Easol Logo

Easol

Revenue & GTM Operations Manager (New York)

Posted Yesterday
Be an Early Applicant
Hybrid
New York, NY, USA
Mid level
Hybrid
New York, NY, USA
Mid level
Own Easol's GTM operating system: manage HubSpot as the CRM SOR, ensure lead-to-revenue processes, pipeline hygiene, attribution/reporting, forecasting inputs, ICP data/enrichment, and cross-functional GTM improvements with Sales and Growth.
The summary above was generated by AI
Easol is the operating system for the Experience Commerce market. Our ambition is bold: to become the category leader in a $300bn+ space.
 
We power professional experience creators with a fully integrated platform that brings together website, booking engine, payments, sales & marketing tools, operations, and data & insight - all underpinned by AI. Easol enables enterprise creators to streamline, scale and transform their businesses through a single, end-to-end system.
 
Today, we focus on two core verticals: Music, with clients including Coachella, Live Nation and Afro Nation - and Entertainment, with clients including Swingers Crazy Golf and Hijingo. Over the next year, we’ll be deepening our product in each vertical and expanding into new segments.
 
We’re a fast-growing, well-funded business that has doubled in size in 2025, with a clear pathway to do the same again in 2026. A key pillar of our strategy is building AI-centric workflows directly into the platform, transforming how creators design, sell and operate their experiences.
 
About the role
This role sits at the heart of Easol’s GTM engine. You will own the GTM operating system - revenue tools, lead-to-revenue process, pipeline governance, reporting, and sales execution efficiency. You will ensure inbound and outbound demand is captured correctly, routed fast, worked consistently, and measured reliably from first touch through revenue. Given the breadth and variety of topics you will cover you will interact closely with all teams across the business. This is a high-impact role that will shape the future of our business by providing analytics and insights to grow our revenue and a critical partner to Growth Marketing and Sales Leadership.
 
We have an office in Lower East side and this role needs to be able to commute there for a few days each week.

What You'll Own

  • Revenue Systems Ownership
  • Own HubSpot as the system of record for GTM operations: lifecycle stages, objects/fields, governance, automation standards, permissions, and change management.
  • Maintain clean integration and tracking standards across GA4, ad platforms, enrichment tools, and any sales tooling.
  • Lead-to-revenue process & sales execution efficiency
  • Own lead management end-to-end: capture, enrichment, de-dupe, routing, SLAs, handoffs, and feedback loops with Sales.
  • Define and maintain funnel definitions and stage exit criteria (MQL/SQL/SAO, opportunity stages, close lost reasons, etc.).
  • Drive pipeline hygiene: required fields, stage integrity, close date quality, next-step compliance, and consistent qualification data.
  • Reporting, attribution integrity, and decision cadence
  • Own GTM reporting and dashboards across funnel conversion, velocity, pipeline coverage, source attribution QA, and performance by segment.
  • Establish operating rhythms (weekly pipeline reviews, SLA adherence reporting, funnel health checks) to drive accountability with Sales and Growth.
  • Testing and improving funnel stages, qualification criteria, and routing logic
  • Forecasting inputs
  • Improve forecasting accuracy by ensuring the CRM reflects reality: stage consistency, close date hygiene, amounts, pipeline coverage metrics, and risk flags.
  • Partner with commercial finance on forecast needs, but own the upstream system/process inputs.
  • Cross-functional GTM leadership
  • Partner with the Growth Marketing Manager to ensure campaign tracking standards, UTMs, and lifecycle mapping are correct and consistent.
  • Partner with Sales Leadership to optimize process, identify bottlenecks, and implement improvements that increase conversion and reduce cycle time.
  • Collaborate with leadership on ICP definitions, segmentation, and territory/account models where relevant.
  • ICP Data & Experience Index Ownership:
  • Own the Experience Index (our AI-driven sales database) as a GTM data asset: definitions, taxonomy, governance, and ongoing maintenance.
  • Build and manage automated workflows to enrich ICP accounts and contacts; ensure data flows reliably into HubSpot and downstream tools.
  • Maintain data quality standards and resolve enrichment exceptions.
  • Partner with Sales and Growth to operationalize ICP segmentation into workable lists, routing logic, and prioritization for outbound and marketing audiences.
  • Track and report on coverage, accuracy, and impact of the Experience Index/enrichment on funnel performance (e.g., acceptance rate, conversion, pipeline velocity).
  • Existing Creators Relationship & CS:
  • ‘Deal desk’ ownership includes governance of approval and discount workflows with stakeholders in CS, Sales and Marketing.
  • Co-ownership of Customer Success workflows, including Solutions and Event Operations systems.
  • Guide best in class CRM practises including QA of existing processes, tooling and training sales, CS on CRM workflows, reporting streams.

Experience We'd Love

  • 3-5+ years of experience working in Rev Ops / GTM functions. Some of that will have been in a scale-up / high-growth / tech environment
  • Experience in SaaS, Marketplace and / or Fintech/payments business models would be a plus
  • Great communication skills - you’ll have to work closely with internal as well as external stakeholders who are not always financially proficient or comfortable with data; being able to translate their insights into data and learnings is central to this role’s success
  • Top analytical skills, proficient in Internal systems, data analysis and manipulation (ideally able to use data queries)

About You

  • You’ll enjoy working in a fast-paced environment, where everyone rolls up their sleeves, and there is rarely an operating manual to follow (i.e. we figure a lot of stuff out as we go). 
  • You’ll need to be comfortable with rapid and frequent change, able to pivot accordingly and do so with gusto.
  • Strong growth mindset - our ambition is for Easol to become a category-defining business, and to achieve that we will have to continuously learn and push boundaries.
  • You’re process-oriented and enjoy improving setups, documenting them, etc.
  • You are passionate about experiences, travel and adventure - you’re likely to spend your holidays kite surfing in Sri Lanka, hiking the Nepalese mountains or at an alternative music festival.
  • Proven commercial acumen - you must be able to cut through noise and leverage data to derive commercial insights and drive value for the business.

Benefits & Perks

  • 🧠 You'll have real visibility of what's happening in the business. We have bi-monthly company meetings, where we all get together to discuss our wins, learning opportunities, our goals and direction
  • 🗣 There is an open forum for you to have your say in what we do and how we do it. We empower our team to share their ideas - no egos here!
  • 🌏 You'll have access to our incredible perks, such as a 'work from anywhere', where you can travel to a destination of choice and work remotely for up to 3 weeks a year, utilise our 'Thrive' allowance to pay for massages, gym classes, gigs or anything that helps you thrive!
  • 🏥 We have Vitality healthcare, inclusive of optical, dental & audiological care.
  • 💰 In addition to that, we offer a monthly contribution towards your mobile phone contract, an annual personal development budget and support to choose your own equipment and a lot more!
  • ✈ You’ll have 33 days of holidays, inclusive of public holidays
  • 🌱 Employees of all backgrounds and physical abilities will be supported by us in every way possible to thrive

Similar Jobs

59 Minutes Ago
Hybrid
New York, NY, USA
140K-324K Annually
Senior level
140K-324K Annually
Senior level
Digital Media • Information Technology • News + Entertainment
Lead and build the App Marketing + AI customer segment for Universal Ads by identifying target accounts, creating go-to-market strategy, developing pipeline, and driving revenue. Partner cross-functionally to shape product, measurement, and sales motion; leverage relationships with app marketers, MMPs, and measurement partners to activate and scale business. Represent the company externally and help recruit and establish future sales processes.
Top Skills: AICtvMmpsMobile App MarketingPremium Video
An Hour Ago
Hybrid
New York, NY, USA
205K-308K Annually
Senior level
205K-308K Annually
Senior level
Digital Media • Information Technology • News + Entertainment
Lead and grow an Enterprise Architecture team to define EA vision, governance, and portfolio roadmaps for FreeWheel's cloud-native AdTech platforms. Provide strategic technical direction, create solution blueprints and ADRs, drive modernization, ensure scalability, security, cost-efficiency, and partner with Product, Engineering, Security, and Data. Promote architecture standards, evaluate build/buy decisions, apply generative AI responsibly, and mentor senior technical leaders to improve delivery and cross-functional alignment.
Top Skills: Ad ServingAgentic AiAPIsCloud-NativeCtvData PlatformsDspEvent-Driven ArchitecturesFinopsGenerative AiIdentity ManagementKubernetesMicroservicesObservabilityRetrieval-Augmented Generation (Rag)Security-By-DesignSsaiSspWorkflow Orchestration
An Hour Ago
Hybrid
New York, NY, USA
140K-324K Annually
Senior level
140K-324K Annually
Senior level
Digital Media • Information Technology • News + Entertainment
Lead growth for Ecommerce and DTC advertisers by building go-to-market strategy, activating priority accounts, developing pipeline, and partnering cross-functionally to scale revenue and shape product and measurement for premium CTV video advertising.

What you need to know about the NYC Tech Scene

As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.

Key Facts About NYC Tech

  • Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
  • Key Industries: Artificial intelligence, Fintech
  • Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
  • Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account