Senior Media Strategist, Paid Search - Websites

The Paid Search team is looking for a Senior Paid Search Strategist to lead the strategy, execution, and optimization of PPC Campaigns in international markets.

We're looking for a strategic, autonomous, results-driven marketer with expertise in SEM tactics, a passion for process building, and the ability to work across multiple work streams. If you thrive on collaboration, are driven by data, excel in flawless execution, and are dedicated to continuous growth and improvement, we'd love to hear from you.

This is a full-time hybrid position based in our New York office, and you will report to our Paid Search Channel Lead.

• Lead SEM campaign strategy, reporting, and execution in international markets by leveraging market-level insights from our Go-to-Market international managers.
• Develop and implement streamlined processes to improve efficiency and effectiveness in managing SEM campaigns and communications.
• Influence international budget planning, optimization, and forecasting to ensure optimal allocation.
• Effectively communicate 'always-on' campaign performance, proactively flag trends, provide clear insights, and develop recommendations to drive data-driven decision-making that achieves our KPI.
• Conduct frequent deep dives into our SEM accounts to drive larger-scale optimizations, and influence Go To Market strategy. Unpack nuances across international markets and English vs Non-English search trends.
• Spearhead various initiatives, including leading tests with cross-functional teams such as Frontsite, Product and Product Marketing.

• Minimum of 3-5 years of experience within Paid Search.
• Strong hands-on experience navigating and ability to independently execute within the Google Ads and Bing platforms – SA360 experience is a plus.
• Strong comprehension of smart bidding strategies, which to leverage when, and experience in running tests.
• Strong communicator who can clearly articulate strategy, surface risks or needs, and collaborate across marketing, analytics, and product teams.
• Experience serving as a liaison between cross-functional teams particularly our regional marketing managers, Product Marketing, Localization, and Analytics.
• Ability to build new processes, especially where cross-team input is required to deliver high-quality SEM support.
• Comfort working with data, identifying trends, and developing clear, actionable insights; experience with Looker is a plus.

• A choice between medical plans with an option for 100% covered premiums
• Fertility and adoption benefits
• Access to supplemental insurance plans for additional coverage
• Headspace mindfulness app subscription
• Global Employee Assistance Program
• Retirement benefits with employer match
• Flexible paid time off
• 20 weeks for parental leave and up to 12 weeks to care for an ill family member
• Pretax commuter benefit
• Education reimbursement
• Employee donation match to community organizations
• 8 Global Employee Resource Groups (ERGs)
• Dog-friendly workplace
• Free lunch and snacks
• Private rooftop
• Hack week twice per year

The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include on-target commissions or overtime pay), Squarespace employees are eligible to be granted an option to purchase our common stock.

Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity and creating and managing social media presence with Bio Sites and Unfold. Our team of more than 1,500 is headquartered in bustling New York City, with offices in Dublin, Ireland, Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia. For more information about our company culture, visit https://www.squarespace.com/about/careers.

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

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