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Adobe

Senior Digital Strategist, Content Strategy & Operations

Reposted 15 Hours Ago
Be an Early Applicant
In-Office
3 Locations
132K-245K Annually
Senior level
In-Office
3 Locations
132K-245K Annually
Senior level
The Senior Adoption Strategist leads change management and adoption strategies for Adobe's Content Supply Chain, ensuring successful integration of technologies and alignment with client goals. Responsibilities include stakeholder analysis, transformation plans, and measuring adoption outcomes.
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Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!


 

The Opportunity 

Customer Experience is entering a new era—one where AI is a fundamental driver of how people interact with brands, platforms, and services. This role offers the chance to guide some of the world’s most influential brands as they meet the moment. You’ll help clients harness AI to evolve their content supply chain and operational capabilities.  

As a Senior Digital Strategist, you’ll help clients advance their vision for an end-to-end content supply chain that enables better personalization and accelerates speed-to-market. You’ll contribute to crafting operating models, governance frameworks, and roadmaps that align content strategy & operations with business objectives. You’ll guide organizations by using Adobe’s industry-leading solutions like Adobe Experience Manager, Adobe GenStudio, and Firefly-powered generative technologies. These tools help build content ecosystems that enable scalable, personalized experiences and efficient delivery. 

 

What You’ll Do 

This role leads digital transformation work with senior leaders. The focus is on the digital content workflow, technology adoption, and how teams work together. You will define strategy, find gaps, and build solutions based on data. You will work in matrixed organizations to align priorities and help teams move work forward. 

You will assess content operations across people, processes, platforms, governance, and operating models. You will design future state process from planning through delivery and optimization. You will advise on content operating models, including governance, workflows, and team structures. Collaborate with content, marketing, technology, and operations teams to align content strategy with business goals and platform capabilities.  

You will help clients apply AI in content operations. This includes automation, metadata, reuse, personalization, and content intelligence. You will support change management so new ways of working take hold. You will present recommendations and roadmaps to senior leaders, mentor project teams, and work through new or unclear problems using structured problem-solving. 

 

Basic Qualifications 

  • 10+ years of experience in digital strategy, content operations, enterprise consulting, or related fields, with a solid foundation in value measurement and transformation work.  

  • Demonstrated ability to navigate matrixed organizations, build influence across multi-functional teams, and align diverse complex business groups toward shared objectives 

  • Expertise in Adobe Experience Cloud solutions, including real-time personalization, process automation, and data-driven decision-making.  

  • Experience leading enterprise-wide content operations, driving efficient content supply chains, personalization programs, and omnichannel execution.  

  • Proven success contributing to executive-level transformation projects with Fortune 500 clients, bringing structured data-driven thinking and clarity to complex challenges.  

  • Effective communication and executive‑ready presentation skills, with the ability to simplify complex ideas into compelling narratives.  

  • Experience driving adoption and change‑management efforts, supporting participant evangelization and enablement.  

  • A self-starter mentality, with a consistent curiosity and a strong habit of strategic questioning that fuels innovation.  

  • Comfort working in ambiguous environments, applying an entrepreneurial, problem‑solving approach to net‑new or “first time” challenges. 

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $131,600 -- $245,300 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

 

In California, the pay range for this position is $169,400 - $245,300 In New York, the pay range for this position is $169,400 - $245,300

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

Jan 15 2026 12:00 AM

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

 

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email [email protected] or call (408) 536-3015.

Top Skills

Adobe Experience Manager
Adobe Experience Platform
Adobe Workfront
Prosci Adkar

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