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athenahealth

Senior Manager of Influencer Relations

Reposted 3 Hours Ago
Be an Early Applicant
Remote
6 Locations
116K-196K Annually
Senior level
Remote
6 Locations
116K-196K Annually
Senior level
Lead and evolve the Influencer Relations program, manage analyst relationships, coordinate influencer events, and collaborate with various teams to enhance strategic reputation building in healthcare technology.
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Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.

Senior Manager of Influencer Relations

We are looking for a Senior Manager of Influencer Relations to join the Marketing team at athenahealth. In this role, the Senior Manager of Influencer Relations will lead the evolution of our Analyst Relations function at athenahealth into a modern, strategic industry influencer relations program. This role is designed for a healthcare-savvy communicator with experience managing relationships with HIT associations and analyst firms, orchestrating high-impact influencer events, and managing C-Suite executive briefings. This role reports into the vice president of Ecosystem Marketing 

 

In addition to overseeing key analyst firm relationships, like KLAS and Gartner, the Senior Manager of Influencer Relations will lead program development and execution for Consultant Day, Private Equity Day, and Analyst Day. These hosted, in-person events aim to attract top-tier national and vertical-specific healthcare IT firms to discuss the collective needs of shared customers and identify opportunities for deeper collaboration. These events are a critical part of our strategy to build trusted relationships, uncover growth insights, and align on forward-looking healthcare technology priorities. 

 

The ideal candidate will bring a mix of healthcare technology domain knowledge, project leadership skills, and relationship-building acumen to support strategic reputation building. The Senior Manager of Influencer Relations will partner closely with Customer Advocacy, Segment Marketing, and Integrated Communications to ensure analyst coverage and association relationships remain strong, while simultaneously expanding our reach and credibility through new influencer engagement programs.  

Job Responsibilities

  • Act as a relationship manager to key associations, influencers, consultants, and investors in our ecosystem—building long-term trust and engagement. 

  • Cultivate and manage relationships with key healthcare industry associations (e.g., AMA, BGH) to expand athenahealth’s industry influence, identify partnership opportunities, and support executive thought leadership initiatives. 

  • Serve as the primary program lead for all KLAS-related activity—owning our KLAS performance roadmap and quarterly engagement strategy, maintaining visibility into upcoming KLAS reports, and coordinating internal readiness plans. 

  • Establish a scalable process to track analyst survey activity and performance; identify trends and communicate insights back to executive leaders to improve customer experience scores and perceptions. 

  • Evaluate other benchmarking reports for strategic relevance within ambulatory HIT; recommend and coordinate participation selectively where impact aligns with influence. 

  • Design and lead new influencer programs: Consultant Day, Private Equity Day, and Analyst Day  defining goals, agendas, speaker lineups, and target invite lists. 

  • Collaborate with Sales, Corp Dev, Product, and Marketing to ensure influencer events are aligned to strategic growth priorities and tailored to each audience. 

  • Represent the company with polish and professionalism in external conversations and coach internal executives on influencer positioning and talking points. 

  • Support internal teams and events, including briefings on analyst firm reports and analyst speaker needs. 

  • Attend and represent the company at industry events where analyst engagements are expected.  

  • Participate in and inform cross-departmental projects based on analyst findings, recommendations, and/or requests.  

  • Support Government Affairs team with industry-impacting efforts, as applicable.  

Typical Qualifications

  • Bachelor’s degree in Marketing, Business Administration, Communications, or similar

  • Strong understanding of ambulatory EHRs and Practice Management, Revenue Cycle, Patient Access & Patient Engagement, VBC & population health, AI, and interoperability trends in ambulatory care.

  • 10+ years’ experience in corporate communications, analyst relations, and/or influencer strategy roles, ideally within the healthcare IT or healthcare services sector.

  • Previous responsibility managing KLAS relationships and coordinating executive performance reviews.

  • Experience planning and executing C-level roundtables, advisory boards, or influencer events.

  • Excellent project management, analytics, ROI measurement, and cross-functional coordination skills.

  • Exceptional communication and executive presence; comfortable influencing internal and external senior audiences.


Expected Compensation

$116,000 - $196,000

The base salary range shown reflects the full range for this role from minimum to maximum. At athenahealth, base pay depends on multiple factors, including job-related experience, relevant knowledge and skills, how your qualifications compare to others in similar roles, and geographical market rates.  Base pay is only one part of our competitive Total Rewards package - depending on role eligibility, we offer both short and long-term incentives by way of an annual discretionary bonus plan, variable compensation plan, and equity plans.


About athenahealth

Our vision: In an industry that becomes more complex by the day, we stand for simplicity. We offer IT solutions and expert services that eliminate the daily hurdles preventing healthcare providers from focusing entirely on their patients — powered by our vision to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.

Our company culture: Our talented  employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our vision. We are a diverse group of dreamers and do-ers with unique knowledge, expertise, backgrounds, and perspectives. We unite as mission-driven problem-solvers with a deep desire to achieve our vision and make our time here count. Our award-winning culture is built around shared values of inclusiveness, accountability, and support.

Our DEI commitment: Our vision of accessible, high-quality, and sustainable healthcare for all requires addressing the inequities that stand in the way. That's one reason we prioritize diversity, equity, and inclusion in every aspect of our business, from attracting and sustaining a diverse workforce to maintaining an inclusive environment for athenistas, our partners, customers and the communities where we work and serve.

What we can do for you:

Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative  workspaces  — some offices even welcome dogs.

We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment,full-time. With consistent communication and digital collaboration tools, athenahealthenablesemployees to find a balance that feels fulfilling and productive for each individual situation.

In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. We provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued. 

Learn more about our culture and benefits here: athenahealth.com/careers  

https://www.athenahealth.com/careers/equal-opportunity

Top Skills

AI
Ehrs
Interoperability
Patient Access
Patient Engagement
Practice Management
Revenue Cycle

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