Senior Manager, Go-To-Market Finance

WHAT WE DO MATTERS:

At The Knot Worldwide, we champion celebration - and that starts with celebrating our people. Our employees are passionate dreamers, thoughtful doers, and lifelong learners who power meaningful moments for millions around the world. We’re united by authentic connection, shared purpose, and a deep commitment to the global community we serve. Here, flexibility and belonging go hand in hand with high performance. Driven by our core values, we believe the best ideas come from empowered teams: those who consistently collaborate with intention to design solutions, spark ideas, and drive impact. Our people are at the heart of our success.

The Financial Planning and Analysis (FP&A) team at The Knot Worldwide is the financial engine that partners with executive leadership to drive growth by providing comprehensive financial advice that enables informed, high-impact decision-making across our entire expansive family of brands and business models (2-Sided Marketplaces, eCommerce, Advertising, and Media).

We are seeking a Senior Manager of Go-to-Market Finance who will serve as a key financial partner for our commercial leadership (Chief Revenue Officer and US Sales Leadership). This is a high-impact role focused on driving growth and GTM efficiency as the finance leader for our two largest marketplace businesses The Knot and WeddingWire.

1. Strategic Business Partnership

• CRO and US Sales Finance Partner: Act as a partner to our Commercial Leadership team including Chief Revenue Officer (CRO) and US Sales Leadership guiding decision-making for The Knot and WeddingWire marketplaces.

• Pricing & Monetization: Partner with the Pricing and Monetization leader to model, test, and analyze the financial impact of new business models and pricing strategies.

2. GTM & Unit Economic Analysis

• GTM Financial Modeling: Own the financial modeling for all Go-to-Market motions continuously analyzing and reporting on key unit economic indicators such as LTV:CAC, CAC Payback Period, and Sales Efficiency.

• Cohort Analysis: Drive deep-dive cohort analyses to enhance the understanding of performance, developing new ways to view the business and track results.

• Strategic Modeling: Build and maintain sophisticated financial models to support strategic decisions, investment ROI, and other high-impact initiatives.

3. Financial Planning, Reporting, & Automation

• Executive Reporting: Assist in preparing and presenting financial analysis and key metrics for management, the Board of Directors, and investors.

• Planning: Serve as a trusted advisor to leaders on resource allocation including headcount planning and expense management to drive efficient growth.

• Ad-Hoc Analysis: Lead ad-hoc, in-depth financial analysis and reporting projects to provide critical decision support for commercial leadership.

• Automation & AI Champion: Champion the adoption of automation and AI tools within the finance function to enhance efficiency and analytical capabilities.

• Relevant Background: 8+ years of increasing responsibility in highly analytical roles such as Strategic Finance, Go-to-Market Finance, Investment Banking, Private Equity, Data Science, or Management Consulting (or 6+ years showing rapid career acceleration).
• Education: MBA and a Bachelor's degree (BA or BS) in Finance, Accounting, Business, Economics, STEM, or a highly analytical field (e.g., Engineering, Math, Statistics).
• Strategic Acumen: Deep understanding of competitive dynamics and the broader industry landscape; ability to connect daily operational decisions to long-term strategic goals.
• Model Building: Proven ability to build, refine, and maintain sophisticated financial models for existing businesses and new ventures.
• Analytical Excellence: Exceptional analytical and problem-solving skills, with the capacity to think creatively and critically about unstructured problems.
• Strategic Storyteller: Exceptional written and verbal communication skills; capacity to translate complex technical analysis into a clear, compelling narrative that effectively influences C-level executives and non-finance stakeholders.
• Leadership Presence: Confidence and skill to present effectively, describe complex deliverables, and communicate effectively with Senior Leadership.
• Collaboration: Highly collaborative team player with strong relationship-building skills and a positive contributor to the team environment.
• Entrepreneurial Drive: High-energy self-starter who is dedicated to driving toward goals and seeks new ways to assess and visualize data/performance that scales effectively.
• Adaptability: Thrives in constant change and is able to work independently to manage multiple priorities, consistently delivering high-quality, precise work even under pressure and tight deadlines.

WORK MODEL:

This role is Together@TKWW-eligible and based near one of our office hubs. You’ll be expected to work in the office two days a week as part of our hybrid work model.

At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job. Together, we have an incredible opportunity to make it even easier for our customers to plan life’s most meaningful moments and for our small business owners to grow and scale. We would love to have you with us on our journey.   

WHAT WE LOVE ABOUT YOU:

• Commit to our customers: You act as one team on behalf of our customers. You lead with head and heart, and build what matters for life's most meaningful moments.
• Raise the bar: You define "great" and work backwards. You don't just accept how it's been done, but boldly define how it should be. You are unafraid to innovate, learn, and keep moving forward toward our shared vision.
• Be all in: You believe in our mission and take ownership of your work. You debate openly to reach the best outcomes, speaking with clarity and care, embracing diverse perspectives, then commit fully.
• Celebrate impact: You measure success by the outcomes you create. You hold yourself accountable to delivering value, while recognizing progress and the lessons learned along the way.  You love to win, together.

WHAT YOU LOVE ABOUT US:

We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter, both in and out of the office.. We offer flexible vacation, generous parental leave, and prioritize initiatives that support the growth, development, and happiness of our people.

• For Together@TKWW-eligible roles, this includes regular in-office time to foster collaboration and connection.
• For roles not eligible for in-office expectations, we support connection through virtual collaboration and intentional gatherings.

To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; Delhi, India; Galway, Ireland; London, England; New York, NY; and Washington, D.C.

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US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
Privacy Notice:  The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult our The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult our Privacy Policy. If you wish to file a complaint, you may contact the competent data protection authority. If you wish to file a complaint, you may contact the competent data protection authority.