Livecareer Logo

Livecareer

Senior Product Manager II (Growth & Traffic)

Posted Yesterday
Be an Early Applicant
Remote
Hiring Remotely in United States
150K-190K Annually
Senior level
Remote
Hiring Remotely in United States
150K-190K Annually
Senior level
Leads growth and traffic acquisition across BOLD’s brands, owning job distribution, paid acquisition, SEO, attribution, bidding, traffic quality, and growth technology roadmaps. Partners with marketing, engineering, data science, and executive stakeholders to define acquisition strategies, run large-scale experiments, improve conversion and retention, and manage KPIs including traffic, CAC:LTV, ROAS, and user growth. Coaches product managers and drives cross-functional alignment.
The summary above was generated by AI
About the Role

We’re hiring a Senior Product Manager II to grow traffic across BOLD’s brands. You’ll work with Marketing, Paid Acquisition, SEO, and Engineering to build and scale how we acquire users across our sites.

You’ll lead growth projects across several teams, set up how we run experiments, and turn more high-intent visitors into active users. You’ll be the main product partner to marketing leadership, turning business goals into roadmaps and clear requirements.

About this team

You’ll partner closely with cross-functional growth and traffic leaders, software engineers, data scientists, and performance marketing teams to build scalable acquisition loops and drive user growth across BOLD’s multi-brand ecosystem.

What you'll do

  • Use traffic data and customer insight to make the case for where growth should come from, and get executives and marketing leaders aligned on it.
  • Run job distribution day to day: the real-time CPC bidding engine, API partner integrations and attribution, and click-quality controls like bot detection and fraud quarantine.
  • Own Joblist, our owned traffic-arbitrage channel, including Google bidding and ROAS targets, and run it as a traffic source for the marketplace rather than a stand-alone profit center.
  • Work with Engineering on the long-term growth tech roadmap. Spot where our acquisition platforms will hit their limits, and steer investment so they can scale.
  • Coach other PMs and partners on fixing growth and onboarding bottlenecks, working through ambiguity, and making sound product decisions.
  • Run experiments at scale across every customer-facing surface, and use research and data to decide what to test next.
  • Define and track the growth KPIs that matter to the business, such as traffic growth, conversion, CAC:LTV, and retention.

What you'll need

  • 8+ years in product management, with a track record of growing traffic, revenue, and user acquisition at a senior or principal level.
  • Experience working directly with marketing executives and sharing ownership of acquisition goals and budgets.
  • Deep knowledge of martech integrations, SEO, paid media attribution, programmatic landing pages, and personalized user journeys.
  • Strong skills in web analytics, user behavior modeling, and experiment design, and the judgment to use them when deciding where to invest.
  • Experience earning trust across teams, resolving conflicts between them, and coaching mid-level PMs.
  • A bachelor’s or master’s degree in business, computer science, marketing, or a quantitative field, or equivalent experience.

What's good to have 

  • Hands-on experience with custom media attribution, predictive LTV models, or programmatic SEO.
  • Experience owning growth across multiple brands or regions.

Benefits

Outstanding Compensation

  • Competitive salary
  • Bi-annual bonus
  • 401(k) plan with match
  • Equity in company
  • Flexible spending accounts (health, dependent care)
  • Internet and home office reimbursement

100% Full Health Benefits

  • Medical, dental, and vision (optional plans for your family)
  • Life & long-term disability insurance (optional)
  • Mental health support and resources
  • Wellness reimbursement (gym, health apps, etc.)
  • Pet Insurance (optional)

Flexible Time Away

  • Flexible PTO
  • Sick time policy
  • Observed holidays

Eligibility

Eligible Hiring Locations

This position is 100% remote, work from home.

BOLD can hire full-time residents of the following U.S. States & Territories: Arizona, California, Colorado, Connecticut, District of Columbia (Washington D.C) Florida, Georgia, Illinois, Indiana, Kentucky, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Puerto Rico, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Wisconsin.

California Residents: Please see our privacy notice for more info on how we handle your data.

 #LI-Remote

Additional Pay Ranges
• All other locations: $150,000-$175,000
• SF/NY/Seattle : $165,000-$190,000
• Austin/Chicago: $155,000-$180,000
 

Individual pay is based on location, transferable skills, experience, and other relevant factors. This estimated range is based on the best available market data and factors, all of which are subject to change. This position may also be eligible for a bonus and medical, dental, vision, life, short and long-term disability insurance, 401(k), paid time off, sick leave, and paid holidays, all subject to applicable plan terms.

Starting pay range
$150,000—$190,000 USD

About Bold
We Transform Work Lives
As an established global organization, BOLD helps people find jobs. Our story is one of growth, success, and professional fulfillment. We create digital products that have empowered millions of people in 180 countries to build stronger resumes, cover letters, and CVs. The result of our work helps people interview confidently, finding the right job in less time. Our employees are experts, learners, contributors, and creatives.

We Celebrate And Promote Diversity And Inclusion
We value our position as an Equal Opportunity Employer. We hire based on qualifications, merit, and our business needs. We don't discriminate regarding race, color, religion, gender, pregnancy, national origin or citizenship, ancestry, age, physical or mental disability, veteran status, sexual orientation, gender identity or expression, marital status, genetic information, or any other applicable characteristic protected by law.
Under San Francisco's Fair Chance Ordinance, qualified applicants with arrest and conviction records will be considered for the position.

Similar Jobs

2 Hours Ago
Remote or Hybrid
75K-140K Annually
Mid level
75K-140K Annually
Mid level
Artificial Intelligence • Fintech • Insurance • Marketing Tech • Software • Analytics
Investigates, evaluates, and resolves complex environmental, auto, and general liability claims. Reviews coverage, liability, damages, reserves, subrogation, and suspicious claims; coordinates with counsel and consultants; manages litigation, mediations, settlements, and trials; communicates with policyholders; and recommends case strategies and values. Also maintains action plans and supports training for less experienced staff.
5 Hours Ago
Remote or Hybrid
100K-100K Annually
Mid level
100K-100K Annually
Mid level
eCommerce • Legal Tech • Professional Services • Software • Data Privacy
The Senior Referral Affiliate Manager manages affiliate profiles, develops relationships, strategizes growth, conducts competitive analysis, and negotiates deals in a service-based affiliate role.
Top Skills: Shareasale
5 Hours Ago
Remote or Hybrid
65K-65K Annually
Junior
65K-65K Annually
Junior
eCommerce • Legal Tech • Professional Services • Software • Data Privacy
As an Ad Buyer, you'll conduct market research, set up and manage ad campaigns, and monitor their performance while collaborating with the marketing team.
Top Skills: Facebook Ads ManagerGoogle Ads

What you need to know about the NYC Tech Scene

As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.

Key Facts About NYC Tech

  • Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
  • Key Industries: Artificial intelligence, Fintech
  • Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
  • Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account