's Payments Orchestration platform enables and optimizes digital transactions with the world’s most complete payment services marketplace. Built on Spreedly’s PCI-compliant architecture, our Advanced Vault solution combines a modern feature-set with rule-based configurations to optimize the vaulting experience for all stored payment methods. Global enterprises and hyper-growth companies grow their digital business faster by relying on our payments platform. Hundreds of customers worldwide secure card data in our PCI-compliant vault and use tokenized card data to enable and optimize over $45 billion of annual transaction volumes with any payment service.
Our vision is that the world is better with a diversified, inclusive payment ecosystem. Our mission is to accelerate commerce with an open, secure, and flexible payment platform that welcomes all payment participants. Our employees help us execute our vision by building a culture focused on autonomy, transparency, and collaboration in a dynamic, high-growth organization.
Product Offering:
Spreedly provides an open payments platform. The platform’s connectivity provides payments performance. Key products and services include:
Payment Gateway Integration: Connects merchants, platforms, and marketplaces to multiple payment gateways and payment services.
Tokenization: Securely stores and manages payment data with a universal tokenization service.
Transaction Routing: Enables intelligent routing of transactions to optimize success rates and costs.
Payment Vault: A secure storage solution for sensitive payment information.
Fraud Tools Integration: Integrates with various fraud prevention tools to enhance transaction security.
About the Role:
Spreedly is seeking a strategic and execution-oriented Product Marketing Manager to serve as the critical bridge between our Product, Sales, and Marketing teams. You are a resourceful self-starter who excels at translating complex technical product jargon into clear, compelling value propositions for our Go-To-Market (GTM) teams. You will define market positioning, develop GTM strategies for new features, and equip our sales team with the insights needed to drive revenue and product adoption
Responsibilities:
- Lead the end-to-end execution of product launches, defining goals, target audiences, and success metrics.
- Act as the primary translator between the Product team and GTM functions, distilling technical roadmaps into consumable content.
- Create strategic tools, including competitive battle cards, sales decks, and ROI calculators, to drive ARR and bookings.
- Conduct competitive positioning research and buyer persona (ICP) analysis to influence the product roadmap, understand customer needs, pain points, and why we win or lose deals.
- Partner with the Senior Content Strategist to ensure external content is technically accurate and strategically aligned
- Act as the expert on our buyers (ICPs) and competitors, providing actionable insights to influence the product roadmap.
Requirements:
- 5+ years in B2B Product Marketing; B2B SaaS experience is required.
- Demonstrated success in bringing products to market with measurable impacts on revenue and adoption.
- Proven ability to have deep technical conversations with Product personas and simplify complex ideas.
- Strong analytical skills with the ability to interpret market trends and competitive landscapes.
- Exceptional skills in defining core messaging and positioning; highly collaborative and open to feedback.
- Experience working cross-functionally with Sales, Product, and Marketing teams.
- Resourceful, agile, and curious; able to find information independently in a fast-paced environment.
Additional Skills We Value:
- Experience in fintech or payments industry
- Demonstrated impact on lead generation or sales enablement
We Offer Our US-Based Employees:
- Competitive salary + Equity
- Outstanding Medical and Dental benefits, including 100% employer-paid options
- Company-paid Life and Disability insurance
- Optional vision and supplemental insurance options, and various Flexible Spending Accounts (FSA)
- Open Paid Time Off policy + 12 weeks of paid leave for new parents
- Matching 401(k) plan (5% up to $5,000 yearly)
- $1,000 annual professional development stipend
- Monthly home working/digital lifestyle stipend, new MacBook, and one-time accessory reimbursement
- Access to company-paid professional coaching service
- Visits to HQ in Durham, North Carolina for remote employees
We champion the ethical, creative use of AI—if you’re someone who pairs human judgment with modern AI tools to work smarter and drive bigger impact, you’ll thrive here.
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Spreedly is an equal opportunity employer. We are committed to fostering, cultivating, and preserving a culture of diversity, equity, inclusion, and belonging. We actively work to drive out even unintentional discrimination in our hiring processes via practices like blindly graded work samples, structured interviews, and diversity awareness training.
Due to the sensitive nature of what Spreedly does - handling payment data - finalist candidates must complete a successful background and reference check.
At this time Spreedly is unable to provide sponsorship for employment, and we are not set up to support remote employees who reside in New York. In order to be considered for employment, applicants must be currently legally authorized to work in the job location country and not require future sponsorship in order to continue working in that country.
We appreciate your interest in our company. Because of the high volume of resume flow, we may only respond to those candidates that we think will be a potential fit.
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Top Skills
Ai Tools
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