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OUTFRONT Media

Programmatic Channel Development Manager

Reposted Yesterday
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In-Office
New York, NY
120K-140K Annually
Mid level
In-Office
New York, NY
120K-140K Annually
Mid level
The Programmatic Channel Development Manager will drive growth by managing relationships with programmatic partners, enhancing sales strategies, and ensuring effective adoption of programmatic OOH solutions.
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About OUTFRONT

We are one of North America’s most innovative media companies.  We leverage the power of creative excellence, unbeatable locations and smart audience data to change the game for advertisers.  Our purpose as a company is to help people, places and businesses grow stronger.  To do this, we make meaningful connections between brands and people when they are outside of their homes through one of the largest and most diverse sets of out-of-home assets including billboards, transit and mobile displays across the U.S.  We connect diverse audiences across over 150 markets and conduct our business considering all our stakeholders, from clients and employees, to the communities where we operate.  We are committed to creating a diverse and inclusive work environment that promotes the growth of our people.  Come join our industry-leading team!

What We Offer

OUTFRONT offers a comprehensive benefits program including:

  • Medical, Dental, Vision (including same and opposite-sex domestic partners)
  • HSA and FSA plans, Family Benefits, Pet Benefits
  • 401(k) Plan with an Employer Match
  • Paid Time Off, Commuter Benefits, Educational Assistance
  • Robust Diversity, Equity and Inclusion program including 7 Employee Resource Groups (ERGs)

Your Role

OUTFRONT is seeking a Programmatic Channel Development Manager to help accelerate growth across our programmatic OOH business. This role is ideal for a commercially minded, technically fluent relationship builder who thrives at the intersection of ad tech, partnerships, and revenue strategy. You will serve as a key connector between OUTFRONT’s sales teams, programmatic partners, and demand-side buyers—driving adoption, activation, and monetization of our programmatic inventory at scale.

What You’ll do:

  • Serve as the internal and external subject matter expert on OUTFRONT’s programmatic OOH offerings, supporting both national and local sales efforts
  • Own day-to-day relationships with SSP and DSP partners to identify, develop, and execute revenue-generating opportunities
  • Proactively develop new demand relationships across DSPs, agency trading desks, and in-house programmatic teams
  • Lead enablement efforts including partner education, training sessions, and best-practice sharing for OUTFRONT’s programmatic approach
  • Collaborate closely with internal sales, product, and marketing teams to ensure programmatic solutions are effectively positioned and activated
  • Maintain deep understanding of partner technical capabilities, integrations, deal types, and evolving programmatic standards
  • Drive visibility of OUTFRONT inventory by distributing updated marketing materials and coordinating joint client events and presentations
  • Develop and deliver custom sales presentations, product demos, and strategic recommendations
  • Support deal execution including PMP creation, deal curation, creative approvals, and campaign troubleshooting as needed
  • Ensure holistic account coverage by incorporating OUTFRONT’s full portfolio of media solutions into programmatic strategy discussions

What You Bring:

  • 3+ years of experience in programmatic sales, account management, or partnerships (DSP, SSP, publisher, or ad tech platform)
  • Programmatic OOH experience strongly preferred
  • Strong understanding of the omnichannel media ecosystem, programmatic workflows, and ad tech stacks
  • Proven ability to engage effectively with stakeholders at all levels, including senior executives
  • Demonstrated success building and managing complex internal and external relationships
  • Comfortable balancing strategic thinking with hands-on execution
  • Bachelor’s degree or equivalent practical experience
  • National market exposure a plus

The salary range for this role is $120,000-$140,000 per year. Compensation is determined during our interview process by assessing a candidate’s experience and skills relative to internal peers and market benchmarks evaluated for the scope and responsibilities of the position.  Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Salary Transparency Law. 

To all Recruitment Agencies: OUTFRONT Media LLC does not accept agency and unsolicited resumes. Please do not forward resumes to our OUTFRONT Media employees or any other company location.

OUTFRONT Media is not responsible for any fees related to unsolicited resumes.

OUTFRONT Media Is An Equal Opportunity Employer

All applicants shall receive equal consideration without regard to race, color, religion, gender, marital status, gender identity or expression, sexual orientation, national origin, age, veteran status or disability. Please refer to the OUTFRONT Media Affirmative Action policy statement.

Top Skills

Ad Tech
Dsp
Programmatic Ooh
Ssp

OUTFRONT Media New York, New York, USA Office

90 Park AvenuE, New York, New York, United States, 10016

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