Senior Brand Designer

About the Role

We’re a team of passionate, forward-thinking professionals eager to take on the challenge of the mental health crisis and play a formative role in providing life-saving solutions. If you’re inspired by our mission and energized by the opportunity to increase access to mental healthcare and impact millions of lives in a profound way, apply today.

We're looking for a versatile Senior Brand Designer as we scale our marketing efforts and support an ongoing rebrand initiative. You'll be the go-to designer for our marketing team, creating assets across print, social media, email, and paid advertising that help families find us and feel confident in choosing Charlie Health.

This role is ideal for someone who thrives in dynamic environments, can work independently, and enjoys the variety of moving between different types of design work. Depending on hiring velocity and business needs, there may be opportunities to support web design projects as well.

Responsibilities

• Primary Focus (70-80% of your time):
• Design print collateral for events, partnerships, and offline touchpoints
• Design assets for paid advertising campaigns across Meta, Google, TikTok, and other platforms
• Create email templates and campaign graphics that drive engagement
• Develop social media content that resonates with our audience while maintaining brand consistency
• Support our ongoing rebrand efforts by applying and refining brand guidelines across touchpoints
• Collaborate with marketing, growth, and clinical teams to ensure creative aligns with campaign goals
• Flex Capacity (20-30% of your time, as needed):
• Support web design projects including landing pages, website updates, or conversion experiments
• Help establish design systems and templates that enable the team to scale
• Jump in wherever the team needs design support as priorities shift

Requirements

Experience & Skills:

• 5+ years of experience in brand, marketing, or digital design with a strong portfolio demonstrating range
• Proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Experience designing for multiple channels: social, email, print, and digital advertising
• Understanding of responsive design principles and web design fundamentals
• Comfortable working within existing brand guidelines while knowing when to push boundaries
• Strong communication skills and ability to work asynchronously with remote teams
• Self-directed and able to manage multiple projects with competing deadlines

Bonus Points:

• Experience in healthcare, mental health, or mission-driven organizations
• Motion graphics or video editing skills (After Effects, Premiere)
• Experience with A/B testing or performance marketing creative
• Understanding of accessibility standards and inclusive design practices

You'll Thrive Here If You:

• Are energized by variety and don't mind switching between designing an Instagram carousel and a printed booklet in the same day
• Can work independently without extensive art direction but know when to ask questions
• Have a point of view but are open to feedback and iteration
• Care about using design to reduce stigma and make mental health care more accessible
• Are comfortable with ambiguity and can adapt as business priorities evolve

Charlie Health is pleased to offer comprehensive benefits to all full-time, exempt employees. Read more about our benefits here. The total target base compensation for this role will be between $130,000 and $170,000 per year at the commencement of employment. #LI-HYBRID