Who we are:
For over 25 years, Global Relay has set the standard in enterprise information archiving with industry-leading cloud archiving, surveillance, eDiscovery, and analytics solutions. We securely capture and preserve the communications data of the world’s most highly regulated firms, giving them greater visibility and control over their information and ensuring compliance with stringent regulations.
Though we offer competitive compensation and benefits and all the other perks one would expect from an established company, we are not your typical technology company. Global Relay is a career-building company. A place for big ideas. New challenges. Groundbreaking innovation. It’s a place where you can genuinely make an impact – and be recognized for it.
We believe great businesses thrive on diversity, inclusion, and the contributions of all employees. To that end, we recruit candidates from different backgrounds and foster a work environment that encourages employees to collaborate and learn from each other, completely free of barriers.
Your role:
We are seeking a motivated, detail-oriented Sales Development Representative (SDR) focused on supporting the success of our events program. This entry-level role is ideal for someone eager to launch a career in enterprise software sales who thrives on connecting people, organizing details, and helping transform marketing activity into a qualified pipeline for Sales.
Your responsibilities:
Event Lifecycle Support
- Research and qualify attendee lists before industry conferences and events, prioritizing accounts and contacts that match our Ideal Customer Profile (ICP).
- Enter all attendees into Salesforce and prepare briefing notes for Sales.
- Conduct pre-event outreach (phone, email, LinkedIn) to generate interest and schedule meetings for Sales.
- Support on-site activity by assisting with booth lead capture, coordinating scheduled meetings, and ensuring accurate Salesforce tagging.
- Post-event, follow up with attendees to nurture leads and transition qualified opportunities to Sales.
Marketing Campaign Alignment
- Track event leads’ engagement with marketing campaigns (emails, webinars, nurture tracks) and ensure Sales visibility.
- Share relevant marketing materials (case studies, product sheets, videos) with prospects to enhance outreach.
- Provide feedback to Marketing on which campaigns, events, and messages generate the highest quality leads.
Sales Handoff & Pipeline Hygiene
- Qualify leads based on criteria such as interest, authority, and buying timeline before passing to Sales.
- Maintain accurate and complete Salesforce data, including lead source, campaign attribution, and status updates.
- Route leads quickly and accurately to the correct sales representative, segment, or territory.
Analytics & Reporting
- Support event ROI measurement by tracking leads generated, meetings booked, and pipeline created.
- Monitor conversion rates from event leads to opportunities, surfacing insights for improvement.
- Build and maintain simple Salesforce reports and dashboards that provide transparency to both Marketing and Sales leadership.
Cross-Functional Collaboration
- Participate in regular Sales and Marketing syncs to share updates, insights, and feedback from events and campaigns.
- Document and circulate best practices (effective outreach scripts, objection handling, email templates) to improve team performance.
- Capture anecdotal customer and prospect feedback from events to inform product positioning and marketing messaging.
About you:
- Bachelor’s degree in Business, Marketing, Communications, or related field.
- Strong verbal and written communication skills.
- Highly organized with excellent attention to detail and ability to manage multiple priorities.
- Comfortable with CRM tools (Salesforce experience preferred).
- Proactive, curious, and eager to learn; motivated to build a career in sales and technology.
What we offer:
- Comprehensive training on Global Relay’s solutions, sales methodology, and compliance technology landscape.
- A clear career progression path into Sales or Marketing roles.
- A dynamic, collaborative environment in our New York City office.
Compensation:
Global Relay advertises the pay range for this role in compliance with applicable pay transparency laws. Individual pay rates are determined by evaluating factors such as expertise, skills, education, and professional background.
The range below reflects the expected annual base salary, which is only one element of our comprehensive total rewards package designed to reflect our company pay philosophy, culture and values. We aim to foster an inspiring work environment and support employees' work-life rhythms. We provide a comprehensive health benefits program, including extended health coverage, and short-term / long-term disability insurance. Employees receive annual allotted vacation days, which increase based on tenure. Other benefits include paid sick days, maternity/parental leave enhanced program, commuter benefits, and a 401(k)-retirement plan with company contribution matching. This role is also eligible for a commission structure.
For employees at our New York office, we provide additional perks and amenities to enhance your work experience including a subsidized meal program, courtesy of our in-house culinary team!
What you can expect:
At Global Relay, there’s no ceiling to what you can achieve. It’s the land of opportunity for the energetic, the intelligent, the driven. You’ll receive the mentoring, coaching, and support you need to reach your career goals. You’ll be part of a culture that breeds creativity and rewards perseverance and hard work. And you’ll be working alongside smart, talented individuals from diverse backgrounds, with complementary knowledge and skills.
Global Relay is an equal-opportunity employer committed to diversity, equity, and inclusion.
We seek to ensure reasonable adjustments, accommodations, and personal time are tailored to meet the unique needs of every individual.
To learn more about our business, culture, and community involvement, visit www.globalrelay.com.
Top Skills
Global Relay New York, New York, USA Office
1560 Broadway, New York, NY, United States
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