Bullhorn Logo

Bullhorn

Senior Product Marketing Manager

Posted 3 Days Ago
Remote or Hybrid
Hiring Remotely in United States
132K-147K Annually
Senior level
Remote or Hybrid
Hiring Remotely in United States
132K-147K Annually
Senior level
The Senior Product Marketing Manager drives product positioning and go-to-market strategies, focusing on growth and client retention while collaborating across teams for content creation, competitive analysis, and stakeholder education.
The summary above was generated by AI

Bullhorn's core purpose is to create an incredible customer experience, and the organization has a sharp focus on delivering very high quality products and services to its customers. The company culture is shaped by five Core Values: Ownership, Energy, Speed & Agility, Service, and Being Human. Each value, and its underlying definition, serves as a behavioral guide for employees as they interact with customers and fellow coworkers and is an embedded way of operating across our organization.

Bullhorn is a fast-paced and dynamic environment where hard work and outstanding results are rewarded and celebrated. We value those that exhibit an eagerness to learn and a strong natural desire for continuous improvement and we encourage team members to stretch themselves, acknowledge challenges and learn from them. With a strong focus on growth, we provide ample opportunities for career development and prioritize promoting from within. We believe that leaders should care deeply about the development of their employees at all levels, emphasizing emotional intelligence and accountability. Our leaders collaborate closely to ensure the success of their teams, and we work together to achieve shared goals, creating a challenging and rewarding workplace for everyone.

About The Role

As a Senior Product Marketing Manager, you will own product positioning and, in collaboration with other Bullhorn teams, develop go-to-market plans that drive growth and client retention. You will be looked at as a SME, leveraging this expertise in combination with strong business acumen to inform product and business strategy and enable key stakeholders.

A typical day will include...

  • Go-to-market ownership of the Bullhorn Automation, AI, and Search & Match product portfolios

  • Leverage your story-telling abilities to bring your product story to life through buyer-focused messaging, blog posts, customer/sales presentations, web content and other customer-facing content

  • Serve as a product lead by speaking to customers and Sales team to understand customer needs and requirements, and create solution content (e.g. customer presentation, sales enablement materials, product videos, website copy) to articulate our solution capabilities and value to both external and internal audiences

  • Educate both internal and external stakeholders about our product features and their benefits; speak and present internally and externally to promote our product story

  • Perform competitive analysis, developing powerful competitive positioning and enabling internal teams including Sales, Solution Consulting, Marketing, and Product

  • Partner closely with Product to understand the product strategy and roadmap, providing input from knowledge of market, customers, and go-to-market activities

  • Working with the wider marketing organization to drive campaigns to build sales pipeline and hit bookings goals for the Bullhorn Automation, AI, and Search & Match product portfolios, including webinars, digital marketing, account-based marketing, and other programs

  • Drive adoption of new innovations with our existing client base to ensure they’re maximising their value with Bullhorn

This job might be a fit if…

  • You have at least 5+ years business experience in Product Marketing, Product Management, or a similar function

  • You have a strong understanding of SaaS technology, including business models, market dynamics, and pricing

  • You like to get your hands dirty, and are looking for a fast-paced business that’s growing fast

  • You have the ability to independently manage projects and expectations cross-functionally to deliver results

  • You have excellent written and verbal communication skills, including experience presenting to and working with senior-level executives internally and externally

  • You possess the ability to tell a captivating story using words, images, video; an understanding of how to create content that engages an audience

  • You are detail oriented and process-driven – you love data and rely on it to make decisions

Nice to have...

  • Experience working with a CRM, reporting, analytics or Business Intelligence solution

  • You have experience in the recruitment/ staffing industry

The annual base salary range for this position is $132,000 - $147,000. In addition, this role is eligible for a comprehensive benefits package.

Compensation and Transparency Statement

The posted range represents the good-faith estimate of what we expect to pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. Actual pay within the range will be based on factors such as, but not limited to, experience, skills, qualifications, geographic location, internal equity, and business or organizational needs and affordability. In accordance with state and local pay transparency laws we disclose salary ranges in all job postings and provide additional information upon request.

What we offer...

  • Benefits eligibility effective DAY ONE including Medical, Dental, Vision, 401(k), 401(k) Match, and more

  • Unlimited Planned Paid Time Off

  • Global Mental Health Support

  • On-Demand Learning & Development

  • Quarterly paid volunteer days

  • Lucrative Employee Referral Program (eligible for prior to your first day)

  • Company-wide mentor program

Bullhorn's core purpose is to create an incredible customer experience, and the organization has a sharp focus on delivering very high quality products and services to its customers. The company culture is shaped by five Core Values: Ownership, Energy, Speed & Agility, Service, and Being Human. Each value, and its underlying definition, serves as a behavioral guide for employees as they interact with customers and fellow coworkers and is an embedded way of operating across our organization.

We are a people-first culture where everyone’s contribution is valued and respected. We're looking for smart, forward-thinking individuals who aren't afraid to challenge the status quo and bring fresh perspectives to the table.  If you're someone who thrives in a casual, yet fast-paced and agile environment, we'd love to have you join us.

Top Skills

Analytics
Business Intelligence
CRM
SaaS

Similar Jobs

24 Days Ago
Remote
5 Locations
Senior level
Senior level
Artificial Intelligence • Productivity • Software • Automation
The Sr. Product Marketing Manager will create go-to-market strategies for Zapier MCP, focusing on developer and enterprise audiences, leading strategic launches, enhancing product positioning, and building community engagement.
Top Skills: Ai ToolsAPIsZapier Mcp
2 Days Ago
Easy Apply
Remote
United States
Easy Apply
131K-181K Annually
Senior level
131K-181K Annually
Senior level
Artificial Intelligence • Fintech • Machine Learning • Social Impact • Software
The Senior Performance Marketing Manager will own and scale digital acquisition for the Home Equity Line of Credit, focusing on SEM, paid social, and more. Responsibilities include media buying, budgeting, campaign optimization, and collaboration across teams.
Top Skills: Digital MediaPaid SocialPerformance MarketingSem
3 Days Ago
Easy Apply
Remote
United States
Easy Apply
151K-189K Annually
Senior level
151K-189K Annually
Senior level
Healthtech • Software • Telehealth
Lead commercialization efforts, develop go-to-market strategies, utilize data analysis for decision making, and build cross-functional relationships to achieve product launch success.
Top Skills: Data AnalysisMarket ResearchProduct Marketing Strategies

What you need to know about the NYC Tech Scene

As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.

Key Facts About NYC Tech

  • Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
  • Key Industries: Artificial intelligence, Fintech
  • Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
  • Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account