Search Manager (SEO & AI)

About Us

Rho is the all-in-one banking platform for startups and the accountants who support them. With banking set up in minutes, 2% cashback cards, and powerful tools for managing spend, paying bills, and closing the books, Rho helps high-growth startups move fast and stay focused—with support that goes to the ends of the earth to help you win.

We're seeking an innovative Search Manager to lead our organic search and AI discovery strategies. This role sits at the intersection of traditional SEO and emerging AI search technologies, helping Rho.co maximize visibility across both conventional search engines and new AI platforms.

• Develop and implement comprehensive SEO strategies across programmatic, technical, and editorial domains.

• Create and execute strategies to improve ranking and visibility on AI platforms, including Perplexity, ChatGPT, Claude, Gemini, and Llama.

• Analyze search patterns across traditional and AI search engines to identify trends and opportunities.

• Oversee affiliate marketing programs related to search discovery

• Collaborate with content and product teams to ensure all assets are optimized for both traditional and AI search discovery

• Manage and optimize our Profound instance for AI-powered search functionality.

• Monitor performance metrics and provide regular reporting on search visibility and traffic acquisition

• Stay current with emerging trends in AI search behavior and algorithm changes

• 3+ years experience in SEO, search engine marketing, or other technical marketing disciplines.

• Knowledge of AI search platforms and how they differ from traditional search engines.

• Experience with search analytics tools and SEO software

• Familiarity with affiliate marketing program management

• Strong analytical skills and data-driven decision-making

• Excellent communication skills to collaborate across teams

• Experience with programmatic SEO implementation.

• Understanding of semantic search and natural language processing concepts.

• Experience with content strategy specifically for AI discovery.

Our people are our most valuable asset. The salary range for this role is $110,000 - $150,000. Base salary may vary depending on relevant experience, skills, and business needs. In addition to base pay, Rho offers equity, healthcare benefits, and paid time off.

Diversity is a core value at Rho. We’re passionate about building and sustaining an inclusive and equitable environment for all those involved with our mission, including employees, contractors, candidates, customers, and vendors. We believe every member of the Rho community enriches our ability to provide a broad range of ways to understand and engage with the market, identify problems, and drive solutions that align with our mission. We welcome all qualified applications and support each of our Rho’ers with ongoing professional growth opportunities.