Senior Product Manager

At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It's transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We're not waiting for the future to arrive. We're shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together.
The Crown Is Yours
As a Senior Product Manager, you'll own the Promotions experience for our Sportsbook platform, driving innovative, scalable, and personalized features that delight users and deliver business results. You'll guide cross-functional teams across engineering, analytics, and design to deliver promotional mechanics that are as seamless as they are impactful. Your work will shape how customers engage with our most visible incentives-building smarter experiences that keep players coming back. With an eye on customer value and profitability, you'll define and evolve our promotional strategy for one of our most critical growth levers.
What you'll do as a Senior Product Manager, Promotions

• Own the vision, roadmap, and execution for the Promotions product area across Sportsbook
• Design and ship scalable promotional mechanics that enhance engagement without disrupting user flow
• Partner with Engineering to deliver reusable APIs, tools, and libraries that unlock promotional agility
• Collaborate with Analytics and Data Science to optimize promo effectiveness through experimentation and personalization
• Elevate the perceived value of promotions by improving visibility, clarity, and customer feedback loops
• Define and track KPIs that measure promo adoption, performance, and profitability
• Balance promotional impact with business outcomes, driving strategy to increase incentivized handle
• Act as a thought leader across the organization on how to grow customer value through promotions

What you'll bring

• At least 5 years of product management experience, ideally in consumer-facing platforms
• Experience designing customer journeys that balance usability, personalization, and revenue impact
• Strong technical fluency and comfort working with engineering and data teams on architecture and tooling
• A data-driven mindset with experience running A/B tests and interpreting results to drive decisions
• Strategic thinking and executional rigor, with the ability to prioritize and pivot in fast-paced environments
• Excellent communication skills with a proven ability to influence across functions and levels
• Ability to thrive in ambiguity, quickly structuring problems and driving toward solutions
• A passion for customer experience and a relentless focus on quality and value

Join Our Team
We're a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don't worry, we'll guide you through the process if this is relevant to your role.
The US base salary range for this full-time position is 136,000.00 USD - 170,000.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.