Plans and executes multichannel marketing campaigns, including social media, email, paid advertising, content, PR, and internal communications. Creates content, tracks and analyzes campaign performance, optimizes tactics, manages vendors and budgets, updates the website, supports digital and in-person events, contributes to marketing strategy, and mentors junior team members.
Company Description
PSI is a leading Contract Research Organization with more than 30 years on the market, offering a perfect balance between stability and innovation to both clients and employees. We focus on delivering quality and on-time services across a variety of therapeutic indications.
Job DescriptionThe PSI Marketing team is looking for a driven, self-motivated individual with a love of organization and process. Working with our team of creatives, digital gurus, and strategists, this role will serve an essential part overseeing internal and external campaigns, digital recruitment initiatives, and supporting our efforts in sales.
Responsibilities Include:
- Plans and executes assigned marketing campaigns (email, social, paid ads, content, PR, internal communication)
- Creates content for assigned channels
- Tracks performance metrics and produces reports for stakeholders
- Analyzes performance of assigned campaigns and optimizes tactics
- Manages relations with marketing vendors
- Manages budgets and billing for assigned channels
- Performs updates of the PSI website
- Plans and supports PSI events, working with the global marketing events team
- Contributes to PSI marketing strategy
- Mentors junior members of the marketing team
- Bachelor’s degree
- East Coast Location Preferred
- At least 3-5 years running B2B social media campaigns (LinkedIn), experience with Instagram, Facebook, TikTok and/ weChat is a plus
- Experience running digital events (coordinating, content development, post event activity)
- Event planning experience is a plus
- Strong writing and editing experience, outstanding verbal communication skills
- Capable of managing multiple projects at once with high attention to detail
- Comfortable in a dynamic, fast-paced environment
- Knowledge of graphic design software (i.e. Canva, Photoshop)
All your information will be kept confidential according to EEO guidelines.
For this position, PSI is not hiring individuals who require work visa for employment or continued employment now or anytime in the future.
Similar Jobs
6 Days Ago
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Leads hands-on activation of programmatic, paid social, and paid search campaigns across multiple brands. Builds campaigns, configures targeting and budgets, performs quality assurance, monitors delivery, optimizes performance, maintains taxonomy and launch governance, and produces reporting and dashboards. Partners with analytics, marketing, trafficking, and MarTech teams on tracking, attribution, creative, and audience activation. Requires strong platform expertise, media mathematics, campaign analysis, process discipline, and execution against firm launch dates.
Top Skills:
6SenseDemandscienceDomoDv360Google AdsLinkedInMetaExcelMonday.ComPower BISalesforce Data CloudSearch Ads 360TableauTerminusYoutube
6 Days Ago
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Leads hands-on paid media activation across programmatic, paid social, and paid search. Builds campaigns, configures targeting and bids, performs quality assurance, monitors delivery, optimizes performance, and produces reporting and dashboards. Owns campaign taxonomy, naming standards, launch governance, documentation, and testing. Partners with analytics, MarTech, creative, and marketing teams on tracking, attribution, audience activation, and performance improvements.
Top Skills:
6SenseAd ServingConversion TrackingDemandscienceDomoDv360Google AdsLinkedInMetaExcelMonday.ComPower BIProgrammatic AdvertisingSalesforce Data CloudSearch Ads 360TableauTerminusTracking PixelsYoutube
6 Days Ago
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Leads hands-on paid media activation across programmatic, paid social, and paid search. Builds, launches, monitors, optimizes, and reports on campaigns while managing targeting, tracking, taxonomy, QA, and launch governance. Develops dashboards, conducts performance analysis, coordinates creative and analytics requirements, recommends optimization strategies, and contributes to paid media standards and team knowledge sharing.
Top Skills:
6SenseDemandscienceDomoDv360Google AdsLinkedInMetaExcelMonday.ComPower BISalesforce Data CloudSearch Ads 360TableauTerminusYoutube
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory
